Rugby Football League
🏉 #rugbyleague in the UK! The Rugby Football League’s official Twitter account. We’re also on - 📲 Facebook | 📸 Instagram | 🎶 Tik Tok - ‘rugbyfootballleague'
112,680
Followers
736
Following
43,409
Tweets
32.2
Avg Engagement
438
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @TheRFL's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-01-07
- Verification:No
- Location:United Kingdom
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:24.5
- Avg Retweets per Tweet:7.7
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,250 tweetsThe account consistently receives a high number of likes and retweets, indicating strong audience interaction. It actively engages with fans through condolences and recognition of notable players.
24.5
Avg Likes/Tweet
7.7
Avg Retweets/Tweet
79,488
Total Likes
25,136
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
6
Median Likes
3
Median Retweets
26
75th Percentile
3,522
Top Tweet
0.29
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
65.3%
Original
2.0%
Replies
30.7%
Retweets
1.9%
Quotes
0.0%
Threads
0.2%
With Media
64.5%
With Links
38.9%
With #Tags
88.1%
With @Mentions
86.7%
With Emojis
139
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.03
Reply/Original Ratio
0.06
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
62.0%
Weekday Posts
38.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 999 retweets (31% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes rugby league fans, players, and followers of the Rugby Football League. The account also reaches out to the broader sports community and media.
Average
Audience Quality
30.9%
Suspicion Index
45.6%
Low-Quality %
14
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
56.5%
Empty Bio
45.8%
<10 Tweets
9.6%
Mass Following (>2K)
0.0%
New (<90 days)
53.2%
Low Ratio (<0.1)
0.0%
New (<180 days)
91.2%
No URL
34.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
15,264,507
Total Potential Reach
14
Median Follower Reach
97
75th Percentile Reach
4.2%
>1K followers
0.5%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
33.3%
Creators
3,328 accounts
20.9%
Consumers
2,094 accounts
45.8%
Dormant
4,578 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
43
Verified Followers
0.43% of total
813
Protected Accounts
8.13% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @BBCSport | 10,748,050 | Sports News | Sports, News, Updates |
| @THE_THEO_FORD | 472,462 | - | - |
| @YvetteCooperMP | 432,917 | Politician | Politics, Constituency casework, Labour |
| @collectibulldog | 176,030 | Collector | bulldogs, mental health, advocacy |
| @sallynugent | 157,404 | Presenter | News, Journalism, Television |
| @C4Sport | 155,188 | Sports Media | Sports, Network, Awards |
| @theRealEnzoMac | 94,565 | Boxer | boxing, champion, CBD |
| @jameslhbartlett | 76,804 | Entrepreneur | Business, Innovation, Life-long Learning |
| @WezG | 76,144 | DJ | Music, Translation, DJ |
| @CommonsSpeaker | 56,204 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,355
Followers With Bio
5,645
Followers Without Bio
43.55%
% With Bio
56.45%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed15,157
Combined Engagement
13,892
Total Likes
1,265
Total Retweets
3,031
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
60%
With @Mentions
80%
With Links
Topical Analysis:
The RFL would like to pass on our sincere condolences to the friends, family & former teammates of Doddie Weir following his passing today. Doddie campaigned heroically to find a cure for Motor Neurone Disease alongside Rugby League legend @Rob7Burrow & many others. http
👏 @Rob7Burrow, Sir Kev - #RugbyLeague is so proud of you. https://t.co/Eh5D90muTd
👏 Kevin Sinfield, that's the tweet. https://t.co/gPuzJ0sWAh
🤝 The Rugby Football League, @England_RL and @RLWC2021 are honoured that the Princess of Wales (@KensingtonRoyal) will attend the DW Stadium this Saturday (November 5)...
😅 Kevin Sinfield is human after all… https://t.co/EXgBe18mCO
Key Insights & Takeaways
The account emphasizes community and respect for players, as seen in the condolences for Doddie Weir. It highlights key figures like Kevin Sinfield and Rob Burrow, reinforcing its connection to the sport's legacy. The use of multiple social media platforms suggests a strategic approach to expanding its reach and engagement.
Strengths
- + Established follower base of 112,680
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @TheRFL reveals an growing Twitter presence with 112,680 followers. The account demonstrates a content-creator strategy, averaging 32.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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