Sony | So-net【公式副音声】

Sony | So-net【公式副音声】

@Sonet_fukuonsei

So-net公式副音声担当になりました曽根(入社19年目)です。So-netの担当のためNUROは担当外となりますがご容赦ください。当アカウントはご質問等には回答致しかねますので、So-net会員サポートへ→ https://support.so-net.ne.jp/ 運用について https://t.co/ph0GeZ7QSg

東京 港区 https://www.so-net.ne.jp/ Joined 2019-04-25 Date of Analysis: Dec 16, 2025

92,685

Followers

4,593

Following

38,443

Tweets

84.9

Avg Engagement

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Sonet_fukuonsei's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2019-04-25
  • Verification:Yes
  • Location:東京 港区

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:28.5
  • Avg Retweets per Tweet:56.3
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,250 tweets

The account has high average likes and retweets, showing strong audience interaction. It uses contests and promotions to drive engagement and follower growth.

28.5

Avg Likes/Tweet

56.3

Avg Retweets/Tweet

92,690

Total Likes

183,087

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

4

Median Likes

3

Median Retweets

39

75th Percentile

55,398

Top Tweet

0.92

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

38.7%

Original

57.4%

Replies

1.4%

Retweets

2.5%

Quotes

0.0%

Threads

0.0%

With Media

44.0%

With Links

20.9%

With #Tags

64.0%

With @Mentions

61.1%

With Emojis

86

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.48

Reply/Original Ratio

1.78

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

84.0%

Weekday Posts

16.0%

Weekend Posts

Top Hashtags

#懸賞好きさんと繋がりたい (132) #モモチエ (128) #プレゼント (117) #企業公式が毎朝地元の天気を言い合う (89) #曽根キャン (32) #イマソラ (22) #せかいのおきく (20) #アマギフ (20) #キャンペーン (16) #doctoryellow (14)

Most Mentioned

@me7ip5uru (112) @dfalzmwh5f6el0g (87) @s_haya (71) @mutsumi_room (71) @bahwngo5ljsjmx5 (69) @shukatsucsl (64) @zyemflo9hcbofxg (57) @keith400_aroma (53) @bhlqrd80cvsequl (53) @mbok_jp (50)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,259 (39%)
Replies 1,866 (57%)
Retweets 45 (1%)
Quote Tweets 80 (2%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 45 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience is likely So-net customers and potential users interested in promotions. The account also targets individuals who follow sub-voice accounts for updates and offers.

Average

Audience Quality

24.2%

Suspicion Index

15.5%

Low-Quality %

67

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

30.0%

Empty Bio

1.6%

<10 Tweets

32.7%

Mass Following (>2K)

0.0%

New (<90 days)

63.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

89.0%

No URL

1.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

10,153,432

Total Potential Reach

67

Median Follower Reach

302

75th Percentile Reach

11.7%

>1K followers

0.9%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

95.6%

Creators

9,559 accounts

2.8%

Consumers

282 accounts

1.6%

Dormant

159 accounts

59

Verified Followers

0.59% of total

0.2%

Professional Bios

founder, dev, analyst, etc.

0.06

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

日本 (361) Japan (81) 日本 東京 (47) 東京 (43) 北海道 (25) 大阪 (22) 東京都 (21) 愛知県 (20) 神奈川県 (18) 愛知 (17)

59

Verified Followers

0.59% of total

140

Protected Accounts

1.4% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@bozu_108 1,775,119 Bartender Pokémon GO, bars, virtual monk bar
@UNIQLO_JP 1,608,268 Retail Fashion, Deals, Customer Service
@AliceProject_mb 357,144 Idol Music, Idol, Performance
@FUTABA_SACRE 196,445 Food Industry food, official, social media
@TOSHIBA_LS 174,757 Appliances home appliances, new products, campaigns
@ujikeshuta 124,867 Community Activator food, sweets, community
@lkQDSNT1BhrOCHd 113,599 - -
@noraneko_pj 83,060 Mascot Japan national team, Nadeshiko Japan, Urawa Reds
@matsuiwhisky 82,675 Whisky Distiller Whisky, Brand, Sake-making
@majuniah 76,315 Language Teacher American English, Hearing skills, Channel creation

Top Keywords in Follower Bios

rt (251) twitter (199) dm (93) fam (58) youtube (56) line (53) pc (46) rtrt (38) love (37) instagram (33)

