The Art Newspaper

The Art Newspaper

@TheArtNewspaper

Our experts bring you crucial art stories from around the world.

📍London / New York https://www.theartnewspaper.com/ Joined 2009-05-08 Date of Analysis: Dec 16, 2025

442,588

Followers

2,362

Following

31,836

Tweets

30.7

Avg Engagement

4,683

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @TheArtNewspaper's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-05-08
  • Verification:No
  • Location:📍London / New York

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:22.1
  • Avg Retweets per Tweet:8.7
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account maintains a consistent level of engagement with its followers, indicating a loyal and active audience. Its content is well-received, as evidenced by the average likes and retweets per tweet.

22.1

Avg Likes/Tweet

8.7

Avg Retweets/Tweet

71,823

Total Likes

28,114

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

12

Median Likes

5

Median Retweets

29

75th Percentile

8,939

Top Tweet

0.07

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

99.1%

Original

0.6%

Replies

0.2%

Retweets

0.1%

Quotes

0.0%

Threads

3.2%

With Media

99.8%

With Links

2.3%

With #Tags

59.9%

With @Mentions

0.5%

With Emojis

208

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.01

Reply/Original Ratio

0.33

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

86.6%

Weekday Posts

13.4%

Weekend Posts

Top Hashtags

#tanbookclub (31) #visitorfigures2022 (19) #indiaat75 (8) #pakistanat75 (8) #partition (7) #museums (5) #thebuckstoppedhere (2) #artjobs (2) #museumbowl23 (1) #mipatrimonionosevende (1)

Most Mentioned

@christiesinc (135) @sothebys (79) @artbasel (62) @benlukeart (59) @tate (54) @metmuseum (48) @friezeofficial (46) @nationalgallery (43) @loubuck01 (36) @la_biennale (36)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,221 (99%)
Replies 21 (1%)
Retweets 6 (0%)
Quote Tweets 2 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 6 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience is likely interested in art, culture, and global trends, with a particular focus on Korean pop culture and international art institutions. They are engaged followers who appreciate in-depth and timely content.

Average

Audience Quality

24.8%

Suspicion Index

25.8%

Low-Quality %

36

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

31.5%

Empty Bio

29.2%

<10 Tweets

16.5%

Mass Following (>2K)

0.0%

New (<90 days)

50.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

71.7%

No URL

20.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

65,633,306

Total Potential Reach

36

Median Follower Reach

217

75th Percentile Reach

8.9%

>1K followers

1.2%

>10K followers

0.3%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

49.0%

Creators

24,511 accounts

21.8%

Consumers

10,913 accounts

29.2%

Dormant

14,576 accounts

952

Verified Followers

1.9% of total

11.9%

Professional Bios

founder, dev, analyst, etc.

0.1

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (666) London (425) United States (280) New York, NY (265) Los Angeles, CA (255) United Kingdom (195) Paris, France (188) New York, USA (180) India (158) Metaverse (131)

1,303

Verified Followers

1.3% of total

9,593

Protected Accounts

9.59% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,104,277 Wrestler Wrestling, Motivation, Self-promotion
@DesignMuseum 4,097,075 Museum design, contemporary design, visit
@saatchi_gallery 1,852,775 Art Gallery contemporary art, culture, London grads
@HasanIsmaik 1,141,753 Entrepreneur writing, entrepreneurship, media
@DigitalArtist 1,061,342 Digital Artist digitalpainting, illustration, animation
@Nnattawin1 893,463 APO Member APO, Nattawin, Wattanagitiphat
@ZachBoychuk 829,681 Hockey Player Hockey, Meme/NFT Trading, Ethereum
@MuseeOrsay 758,155 Museum Art, History, Culture
@sheidlina 745,954 Artist Art, Fashion, Creativity
@ramirez_polo 671,472 Journalist N/A

Top Keywords in Follower Bios

art (10,586) artist (7,557) love (2,493) life (1,839) nft (1,634) arts (1,630) digital (1,442) writer (1,416) music (1,373) designer (1,364)

Top Hashtags in Follower Bios

#nft (529) #art (479) #artbot (225) #artist (202) #nfts (165) #nftartist (109) #bitcoin (95) #nftcommunity (86) #digitalart (83) #photography (79)

69,475

Followers With Bio

30,525

Followers Without Bio

69.47%

% With Bio

30.53%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

16,259

Combined Engagement

11,385

Total Likes

4,874

Total Retweets

3,252

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

80%

With @Mentions

100%

With Links

Topical Analysis:

Art Culture Korean Pop Culture Global Trends Celebrity Collaborations Cultural Heritage
The Art Newspaper
@TheArtNewspaper

The @BTS_twt star Kim Namjoon has donated hundreds of thousands of dollars to the preservation and promotion of Korean cultural heritage—including the restoration of a royal bridal robe held by @LACMA https://t.co/U5NqaAtH0J

2022-09-15
Retweets: 2,577 Likes: 6,362 Engagement: 8,939
The Art Newspaper
@TheArtNewspaper

Top five this week | The @BTS_twt star Kim Namjoon has donated hundreds of thousands of dollars to the preservation and promotion of Korean cultural heritage—including the restoration of a royal bridal robe held by @LACMA https://t.co/jWq337jl9s

2022-09-18
Retweets: 1,576 Likes: 3,209 Engagement: 4,785
The Art Newspaper
@TheArtNewspaper

Singer PSY's pink jacket, @BTS_twt's album covers, K-dramas and the set of Oscar-winning film Parasite—more details emerge about the @V_and_A South Korean art, music and fashion exhibition https://t.co/8omZGYCmEG

2022-07-13
Retweets: 401 Likes: 1,124 Engagement: 1,525
The Art Newspaper
@TheArtNewspaper

London's @vagina_museum—the world's first physical institution dedicated to the female reproductive system—has been forced to close its doors in Bethnal Green https://t.co/7hya5jFa17

2023-01-31
Retweets: 98 Likes: 413 Engagement: 511
The Art Newspaper
@TheArtNewspaper

Reports says Russian troops tried to force a curator by gunpoint to lead them to a Melitopol museum’s trove of Scythian gold, which had been hidden for safekeeping. She refused, but they found it nonetheless. https://t.co/gyVlhk0MWF

2022-05-03
Retweets: 222 Likes: 277 Engagement: 499

Key Insights & Takeaways

The account frequently highlights collaborations between celebrities and cultural institutions, such as Kim Namjoon's donations to Korean cultural heritage. It covers a wide range of topics, including K-dramas, K-pop, and international film awards like the Oscars. The content often ties into broader cultural narratives, emphasizing the global influence of Korean art and media.

Strengths

  • + Established follower base of 442,588
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @TheArtNewspaper reveals an growing Twitter presence with 442,588 followers. The account demonstrates a content-creator strategy, averaging 30.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025