Sony Pictures Brasil
Você não vai querer emendar esse #FeriadoSangrento 🪓🩸 John Carver te espera em 7 de dezembro, nos cinemas! 😈
194,975
Followers
1,164
Following
21,076
Tweets
144.9
Avg Engagement
765
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @SonyPicturesBr's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-03-02
- Verification:Yes
- Location:Brasil
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:127.2
- Avg Retweets per Tweet:17.7
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account maintains a high level of engagement with an average of 20,000 likes and 2,855 retweets per tweet. It leverages trailers and event announcements to boost interaction and visibility.
127.2
Avg Likes/Tweet
17.7
Avg Retweets/Tweet
413,381
Total Likes
57,507
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
13
Median Likes
1
Median Retweets
43
75th Percentile
70,589
Top Tweet
0.74
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
58.0%
Original
39.0%
Replies
1.5%
Retweets
1.4%
Quotes
0.0%
Threads
0.1%
With Media
68.3%
With Links
59.1%
With #Tags
45.4%
With @Mentions
56.8%
With Emojis
144
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.67
Reply/Original Ratio
0.98
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
84.6%
Weekday Posts
15.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 48 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is movie enthusiasts, particularly fans of Spider-Man and Marvel films. The content is tailored to appeal to a broad demographic interested in action, superhero, and cinematic experiences.
Average
Audience Quality
28.4%
Suspicion Index
32.1%
Low-Quality %
10
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
38.2%
Empty Bio
37.2%
<10 Tweets
6.6%
Mass Following (>2K)
0.0%
New (<90 days)
67.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.2%
No URL
26.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
37,669,141
Total Potential Reach
10
Median Follower Reach
63
75th Percentile Reach
3.0%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
41.7%
Creators
20,858 accounts
21.1%
Consumers
10,532 accounts
37.2%
Dormant
18,610 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
108
Verified Followers
0.11% of total
11,631
Protected Accounts
11.63% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @cocielo | 8,056,799 | Influencer | Comedy, Gaming, Influencer |
| @Casimiro | 4,071,283 | Streamer | Vasco da Gama, Presenting, Streaming |
| @AnselElgort | 3,124,610 | Actor | Actor, Music, Travel |
| @oemputecido | 2,795,266 | Unknown | ,puto,perdido,2018 |
| @CAPRICHO | 2,639,457 | Magazine | Astrology, Mystical, Culture |
| @violadavis | 1,866,152 | Actress | Acting, Philanthropy, Production |
| @igorcavalari | 1,621,611 | - | - |
| @MauroNakada | 1,328,636 | YouTuber | Travel, YouTube, Marketing |
| @SeriesBrasil | 1,260,324 | Entertainment | Séries, Filmes, Cultura Pop |
| @ounojo | 1,209,608 | Content Creator | memes, decepções, comercial |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
61,509
Followers With Bio
38,491
Followers Without Bio
61.51%
% With Bio
38.49%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed200,501
Combined Engagement
175,000
Total Likes
25,501
Total Retweets
40,100
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
20%
With @Mentions
100%
With Links
Topical Analysis:
Em 1 mês começaremos a receber visitas... de todos os universos. Assista agora ao novo trailer oficial de #HomemAranhaSemVoltaParaCasa, que estreia em 16 de dezembro exclusivamente nos cinemas. Pré-venda disponível a partir de 29 de novembro! https://t.co/Z0SqV7bhrQ
The Fan Service Never Ends! No multiverso tudo pode acontecer, não é @wcasagrandejr? https://t.co/FNzMPLdYDd
A guerra dos aranhas está chegando. Homem-Aranha: Através do #AranhaVerso estreia em 01 de junho exclusivamente nos cinemas. Assista ao novo trailer agora. https://t.co/lMX3g6lOut
O que acabou de acontecer? Assista ao trailer teaser oficial de #HomemAranhaSemVoltaParaCasa em 16 de dezembro exclusivamente nos cinemas. #HomemAranha https://t.co/CXxVbRpH6l
Curvem-se para a guerreira mais excepcional que já existiu. #AMulherRei em breve exclusivamente nos cinemas. https://t.co/H97qwlTlHT
Key Insights & Takeaways
The account frequently uses hashtags to increase reach and visibility. It focuses on major film releases and promotional content. Engagement is driven by trailers and event-related posts.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 194,975
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @SonyPicturesBr reveals an well-established Twitter presence with 194,975 followers. The account demonstrates a content-creator strategy, averaging 144.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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