STARS
STARS provides life-saving critical care, anywhere: on the ground, in the air and virtually.
93,951
Followers
1,350
Following
45,377
Tweets
13.3
Avg Engagement
344
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @STARSambulance's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-08-07
- Verification:No
- Location:Western Canada
Data Summary
- Tweets Analyzed:3,248
- Avg Likes per Tweet:12.0
- Avg Retweets per Tweet:1.4
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,248 tweetsThe account has a steady engagement rate, with tweets receiving an average of 164 likes and 23 retweets. The engagement appears to be consistent across various types of content, including announcements and condolences.
12.0
Avg Likes/Tweet
1.4
Avg Retweets/Tweet
38,878
Total Likes
4,400
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
11
Median Likes
1
Median Retweets
15
75th Percentile
546
Top Tweet
0.14
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
98.0%
Original
0.4%
Replies
1.3%
Retweets
0.3%
Quotes
0.0%
Threads
0.1%
With Media
4.4%
With Links
1.8%
With #Tags
2.4%
With @Mentions
2.2%
With Emojis
101
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.24
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
68.8%
Weekday Posts
31.2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,248 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 42 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,248 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience likely includes healthcare professionals, emergency responders, and the general public interested in critical care services. They are also interested in real-life stories and organizational achievements.
Average
Audience Quality
32.0%
Suspicion Index
53.2%
Low-Quality %
5
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
64.8%
Empty Bio
51.9%
<10 Tweets
3.2%
Mass Following (>2K)
0.0%
New (<90 days)
54.2%
Low Ratio (<0.1)
0.0%
New (<180 days)
93.9%
No URL
41.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
1,877,799
Total Potential Reach
5
Median Follower Reach
45
75th Percentile Reach
2.6%
>1K followers
0.2%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
29.8%
Creators
2,980 accounts
18.3%
Consumers
1,829 accounts
51.9%
Dormant
5,191 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
37
Verified Followers
0.37% of total
1,003
Protected Accounts
10.03% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @ItsJustKaz_ | 141,045 | - | - |
| @MJohnsonLoyalty | 139,256 | Marketing | loyalty, customer, association |
| @ExploreEdmonton | 56,528 | Tourism | camping, partying, surfing |
| @kmandei3 | 47,857 | - | - |
| @Terrilltf | 41,375 | - | - |
| @BillBlair | 39,076 | - | - |
| @gordbamford | 37,294 | - | - |
| @BladesHockey | 30,625 | - | - |
| @MikeSmythNews | 25,533 | - | - |
| @AlbertaWildfire | 23,886 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
3,523
Followers With Bio
6,477
Followers Without Bio
35.23%
% With Bio
64.77%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,248 analyzed1,379
Combined Engagement
1,232
Total Likes
147
Total Retweets
276
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
0%
With @Mentions
40%
With Links
Topical Analysis:
We are sending heartfelt condolences to the friends, family, and coworkers of an EMS paramedic who died while on duty following a tragic motor vehicle incident this weekend in Alberta. All of us at STARS share in your grief and sadness.
Five years ago, an unbelievable tragedy took place when a bus carrying players and staff of Saskatchewan’s Humboldt Broncos hockey team were involved in a horrific collision. Sixteen people lost their lives. Thirteen people were injured. The rest of us were forever changed. https
STARS is thrilled to announce that Chris Fay & Kevin Easton have won the 2022 Air Medical Transport Simulator Competition in Tampa, Florida! They navigated a complex case with a total of 5 patients who pushed the duo to their absolute limit. Congratulations Chris and Kevin
After 37 years of service, STARS said its final goodbyes to the BK117 helicopter. "It's been such an icon to us, just overwhelmingly successful in terms of what they've done to make us what we are." - Greg Curtis, STARS pilot since 1986 https://t.co/h8Sgv1rSfJ
Remember when we announced that we had completed our fleet renewal with the H145 helicopters? We’ve decided to make room for 1 more aircraft, this new Chinook is the perfect addition! Due to its size, there will be a few sponsor opportunities available. Thoughts? 🤔 #AprilFools h
Key Insights & Takeaways
The account frequently shares condolences and updates on tragic events, indicating a focus on community and empathy. It highlights achievements and milestones, such as competitions and awards, to showcase expertise and recognition. The content often includes real-life stories, which likely help build trust and connection with the audience.
Strengths
- + Established follower base of 93,951
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @STARSambulance reveals an growing Twitter presence with 93,951 followers. The account demonstrates a content-creator strategy, averaging 13.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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