Skip Prichard

Skip Prichard

@SkipPrichard

WSJ Bestselling Author The Book of Mistakes: 9 Secrets to Creating a Successful Future. https://www.amazon.com/Book-Mistakes-Secrets-Creating-Successful/dp/1478970901/ref=sr_1_1?ie=UTF8&qid=1508502734&sr=8-1&keywords=skip+prichard CEO, Speaker, Blogger. (No DM's). Tweets ≠ agree

Columbus, OH https://skipprichard.com/ Joined 2011-08-24 Date of Analysis: Dec 16, 2025

404,766

Followers

191,480

Following

40,132

Tweets

2.6

Avg Engagement

3,381

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @SkipPrichard's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2011-08-24
  • Verification:No
  • Location:Columbus, OH

Data Summary

  • Tweets Analyzed:3,248
  • Avg Likes per Tweet:1.8
  • Avg Retweets per Tweet:0.8
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,248 tweets

His tweets typically receive moderate engagement, with an average of 22 likes and 7 retweets. The content is designed to spark reflection rather than direct interaction.

1.8

Avg Likes/Tweet

0.8

Avg Retweets/Tweet

5,893

Total Likes

2,514

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

3

75th Percentile

88

Top Tweet

0.01

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

94.7%

Original

1.4%

Replies

3.8%

Retweets

0.0%

Quotes

0.0%

Threads

0.0%

With Media

95.6%

With Links

94.5%

With #Tags

42.0%

With @Mentions

0.1%

With Emojis

134

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.01

Reply/Original Ratio

0.01

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

81.9%

Weekday Posts

18.1%

Weekend Posts

Top Hashtags

#leadership (1017) #quotes (901) #management (636) #success (618) #motivationalquotes (160) #hr (87) #bookquotes (66) #olympics (61) #olympicsquotes (60) #olympics2021 (59)

Most Mentioned

@skipprichard (60) @kenblanchard (19) @scottmckain (18) @ronfriedman (17) @hyken (16) @johndavidmann (14) @julie_wg (13) @oclc (12) @randyconley (12) @marlenechism (12)

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Content Strategy Analysis

Based on 3,248 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,076 (95%)
Replies 46 (1%)
Retweets 125 (4%)
Quote Tweets 1 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 125 retweets (4% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,248 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience includes professionals seeking career growth, entrepreneurs, and individuals interested in personal development. The content resonates with those looking for inspiration and practical guidance.

Average

Audience Quality

21.6%

Suspicion Index

16.3%

Low-Quality %

199

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

23.9%

Empty Bio

17.1%

<10 Tweets

36.5%

Mass Following (>2K)

0.0%

New (<90 days)

27.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

64.8%

No URL

8.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

98,850,203

Total Potential Reach

199

Median Follower Reach

611

75th Percentile Reach

15.6%

>1K followers

2.1%

>10K followers

0.6%

>50K followers

0.3%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

59.3%

Creators

29,638 accounts

23.7%

Consumers

11,828 accounts

17.1%

Dormant

8,534 accounts

625

Verified Followers

1.25% of total

16.0%

Professional Bios

founder, dev, analyst, etc.

0.17

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (1,015) India (515) Dhaka, Bangladesh (510) Lagos, Nigeria (358) London, England (337) Nigeria (328) Bangladesh (319) Nairobi, Kenya (308) California, USA (254) New Delhi, India (242)

1,335

Verified Followers

1.33% of total

6,065

Protected Accounts

6.07% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@Naija_PR 3,878,457 News Aggregator -
@charliekirk11 2,129,186 Political Commentator Conservative, Politics, Christianity
@6BillionPeople 2,036,003 - -
@ha2936 1,887,293 Influencer Love, People, Hate
@KameronBennett 1,812,980 DJ Music, DJing, Booking
@ThuliMadonsela3 1,739,495 Advocate Social Justice, Advocate, Governance
@ObispoPascal 1,708,035 Singer Music, Album, Vinyl
@JETAR9 1,525,829 Inspirational Speaker Spirituality, Happiness, Clarity
@TYL55 1,466,305 Academic Academia, Social Activism, Writing
@obyezeks 1,446,498 Activist public good, serving, leading

Top Keywords in Follower Bios

business (4,531) love (4,090) life (4,037) marketing (3,595) author (2,588) music (2,421) digital (2,259) world (2,163) entrepreneur (1,886) coach (1,864)

Top Hashtags in Follower Bios

#marketing (598) #seo (412) #digitalmarketing (381) #socialmedia (379) #leadership (358) #author (322) #business (308) #entrepreneur (305) #ai (284) #travel (242)

76,724

Followers With Bio

23,276

Followers Without Bio

76.72%

% With Bio

23.28%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,248 analyzed

251

Combined Engagement

120

Total Likes

131

Total Retweets

50

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

80%

With @Mentions

60%

With Links

Topical Analysis:

Personal Development Leadership History Impact Of Small Actions Success Motivation

Key Insights & Takeaways

He emphasizes the importance of small actions in making a big impact on others' lives. He highlights the value of remembering historical sacrifices and their relevance today. He encourages personal responsibility and the power of individual choices in shaping the future.

Strengths

  • + Established follower base of 404,766
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @SkipPrichard reveals an growing Twitter presence with 404,766 followers. The account demonstrates a content-creator strategy, averaging 2.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025