Rick Wilson
Lincoln Project. Award-winning ad-maker. Writer. Instrument-rated pilot. NYT #1 best-seller. Pod: The Enemies List. Writing: https://www.againstallenemies.net/
1,639,815
Followers
7,681
Following
374,811
Tweets
1,462.3
Avg Engagement
11,442
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @TheRickWilson's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2009-01-16
- Verification:No
- Location:Florida, Man.
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:837.4
- Avg Retweets per Tweet:624.9
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,247 tweetsTheRickWilson's tweets receive a high number of likes and retweets on average, indicating strong audience interaction. His content is widely shared and discussed, suggesting a highly engaged community.
837.4
Avg Likes/Tweet
624.9
Avg Retweets/Tweet
2,719,069
Total Likes
2,029,011
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
170
Median Retweets
1,161
75th Percentile
67,991
Top Tweet
0.89
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
7.7%
Original
1.4%
Replies
66.9%
Retweets
24.0%
Quotes
0.0%
Threads
0.2%
With Media
43.5%
With Links
2.7%
With #Tags
69.8%
With @Mentions
3.0%
With Emojis
112
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.18
Reply/Original Ratio
0.36
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
79.6%
Weekday Posts
20.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 2,173 retweets (67% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHis audience includes political enthusiasts, readers of his books, and followers of his podcast. The audience is likely interested in politics, media, and current events.
Average
Audience Quality
27.8%
Suspicion Index
39.3%
Low-Quality %
15
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
55.8%
Empty Bio
34.2%
<10 Tweets
7.4%
Mass Following (>2K)
0.0%
New (<90 days)
55.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
91.5%
No URL
22.9%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
19,551,972
Total Potential Reach
15
Median Follower Reach
77
75th Percentile Reach
4.5%
>1K followers
0.6%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
41.4%
Creators
20,724 accounts
24.3%
Consumers
12,169 accounts
34.2%
Dormant
17,107 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,101
Verified Followers
1.09% of total
7,049
Protected Accounts
6.98% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @BoredElonMusk | 1,713,291 | Entrepreneur, Investor | Inventions, Parody, Blockchain |
| @greggrunberg | 1,191,770 | Actor | ACTOR, WRITER, BANDS |
| @jonathanvswan | 861,488 | Reporter | Politics, Journalism, News |
| @RealDLHughley | 769,403 | - | - |
| @susankihika | 745,132 | Politician | Gender Equality, Social Justice, Advocacy |
| @BillyCrystal | 740,350 | - | - |
| @skylarclouds | 539,912 | Writer | Books, Words, Cure |
| @porlagoma | 533,547 | Sports Writer | Baseball, Writing, Motherhood |
| @JeriLRyan | 441,187 | Actress | Actress, foodie, gardener |
| @MarioNawfal | 434,154 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
44,817
Followers With Bio
56,182
Followers Without Bio
44.37%
% With Bio
55.63%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed256,955
Combined Engagement
175,254
Total Likes
81,701
Total Retweets
51,391
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
20%
With @Mentions
60%
With Links
Topical Analysis:
I’ve lost too many friends to depression in my life. It takes guts for Fetterman to admit he needs help in the public eye, knowing the hideous mockery that will come to him from the Maga world. Better people will salute this courage.
RT @ProjectLincoln: This is the ad that pissed off Trump this morning. https://t.co/Ee8edHICu3
This is an alpha move that lets the world see an American President standing firm, a clear ally of the brave Ukranian people in a war for their survival against a tyrannical despot. This, MAGA, is the right side of history. You? Not so much. https://t.co/9KsJivB39x https://t.co
Happening in Florida. Now. In 2023. It's not trolling. It's not street theater. They're fucking Nazis. How about instead of the largely marginal and frequently imaginary "stop woke" horseshit, we focus on stopping the fucking Nazis? https://t.co/xkI0usUI0k
1/ So the Dominion lawsuit depositions from Rupert Murdoch and Fox News are lighting up the Internet tonight, and there's a true frenzy over the revelations that the entire network, even the performative nightside trio of terror. They knew Trump lost. They knew there...
Key Insights & Takeaways
TheRickWilson frequently addresses mental health and political issues, showing a focus on personal and public challenges. He often references legal and media-related topics, indicating an interest in current events and public discourse. His content highlights his role as a writer, ad-maker, and media commentator, reflecting a multifaceted public persona.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 1,639,815
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @TheRickWilson reveals an exceptionally influential Twitter presence with 1,639,815 followers. The account demonstrates a content-creator strategy, averaging 1,462.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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