NYRA (🗽)
New York Thoroughbred Racing at #Saratoga • #Aqueduct • #BelmontPark home of the @belmontstakes • Bet with @NYRABets •
80,770
Followers
1,887
Following
70,967
Tweets
43.3
Avg Engagement
766
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @TheNYRA's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-02-16
- Verification:No
- Location:New York, USA
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:32.8
- Avg Retweets per Tweet:10.5
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,250 tweetsThe account has a moderate engagement rate with an average of 588 likes and 108 retweets per tweet. It uses emojis and links to boost interaction and drive traffic to event pages.
32.8
Avg Likes/Tweet
10.5
Avg Retweets/Tweet
106,726
Total Likes
33,987
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
12
Median Likes
5
Median Retweets
40
75th Percentile
1,021
Top Tweet
0.54
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
82.3%
Original
1.3%
Replies
15.8%
Retweets
0.6%
Quotes
0.0%
Threads
0.5%
With Media
97.2%
With Links
43.5%
With #Tags
49.3%
With @Mentions
38.3%
With Emojis
133
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.02
Reply/Original Ratio
0.04
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
57.1%
Weekday Posts
42.9%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 512 retweets (16% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience primarily consists of racing enthusiasts, bettors, and fans of horse racing events. Followers are likely interested in track updates, event schedules, and betting opportunities.
Average
Audience Quality
25.5%
Suspicion Index
36.0%
Low-Quality %
33
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
50.8%
Empty Bio
30.7%
<10 Tweets
10.8%
Mass Following (>2K)
0.0%
New (<90 days)
46.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
90.1%
No URL
21.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
24,063,692
Total Potential Reach
33
Median Follower Reach
155
75th Percentile Reach
6.0%
>1K followers
0.8%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
47.3%
Creators
4,729 accounts
22.0%
Consumers
2,204 accounts
30.7%
Dormant
3,067 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
147
Verified Followers
1.47% of total
826
Protected Accounts
8.26% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,097,213 | Wrestler | Wrestling, Motivation, Self-promotion |
| @stoolpresidente | 2,914,250 | Entrepreneur | Sports, Stocks, Entrepreneurship |
| @miguelhotero | 1,932,506 | Journalist | Politics, Journalism, Leadership |
| @JaniceDean | 592,932 | Meteorologist | Family, Weather, Writing |
| @collectibulldog | 175,849 | Collector | bulldogs, mental health, advocacy |
| @SteveComisar | 150,338 | Actor | Actor, Comedy, Entertainment |
| @JayRWilsonUSA | 134,860 | Author | Seaside, Dog, Happily ever after |
| @_SgtSlaughter | 102,106 | Wrestler | WWE, Hall of Famer, Champion |
| @aswagalmal | 97,458 | Financial Strategist | economics, finance, Fintech |
| @jameslhbartlett | 76,692 | Entrepreneur | Business, Innovation, Life-long Learning |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,916
Followers With Bio
5,084
Followers Without Bio
49.16%
% With Bio
50.84%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed4,176
Combined Engagement
2,733
Total Likes
1,443
Total Retweets
835
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
40%
With @Mentions
100%
With Links
Topical Analysis:
Anddddddddd they’re off and running on Runhappy Travers Day!!!! 👏 https://t.co/5H62IPUqIb
RT @ABRLive: Check off your summer bucket list with a VIP trip to @TheNYRA's Saratoga for you and a guest! Enjoy a 2 night hotel stay, VIP hospitality and more on 9/3. Plus enjoy: 🍴dinner & brunch for 2 👕 2 @oldsmokeco shirts 👒 2 @camhatsNYC hats Enter here: https://t.co/xx
See you tomorrow, Saratoga ❤️🤍 https://t.co/dMAGNr1Pq3
😍😍😍 https://t.co/dzFNuZmCck
One of the greatest winner circle celebrations we've seen here at Saratoga! 👏 Vallelujah at 24-1 takes the 5th with @JockeyJaDavis up for father Robbie Davis! #SaratogaLive captures the moment ↓📺 https://t.co/W1GOToOIf8
Key Insights & Takeaways
The account leverages major racing events like the Travers Day to generate excitement and engagement. It uses emojis and links to enhance visual appeal and drive traffic to event pages. Promotion of betting opportunities through @NYRABets is a key part of its strategy.
Strengths
- + Established follower base of 80,770
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @TheNYRA reveals an growing Twitter presence with 80,770 followers. The account demonstrates a content-creator strategy, averaging 43.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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