Summerfest

Summerfest

@Summerfest

June 20-24, June 27-29, & July 4-6, 2024 | Presented by @amfam

Milwaukee, WI https://www.summerfest.com/ Joined 2008-10-02 Date of Analysis: Dec 16, 2025

153,357

Followers

2,309

Following

12,718

Tweets

365.2

Avg Engagement

974

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Summerfest's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2008-10-02
  • Verification:No
  • Location:Milwaukee, WI

Data Summary

  • Tweets Analyzed:3,201
  • Avg Likes per Tweet:23.1
  • Avg Retweets per Tweet:342.0
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,201 tweets

The account has a high average engagement rate, indicating a dedicated and active audience. The tweets often include links to ticket sales, suggesting a focus on driving traffic to ticket pages.

23.1

Avg Likes/Tweet

342.0

Avg Retweets/Tweet

73,996

Total Likes

1,094,868

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

3

Median Likes

1

Median Retweets

18

75th Percentile

340,805

Top Tweet

2.38

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

35.2%

Original

30.9%

Replies

24.3%

Retweets

9.6%

Quotes

0.0%

Threads

1.4%

With Media

57.7%

With Links

20.1%

With #Tags

75.4%

With @Mentions

17.2%

With Emojis

129

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.88

Reply/Original Ratio

0.4

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

90.5%

Weekday Posts

9.5%

Weekend Posts

Top Hashtags

#newmusicfriday (144) #grammys (93) #summerfest55 (46) #togetherathome (23) #bbmas (20) #amas2019 (20) #acmawards (19) #summerfest (17) #iheartconcertonfox (17) #diysummerfest (16)

Most Mentioned

@summerfest (331) @amfam (299) @amfamamp (173) @bmopavilion (106) @millerlite (75) @bmoharrisbank (63) @justinbieber (61) @uscellular (60) @kschmidty16 (51) @generac (46)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,201 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,126 (35%)
Replies 989 (31%)
Retweets 778 (24%)
Quote Tweets 308 (10%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 778 retweets (24% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,201 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience is likely music enthusiasts and festival-goers interested in attending events in 2024 and previous years. They are likely looking for ticket information and lineup updates.

Average

Audience Quality

32.6%

Suspicion Index

49.5%

Low-Quality %

5

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

57.7%

Empty Bio

50.2%

<10 Tweets

5.6%

Mass Following (>2K)

0.0%

New (<90 days)

61.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.5%

No URL

41.3%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

82,654,839

Total Potential Reach

5

Median Follower Reach

74

75th Percentile Reach

4.1%

>1K followers

0.7%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

34.7%

Creators

17,332 accounts

15.1%

Consumers

7,568 accounts

50.2%

Dormant

25,100 accounts

181

Verified Followers

0.36% of total

3.9%

Professional Bios

founder, dev, analyst, etc.

0.06

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Milwaukee, WI (3,378) Wisconsin, USA (1,837) United States (633) Chicago, IL (449) Wisconsin (405) Waukesha, WI (255) Racine, WI (244) Milwaukee (209) Kenosha, WI (208) Madison, WI (199)

240

Verified Followers

0.24% of total

8,410

Protected Accounts

8.33% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,101,368 Wrestler Wrestling, Motivation, Self-promotion
@steveaoki 8,116,859 DJ Music, DJing, Collaboration
@chancetherapper 7,934,669 Musician music, video, directing
@bellathorne 6,405,376 Actress book, movie, love
@bigtimerush 3,267,300 Music Band Music, Band, New Release
@1LoganHenderson 2,724,526 Singer Music, Acting, Fitness
@ThomasRhett 2,415,477 Musician Music, Family, Fun
@6BillionPeople 2,033,188 - -
@etnow 1,947,942 Entertainment Entertainment, ET, News
@toddcarey 1,684,778 Musician Music, Collaboration, Community

Top Keywords in Follower Bios

love (2,760) music (2,512) life (1,796) sports (1,342) milwaukee (1,030) mom (954) wisconsin (893) lover (856) family (754) live (737)

Top Hashtags in Follower Bios

#gopackgo (96) #1 (83) #fearthedeer (76) #blacklivesmatter (62) #thisismycrew (48) #music (46) #resist (43) #blm (41) #packers (38) #mke (37)

37,005

Followers With Bio

63,993

Followers Without Bio

36.64%

% With Bio

63.36%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,201 analyzed

609,146

Combined Engagement

0

Total Likes

609,146

Total Retweets

121,829

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

100%

With @Mentions

100%

With Links

Topical Analysis:

Music Festivals Event Promotion Ticket Sales Lineup Announcements Partnerships Audience Engagement

Key Insights & Takeaways

The account frequently promotes ticket sales and lineup announcements, indicating a focus on event promotion. It uses consistent branding with @amfam, suggesting a partnership or sponsorship. The content is highly event-driven, with a focus on specific dates and lineups.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 153,357
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Summerfest reveals an well-established Twitter presence with 153,357 followers. The account demonstrates a content-creator strategy, averaging 365.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025