Swansea City AFC

Swansea City AFC

@SwansOfficial

🦢 The official account of Swansea City Football Club. ⚪️⚫️ @swans_academy 🦢 | @SwansWomen 👩 | @SwansFdn 📚 | @SwansJnrJacks 👶| @swans_support 💻

Swansea https://www.swanseacity.com/ Joined 2012-01-23 Date of Analysis: Dec 16, 2025

1,046,261

Followers

520

Following

77,836

Tweets

83.2

Avg Engagement

3,724

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @SwansOfficial's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2012-01-23
  • Verification:No
  • Location:Swansea

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:75.8
  • Avg Retweets per Tweet:7.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account has a moderate engagement rate with an average of 1,523 likes and 317 retweets per tweet. The content is designed to encourage interaction and anticipation for events.

75.8

Avg Likes/Tweet

7.4

Avg Retweets/Tweet

246,452

Total Likes

24,027

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

19

Median Likes

2

Median Retweets

79

75th Percentile

2,561

Top Tweet

0.08

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

46.2%

Original

34.6%

Replies

14.4%

Retweets

4.9%

Quotes

0.0%

Threads

0.2%

With Media

79.2%

With Links

38.2%

With #Tags

56.4%

With @Mentions

84.7%

With Emojis

152

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.75

Reply/Original Ratio

0.34

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

68.3%

Weekday Posts

31.7%

Weekend Posts

Top Hashtags

#swans (168) #swansu21s (102) #pdl (58) #swavbrc (58) #swansu18s (53) #swanstvlive (45) #brcvswa (39) #hudvswa (32) #ad (30) #wigvswa (29)

Most Mentioned

@skybetchamp (783) @swans_academy (280) @swansfdn (87) @swansofficial (64) @emiratesfacup (63) @the_lcvgroup (49) @cooperollie11 (47) @swansladies (40) @cymru (29) @westacresltd (27)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,501 (46%)
Replies 1,123 (35%)
Retweets 468 (14%)
Quote Tweets 158 (5%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 468 retweets (14% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience consists of Swansea City fans, including supporters of the men's, women's, and youth teams. The audience is likely interested in club news, match updates, and community involvement.

Average

Audience Quality

34.8%

Suspicion Index

41.5%

Low-Quality %

10

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

46.6%

Empty Bio

51.4%

<10 Tweets

9.0%

Mass Following (>2K)

0.0%

New (<90 days)

73.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

94.0%

No URL

36.3%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

36,169,999

Total Potential Reach

10

Median Follower Reach

58

75th Percentile Reach

2.5%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

24.7%

Creators

12,355 accounts

23.9%

Consumers

11,932 accounts

51.4%

Dormant

25,713 accounts

151

Verified Followers

0.3% of total

3.1%

Professional Bios

founder, dev, analyst, etc.

0.04

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Swansea, Wales (393) Wales, United Kingdom (365) Lagos, Nigeria (270) United Kingdom (266) Nigeria (217) England, United Kingdom (183) Kampala, Uganda (179) Accra, Ghana (177) London, England (160) Nairobi, Kenya (134)

265

Verified Followers

0.26% of total

6,841

Protected Accounts

6.77% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,105,310 Wrestler Wrestling, Motivation, Self-promotion
@BBCMOTD 3,358,189 Football Coverage football, coverage, follow
@SinghLions 1,335,118 Restaurateur Food, Travel, Influencer
@RealMattLucas 1,259,315 Actor Comedy, Acting, Television
@WatfordFC 905,664 Football Club Football, Hornets, Women
@NorwichCityFC 877,720 Football Club Football, Norwich, Community
@BurnleyOfficial 773,232 Football Club Football, Turf Moor, #OneClubForAll
@WipeHomophobia 697,219 - -
@L9arami 608,624 - -
@markingramII 604,556 Football Player Football, Faith, Soccer

Top Keywords in Follower Bios

football (4,050) love (2,285) life (1,529) sports (1,423) god (1,354) fc (860) music (759) united (730) city (728) lover (598)

Top Hashtags in Follower Bios

#mufc (60) #football (51) #coys (51) #ynwa (48) #lfc (33) #ggmu (33) #glazersout (30) #fpl (27) #coyg (24) #1 (23)

59,270

Followers With Bio

41,727

Followers Without Bio

58.68%

% With Bio

41.32%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

11,133

Combined Engagement

9,685

Total Likes

1,448

Total Retweets

2,227

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

20%

With @Mentions

100%

With Links

Topical Analysis:

Football Community Youth Development Fan Engagement Event Promotion

Key Insights & Takeaways

The account uses emojis and playful language to create a friendly and approachable tone. It emphasizes key events like Derby Day to generate excitement and engagement. It links to various team-specific accounts, expanding its reach and community involvement.

Strengths

  • + Established follower base of 1,046,261
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @SwansOfficial reveals an growing Twitter presence with 1,046,261 followers. The account demonstrates a content-creator strategy, averaging 83.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025