Todoist

Todoist

@todoist

The to-do list to organize work & life. Status updates: @TodoistStatus. Made by @Doist 🚀.

https://www.todoist.com/ Joined 2007-08-14 Date of Analysis: Dec 16, 2025

69,980

Followers

1,973

Following

79,693

Tweets

3.9

Avg Engagement

2,039

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @todoist's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2007-08-14
  • Verification:No
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:3.7
  • Avg Retweets per Tweet:0.2
  • Followers Analyzed:9,990

Engagement Analysis

Based on 3,250 tweets

Todoist's tweets receive moderate engagement with an average of 258 likes and 13 retweets per tweet. The account maintains a consistent presence on Twitter, sharing updates and features.

3.7

Avg Likes/Tweet

0.2

Avg Retweets/Tweet

12,125

Total Likes

607

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

1

75th Percentile

971

Top Tweet

0.06

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

4.5%

Original

91.9%

Replies

0.6%

Retweets

3.0%

Quotes

0.0%

Threads

0.1%

With Media

37.8%

With Links

1.8%

With #Tags

94.2%

With @Mentions

76.4%

With Emojis

178

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

20.45

Reply/Original Ratio

5.21

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

92.0%

Weekday Posts

8.0%

Weekend Posts

Top Hashtags

#productivity (19) #taskmanagement (6) #1 (5) #project (4) #2 (2) #eisenhowermatrix (2) #3 (2) #async (2) #secondbrain (2) #studysteady (1)

Most Mentioned

@amix3k (90) @notionhq (53) @todoiststatus (45) @brajbliss (39) @carl_pullein (30) @francescod_ales (30) @twistwork (27) @ticktick (24) @t87 (21) @ritchiewlc (19)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 146 (4%)
Replies 2,986 (92%)
Retweets 19 (1%)
Quote Tweets 99 (3%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 19 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 9,990 followers

The audience includes individuals and teams looking to manage tasks efficiently. They are likely tech-savvy and interested in productivity tools and updates.

Average

Audience Quality

21.3%

Suspicion Index

23.0%

Low-Quality %

58

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

32.7%

Empty Bio

20.5%

<10 Tweets

14.0%

Mass Following (>2K)

0.0%

New (<90 days)

46.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

71.3%

No URL

13.4%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

20,893,701

Total Potential Reach

58

Median Follower Reach

232

75th Percentile Reach

7.5%

>1K followers

0.8%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

57.6%

Creators

5,755 accounts

21.9%

Consumers

2,191 accounts

20.5%

Dormant

2,044 accounts

295

Verified Followers

2.95% of total

18.0%

Professional Bios

founder, dev, analyst, etc.

0.11

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

India (74) London, England (59) United States (50) London (48) United Kingdom (34) San Francisco, CA (34) Bengaluru, India (30) Austin, TX (28) Lagos, Nigeria (28) Mumbai, India (25)

297

Verified Followers

2.97% of total

1,155

Protected Accounts

11.55% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,094,138 Wrestler Wrestling, Motivation, Self-promotion
@dubayan 384,112 Product Developer business, podcasting, digital products
@charlesyeo 352,903 Publisher publishing, entrepreneur, technology
@carlaconwifi 266,772 Digital Nomad viajar, trabajar, motivar
@sidin 233,939 Writer Writing, Co-founder, Jokes
@TechRepublic 230,284 Technology Business, Technology, Empowerment
@WearOSbyGoogle 150,677 Technology -
@adhdjesse 125,648 - -
@arvidkahl 114,052 - -
@Dzekomusic 94,867 Musician Music, DJing, Travel

Top Keywords in Follower Bios

engineer (268) developer (255) tech (252) digital (234) software (227) life (213) business (200) love (189) designer (186) web (176)

Top Hashtags in Follower Bios

#bitcoin (26) #nocode (21) #ai (16) #marketing (16) #tech (13) #web3 (13) #productivity (12) #seo (12) #startup (10) #linux (10)

6,735

Followers With Bio

3,265

Followers Without Bio

67.35%

% With Bio

32.65%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

1,912

Combined Engagement

1,855

Total Likes

57

Total Retweets

382

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

0%

With @Mentions

60%

With Links

Topical Analysis:

Productivity Innovation User Experience Technology Updates Engagement
Todoist
@todoist

🐣 2007 Todoist is born 💼 2014 Todoist Business is launched 🔜 2023 ... Can you guess?? An invitation-only private beta is coming very soon... Stay tuned! 🤩

2023-02-23
Retweets: 25 Likes: 946 Engagement: 971
Todoist
@todoist

While we were at it, we went ahead and spiffed up iOS Reminders to be more useful in a single glance!👀 Now you'll see the task and time right away... without being reminded that you are, in fact, using Todoist. (Hopefully that iconic logo will provide a clue.🤪) https://t.co/2i

2023-04-21
Retweets: 4 Likes: 274 Engagement: 278
Todoist
@todoist

📢Attention all brave Todoist-ers! Our team has been super-busy in the lab... 🧪Toggle on your "Experimental Features" switch &amp; try out cool new stuff before it's widely released! Today we've dropped a whole SET of features, all part of our new ✨Todoist Extensions✨! 🧵1/8

2022-11-22
Retweets: 13 Likes: 233 Engagement: 246
Todoist
@todoist

Well, now that we're deep enough into the week to *maybe* have a few overdue tasks😅, we're pleased to announce that your Overdue section is now collapsible! It's perfect for when you need to focus on Today, before dealing with those stale or less-important tasks. 😃 https://t.co/

2023-03-22
Retweets: 6 Likes: 211 Engagement: 217
Todoist
@todoist

📢You heard it here second: 😁 Multiple task drag-n-drop coming to a Todoist near you soon! 🐉💧 (No firm date yet, but it's coming. 🙂) https://t.co/xTZNB2JGsI

2023-02-15
Retweets: 9 Likes: 191 Engagement: 200

Key Insights & Takeaways

The account highlights product milestones and future developments, showing a focus on innovation and user anticipation. It emphasizes user experience improvements, such as enhanced iOS Reminders, indicating a commitment to usability. The use of experimental features and private beta invites suggests a strategy to gather feedback and build a dedicated user base.

Strengths

  • + Established follower base of 69,980
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @todoist reveals an growing Twitter presence with 69,980 followers. The account demonstrates a conversation-first approach, averaging 3.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025