Thiego Novais

Thiego Novais

@thiegonovais

Jornalista e criador do Observatório Potter, o primeiro canal sobre a série Harry Potter do Brasil no YouTube. Desde 2004 informando sobre o Wizarding World.

https://www.facebook.com/unsupportedbrowser Joined 2008-07-24 Date of Analysis: Dec 16, 2025

253,053

Followers

781

Following

146,891

Tweets

1,490.8

Avg Engagement

259

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @thiegonovais's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2008-07-24
  • Verification:No
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:1,340.5
  • Avg Retweets per Tweet:150.3
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,249 tweets

Thiegonovais' tweets receive a high number of likes and retweets on average, indicating strong audience interaction. His content is well-received and often shared, suggesting a loyal and active following.

1,340.5

Avg Likes/Tweet

150.3

Avg Retweets/Tweet

4,355,234

Total Likes

488,239

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

201

Median Likes

4

Median Retweets

986

75th Percentile

110,043

Top Tweet

5.89

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

56.0%

Original

40.4%

Replies

0.1%

Retweets

3.4%

Quotes

0.0%

Threads

0.0%

With Media

35.3%

With Links

1.5%

With #Tags

42.4%

With @Mentions

19.6%

With Emojis

100

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.72

Reply/Original Ratio

27.75

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

81.7%

Weekday Posts

18.3%

Weekend Posts

Top Hashtags

#hogwartslegacy (9) #thelastofus (7) #backtohogwarts (4) #harrypotter (3) #wbd (3) #houseofthedragon (3) #acasadodragão (3) #obiwan (3) #hpseries (2) #blackadam (2)

Most Mentioned

@edudagioss (132) @ale_fredericoo (69) @itsjoaopedrofb (46) @cacocardassi (39) @lauracattony (21) @gabrielalbianco (16) @wizardingworld (15) @stefshiddles (15) @vitorvazp (14) @biaglion (12)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,821 (56%)
Replies 1,313 (40%)
Retweets 4 (0%)
Quote Tweets 111 (3%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 4 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience is primarily interested in media, books, and pop culture, with a particular focus on the Harry Potter universe. The audience is likely to be fans of the series and followers of his YouTube channel.

Average

Audience Quality

21.5%

Suspicion Index

26.1%

Low-Quality %

25

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

31.5%

Empty Bio

28.2%

<10 Tweets

5.8%

Mass Following (>2K)

0.0%

New (<90 days)

48.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

86.2%

No URL

20.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

31,823,323

Total Potential Reach

25

Median Follower Reach

135

75th Percentile Reach

4.9%

>1K followers

0.4%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

56.1%

Creators

28,056 accounts

15.7%

Consumers

7,867 accounts

28.2%

Dormant

14,077 accounts

62

Verified Followers

0.12% of total

1.6%

Professional Bios

founder, dev, analyst, etc.

0.11

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

São Paulo, Brasil (817) Brasil (770) Rio de Janeiro, Brasil (540) Sao Paulo, Brazil (527) Brazil (402) Rio de Janeiro, Brazil (290) Hogwarts (242) Belo Horizonte, Brasil (193) São Paulo (168) Brasília, Brasil (162)

84

Verified Followers

0.08% of total

17,975

Protected Accounts

17.8% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@choquei 5,198,638 Entertainment News artistas, famosos, acontecimentos
@GilDoVigor 3,285,537 Economist Economia, PhD, Forbes
@LoiraNoob 1,755,274 YouTuber Gaming, Photography, Live streaming
@mateiformiga 1,399,316 Influencer Rabbit, Comedy, Email marketing
@BabuSantana 1,334,453 Actor Ator, Cantor, Contato
@HBOMaxBR 1,172,668 - -
@joaoluizpedrosa 1,129,100 Apresentador apresentador, professor, escritor
@eupelu 788,280 Musician cantor, compositor, produtor musical
@peterjordan100 778,901 - -
@raissachaddad 767,964 Actress Actress, Love, Entertainment

Top Keywords in Follower Bios

nao (4,129) eladela (2,047) aqui (1,862) vida (1,854) pra (1,523) tudo (1,258) voce (1,137) love (1,124) harry (1,088) potter (992)

Top Hashtags in Follower Bios

#forabolsonaro (51) #potterhead (26) #harrypotter (26) #bts (25) #studytwt (23) #dubnation (19) #lakeshow (16) #1 (16) #blacklivesmatter (15) #ravenclaw (12)

70,845

Followers With Bio

30,150

Followers Without Bio

70.15%

% With Bio

29.85%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

464,605

Combined Engagement

336,606

Total Likes

127,999

Total Retweets

92,921

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

20%

With @Mentions

100%

With Links

Topical Analysis:

Harry Potter Media Books Pop Culture Journalism Online Community

Key Insights & Takeaways

Thiegonovais is deeply involved in the Harry Potter community and shares personal experiences and opinions about the series. He engages with his audience by responding to their concerns and sharing relevant content. His tweets often highlight his passion for books and media, which resonates with his followers.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 253,053
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @thiegonovais reveals an exceptionally influential Twitter presence with 253,053 followers. The account demonstrates a content-creator strategy, averaging 1,490.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025