Spain in UK

Spain in UK

@Spain_inUK

Spanish Tourist Board in the UK 🇪🇸🇬🇧 ➡️ https://socialnewsroom.spain.info/ ➡️ https://www.facebook.com/unsupportedbrowser

London https://www.spain.info/en/ Joined 2012-05-11 Date of Analysis: Dec 16, 2025

71,213

Followers

1,478

Following

15,144

Tweets

13.9

Avg Engagement

315

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Spain_inUK's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2012-05-11
  • Verification:Yes
  • Location:London

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:10.7
  • Avg Retweets per Tweet:3.2
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,250 tweets

The account maintains a steady average engagement with likes and retweets, indicating a consistent level of audience interaction. Promotional tweets tend to drive higher engagement due to incentives like giveaways.

10.7

Avg Likes/Tweet

3.2

Avg Retweets/Tweet

34,617

Total Likes

10,516

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

8

Median Likes

1

Median Retweets

16

75th Percentile

5,012

Top Tweet

0.2

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

63.8%

Original

22.1%

Replies

6.4%

Retweets

7.7%

Quotes

0.0%

Threads

3.6%

With Media

90.5%

With Links

84.4%

With #Tags

64.0%

With @Mentions

83.0%

With Emojis

248

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.35

Reply/Original Ratio

1.2

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

79.7%

Weekday Posts

20.3%

Weekend Posts

Top Hashtags

#visitspain (2236) #youdeservespain (2058) #spain (417) #spainurban (219) #spaingastronomy (164) #spainnature (153) #spaincoast (146) #madrid (116) #thread (115) #slowtravelspain (110)

Most Mentioned

@viveandalucia (197) @cylesvida (129) @catexperience (111) @turismomadrid (90) @turismoclm (89) @turgalicia (86) @canaryislandsen (86) @c_valenciana (81) @spain_inuk (73) @turismoasturias (66)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,075 (64%)
Replies 717 (22%)
Retweets 208 (6%)
Quote Tweets 250 (8%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 208 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience is UK-based tourists and food enthusiasts interested in Spanish culture. The content appeals to those looking for travel inspiration and culinary experiences.

Good

Audience Quality

19.8%

Suspicion Index

21.0%

Low-Quality %

120

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

34.6%

Empty Bio

13.0%

<10 Tweets

22.0%

Mass Following (>2K)

0.0%

New (<90 days)

35.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

80.2%

No URL

7.5%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

13,292,617

Total Potential Reach

120

Median Follower Reach

437

75th Percentile Reach

13.7%

>1K followers

1.6%

>10K followers

0.3%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

70.1%

Creators

7,009 accounts

16.9%

Consumers

1,688 accounts

13.0%

Dormant

1,303 accounts

65

Verified Followers

0.65% of total

8.6%

Professional Bios

founder, dev, analyst, etc.

0.16

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (296) United Kingdom (220) England, United Kingdom (199) London (165) UK (82) Scotland, United Kingdom (77) Manchester, England (76) Spain (60) Glasgow, Scotland (58) North West, England (49)

65

Verified Followers

0.65% of total

1,321

Protected Accounts

13.21% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@SinghLions 1,328,345 Restaurateur Food, Travel, Influencer
@DeborahMeaden 696,832 Entrepreneur Business, Dragons Den, Strictly Come Dancing
@paul_steele 643,466 Travel Blogger Travel, hiking, photography
@zammit_marc 385,500 Filmmaker Film, Acting, Producing
@Havenlust 294,402 Photographer Photography, Travel, Art
@xPrettyPollyx 263,558 Adult Entertainer NSFW, Lyric Lover, Pocket Tease
@Coolmon2009 199,166 - -
@descubreargok 193,633 - -
@Ms_Rashfordy 172,469 - -
@StacieinAtlanta 155,918 Influencer Beauty, Lifestyle, Foodie

Top Keywords in Follower Bios

travel (496) love (423) life (323) views (269) world (189) lover (187) music (183) family (169) uk (164) spain (157)

Top Hashtags in Follower Bios

#travel (46) #spain (22) #fbpe (21) #bitcoin (13) #mallorca (11) #photography (11) #food (11) #coys (10) #gtto (9) #lfc (8)

6,541

Followers With Bio

3,459

Followers Without Bio

65.41%

% With Bio

34.59%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

6,365

Combined Engagement

1,138

Total Likes

5,227

Total Retweets

1,273

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

80%

With @Mentions

80%

With Links

Topical Analysis:

Food Tourism Culture Promotions Collaborations Culinary Experiences
Spain in UK
@Spain_inUK

RT @MickJagger: Enjoying lots of what Madrid has to offer, from fallen angels to Flamenco! https://t.co/43MBFkic54

2022-06-01
Retweets: 5,012 Likes: 0 Engagement: 5,012
Spain in UK
@Spain_inUK

Win a delicious Spanish meal for two at @Jose_Pizarro's London restaurant! 🍴 To be in with a chance of winning, just retweet, tell us your favourite dish from #Spain, and tag the lucky guest that you'd bring along. T&amp;Cs: https://t.co/cnJr3efMcP #GastroSpain #Competition htt

2022-01-14
Retweets: 106 Likes: 331 Engagement: 437
Spain in UK
@Spain_inUK

The final dish in our #GastroSpain series with @Jose_Pizarro is one of our favourites. What better way to start 2022 than creating one of Spain’s best loved tapas dishes, gambas al aljillo!🦐 Simple but delicious! 😋 #SpainGastronomy https://t.co/qIzoLqMZ2H

2022-01-12
Retweets: 41 Likes: 344 Engagement: 385
Spain in UK
@Spain_inUK

To kick off our #GastroSpain master class, we start with a roasted seabass, Spanish style!🐟 Fish is a popular #Christmas dish in #Spain and this one is perfect for every occasion. Here is @Jose_pizarro showing us how it’s done👨‍🍳 #YouDeserveSpain #VisitSpain #SpainGastronomy ht

2021-12-17
Retweets: 29 Likes: 246 Engagement: 275
Spain in UK
@Spain_inUK

The Spanish Tourist Office is delighted to launch their new campaign, #SlowTravelSpain.💚 In the upcoming months we will be highlighting sustainable forms of travel around Spain and its islands. Find out how and why you should get involved here 👉 https://t.co/7KnjcxMscL https://

2022-05-30
Retweets: 39 Likes: 217 Engagement: 256

Key Insights & Takeaways

Promotional content with giveaways tends to drive higher engagement Collaborations with influencers and restaurants enhance credibility and reach Emphasis on Spanish cuisine and culture is a key strategy for audience connection

Strengths

  • + Established follower base of 71,213
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Spain_inUK reveals an growing Twitter presence with 71,213 followers. The account demonstrates a content-creator strategy, averaging 13.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025