Top Hashtags in Follower Bios

#ホ (186) #ラリファミリー (128) #懸賞 (50) #セ (49) #かふ便 (49) #懸賞好きさんと繋か (42) #フォロハ (36) #相互フォロー (32) #懸賞垢さんと繋か (30) #は (28)

7,005

Followers With Bio

2,995

Followers Without Bio

70.05%

% With Bio

29.95%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

115,217

Combined Engagement

3,398

Total Likes

111,819

Total Retweets

23,043

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

100%

With @Mentions

100%

With Links

Topical Analysis:

Promotions Customer Engagement Seasonal Campaigns
Sony | So-net【公式副音声】
@Sonet_fukuonsei

RT @nhk_news: 【訃報】高見のっぽさん死去 NHK教育テレビの番組「できるかな」で「ノッポさん」として長く親しまれた俳優の高見のっぽさんが心不全のため88歳で亡くなりました 動画は1990年に放送の「できるかな」最終回、ノッポさんが番組内でしゃべった貴重なシーンです https://t.co/I52ricIhPV #nhk_video https://t.co/Q5F72NFx6y

2023-05-10
Retweets: 55,398 Likes: 0 Engagement: 55,398
Sony | So-net【公式副音声】
@Sonet_fukuonsei

RT @yamato_19191129: #ヤマト運輸 #拡散希望RTお願いします 以下は『全てなりすまし』です。 リンクを押す前にご確認ください。 ⚠️ご不在連絡やお届け予定の通知URLが「.com」 ⚠️SMSでご不在連絡やお届け予定のお知らせがきた ⚠️電話でセキュリティに必要な認証番号を確認された 詳細や事例 https://t.co/X9dXRhBLrP

2023-05-26
Retweets: 31,710 Likes: 0 Engagement: 31,710
Sony | So-net【公式副音声】
@Sonet_fukuonsei

RT @doshisha_marche: \#ラングドシャは猫の舌キャンペーン/ 🍪イトウ製菓×ドウシシャ☕ 冬のおやつタイムにぴったり!「ラングリー2種」と「猫舌専科マグ」を3名に #プレゼント🎁 ■応募方法 ①@mr_ito_clubと@doshisha_marcheをフォロー ②本ツイートをRT ■応募期限 2023年1月19日(木)23:59 #SNS懸賞 #キャンペーン https://t.co/lYzBRXFL8F

2023-01-19
Retweets: 13,862 Likes: 0 Engagement: 13,862
Sony | So-net【公式副音声】
@Sonet_fukuonsei

RT @doshisha_marche: / #新生活応援キャンペーン第3弾 \ 今回は So-net【公式副音声】さんと一緒に応援🎉 四角いフライパン「sutto」と「モモちゃんグッズ」を3名に #プレゼント🎁 ■応募方法 ①@Sonet_fukuonseiと@doshisha_marcheをフォロー ②本ツイートをRT ■応募期限 2月28日(火)23:59 #SNS懸賞 #キャンペーン https://t.co/rqxrfLhHKv

2023-02-24
Retweets: 7,391 Likes: 0 Engagement: 7,391
Sony | So-net【公式副音声】
@Sonet_fukuonsei

🌸So-net【公式副音声】春の大感謝祭🌸 / 📢第2️⃣弾 \ 何かと物入りな時期に嬉しい😍 💰#QUOカードPay 1万円分プレゼント🎁 🎯抽選で10名様に当たる ▼応募方法 1️⃣当アカウント@Sonet_fukuonseiをフォロー 2️⃣この投稿に #副音声春の大感謝祭 をつけ引用RT ⏰3/22(火)23:59 #懸賞好きさんと繋がりたい https://t.co/4fQGJeJfNN

2023-03-14
Retweets: 3,458 Likes: 3,398 Engagement: 6,856

Key Insights & Takeaways

The account uses seasonal campaigns to attract attention and increase engagement. Contests with prizes like gift cards and cash are effective in driving participation. Follower growth is tied to campaign milestones, such as reaching 90,000 followers.

Strengths

  • + Established follower base of 92,685
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Sonet_fukuonsei reveals an growing Twitter presence with 92,685 followers. The account demonstrates a conversation-first approach, averaging 84.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025