Bank of Ireland
👋 Welcome to BOI’s official customer support team. We’re here for you 7 days a week, 8am to 8pm. Bank of Ireland is regulated by the Central Bank of Ireland.
57,470
Followers
582
Following
207,157
Tweets
0.3
Avg Engagement
150
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @talktoBOI's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2011-12-01
- Verification:No
- Location:Republic of Ireland
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:0.3
- Avg Retweets per Tweet:0.0
- Followers Analyzed:9,998
Engagement Analysis
Based on 3,247 tweetsOn average, tweets receive moderate engagement with around 30 likes and 8 retweets. The account's engagement appears to be consistent but not highly interactive.
0.3
Avg Likes/Tweet
0.0
Avg Retweets/Tweet
1,016
Total Likes
103
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
0
75th Percentile
125
Top Tweet
0.01
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
3.7%
Original
96.2%
Replies
0.1%
Retweets
0.0%
Quotes
0.0%
Threads
0.6%
With Media
8.0%
With Links
0.0%
With #Tags
96.5%
With @Mentions
3.1%
With Emojis
196
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
25.82
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
78.2%
Weekday Posts
21.8%
Weekend Posts
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 2 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 9,998 followersThe primary audience consists of Bank of Ireland customers who rely on digital and in-person banking services. They are likely experiencing technical issues or seeking updates on branch operations.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
31
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.9%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
3,754,341
Total Potential Reach
31
Median Follower Reach
154
75th Percentile Reach
5.0%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
9,998 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
1,175
Protected Accounts
11.75% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @davidmcw | 331,914 | Economist | Economist, broadcaster, author |
| @RobertBohan | 304,748 | Artist | Drawing, Painting, History |
| @EvelDick | 148,609 | Entertainer | Villain, Noxious farts, Dick at Nite |
| @Makomborerol | 52,881 | - | - |
| @tomhappens | 51,449 | Musician | Music, Radio, Entertainment |
| @Pmacgiollabhain | 46,169 | Writer | Gaelic football, Writing, Irish culture |
| @HelenORahilly | 42,460 | Media Executive | TV, Creative, Dublin |
| @PatLeahyIT | 36,570 | - | - |
| @gutterbookshop | 34,621 | - | - |
| @FitzgeraldFrncs | 31,151 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,599
Followers With Bio
5,401
Followers Without Bio
45.99%
% With Bio
54.01%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed325
Combined Engagement
260
Total Likes
65
Total Retweets
65
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
0%
With Links
Topical Analysis:
We are aware some customers using our mobile app and 3650nline are currently experiencing difficulties. We are working to fix this issue as quickly as possible and apologise for any inconvenience caused.
We wish to advise customers that 91 of our branches will open tomorrow between 10am and 2pm. Once again we wish to apologise to customers who have experienced difficulty in accessing our Banking 365 and mobile banking services today.
We are extremely sorry that customers are continuing to experience difficultly in accessing Banking 365 and mobile banking services. We are continuing to work on this as a top priority. 1/3
Please remember to always be vigilant. We've had some reports of callers pretending to be from Bank Of Ireland. They are fraudsters. If you need to us today please contact us on Social or call us on 0818365365. We're also available in more than 90 branches from 10:00 to 14:00
That's all from us here this evening👋. We'll be back from 8am to answer your queries. We wish to advise customers that 91 of our branches will open tomorrow between 10am and 2pm. Apologies again for any inconvenience caused. Have a lovely evening 😊
Key Insights & Takeaways
The account frequently addresses technical issues with banking apps and online services. It provides updates on branch availability and service restoration. It emphasizes customer apologies and reassurance during service disruptions.
Strengths
- + Established follower base of 57,470
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @talktoBOI reveals an growing Twitter presence with 57,470 followers. The account demonstrates a conversation-first approach, averaging 0.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access