スマートチーズ「2代目スマ子」

スマートチーズ「2代目スマ子」

@tokachi_smart

明治北海道十勝スマートチーズの公式アカウントをまかされている「2代目スマ子」です。下町っ子26歳。クスッと笑えて元気になれる投稿をがんばります!どうぞよろしく〜。

https://www.meiji.co.jp/dairies/cheese/meijitokachi/products/smart_cheese/ Joined 2014-04-25 Date of Analysis: Dec 16, 2025

67,750

Followers

62,593

Following

218,962

Tweets

87.5

Avg Engagement

187

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @tokachi_smart's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2014-04-25
  • Verification:No
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3,207
  • Avg Likes per Tweet:26.6
  • Avg Retweets per Tweet:60.9
  • Followers Analyzed:10,999

Engagement Analysis

Based on 3,207 tweets

The account actively encourages retweets and follows for participation in giveaways, which boosts engagement. It also shares informative and entertaining content that resonates with followers.

26.6

Avg Likes/Tweet

60.9

Avg Retweets/Tweet

85,332

Total Likes

195,438

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

0

Median Retweets

0

75th Percentile

11,972

Top Tweet

1.29

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

21.2%

Original

78.4%

Replies

0.0%

Retweets

0.4%

Quotes

0.0%

Threads

0.0%

With Media

97.1%

With Links

89.0%

With #Tags

83.2%

With @Mentions

0.3%

With Emojis

160

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

3.7

Reply/Original Ratio

0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

21.6%

Weekday Posts

78.4%

Weekend Posts

Top Hashtags

#ごはんのお供と言えば (2656) #十勝スマートチーズ和風だし (2116) #スマートチーズ (58) #水戸納豆 (48) #ちりめん山椒 (43) #しらす (42) #明太子 (36) #スマートッピング (31) #佃煮 (31) #お好み焼き (26)

Most Mentioned

@tokachi_smart (2656) @mari161206 (12) @okada19870918 (10) @cafe47ai (9) @nyankoma21 (8) @totchi724 (8) @yui_gd_ (8) @peach77777777 (8) @marronmacaron5 (8) @shin110nudy (8)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,207 tweets

Content Type Distribution

Content Breakdown

Original Tweets 680 (21%)
Replies 2,515 (78%)
Retweets 0 (0%)
Quote Tweets 12 (0%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

Posting Patterns & Optimal Timing

Based on 3,207 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,999 followers

The audience is primarily interested in food, especially cheese and wine pairings, and enjoys interactive and fun content. They are likely food enthusiasts and brand loyalists.

Average

Audience Quality

31.0%

Suspicion Index

14.5%

Low-Quality %

85

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

28.0%

Empty Bio

1.4%

<10 Tweets

57.0%

Mass Following (>2K)

0.0%

New (<90 days)

68.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

92.7%

No URL

1.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

6,773,733

Total Potential Reach

85

Median Follower Reach

317

75th Percentile Reach

13.1%

>1K followers

0.9%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

97.0%

Creators

10,672 accounts

1.6%

Consumers

172 accounts

1.4%

Dormant

155 accounts

16

Verified Followers

0.15% of total

0.1%

Professional Bios

founder, dev, analyst, etc.

0.04

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

日本 (346) Japan (97) 東京 (43) 日本 東京 (37) 大阪 (28) 北海道 (26) 東京都 (23) Tokyo-to, Japan (23) 関東 (21) 神奈川県 (21)

16

Verified Followers

0.15% of total

129

Protected Accounts

1.17% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@Fritolay_JP 173,688 Snack Manufacturer Snack, Manufacturer, Campaign
@virtualworks1 157,195 Cognitive Scientist brainwashing, cognitive science, virtual doctor
@miyabi02294470 89,209 Dairy Farmer dairy, milk, agriculture
@mao_chan812 78,344 Entrepreneur Shogi, Keirin, Piano
@kenkennosippou 55,899 Content Creator newspaper articles, videos, pollen allergy
@Aoba_Moca_News 46,638 Musician Afterglow, Garupa, Bandori
@yusuke7777 43,841 Fishing fishing, drones, learning
@nagasawa_suzu 42,549 Entertainer BanG Dream, Uma Musume, One Egg
@okuyumoto 39,295 - -
@aymigroup 39,164 - -

Top Keywords in Follower Bios

rt (241) twitter (230) dm (98) love (49) ol (49) instagram (48) rtrt (45) line (42) youtube (42) w (39)

Top Hashtags in Follower Bios

#ホ (80) #懸賞 (78) #懸賞好きさんと繋か (51) #ラリファミリー (48) #懸賞仲間募集中 (47) #コハ (45) #かふ便 (30) #フォロハ (29) #ほ (25) #懸賞垢さんと繋か (24)

7,926

Followers With Bio

3,073

Followers Without Bio

72.06%

% With Bio

27.94%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,207 analyzed

48,502

Combined Engagement

12,824

Total Likes

35,678

Total Retweets

9,700

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

0%

With @Mentions

80%

With Links

Topical Analysis:

Food Cheese Wine Promotions Engagement Contests Brand Promotion
スマートチーズ「2代目スマ子」
@tokachi_smart

スマートチーズ芳醇パルメザンブレンド \新旧食べくらべキャンペーン/ この投稿をリツイートしてスマ子をフォローしてくれた100名さまに、新旧パルメザンブレンドの両方をプレゼント。届いたら、ガチでおいしかったほうをスマ子に教えてください!今すぐRTでご応募を! https://t.co/Y3wuyoPoHd

2022-04-15
Retweets: 9,606 Likes: 2,366 Engagement: 11,972
スマートチーズ「2代目スマ子」
@tokachi_smart

#スマ子のスマートチーズお歳暮キャンペーン この投稿をリツイート&フォローで、 スマートチーズとスマチービールの「家飲みセット」を 150名さまにプレゼント! さらにスマチー部に入部すると当選確率5倍。 お歳暮もらってくださいな。11/17までです!https://t.co/vjjfL0LA74 https://t.co/V6HDpqsZjb

2021-11-08
Retweets: 8,110 Likes: 2,048 Engagement: 10,158
スマートチーズ「2代目スマ子」
@tokachi_smart

\奇跡のマリアージュ体験プレゼント/ この投稿をリツイート&スマ子をフォローで、オリジナル十勝ワイン「42°55′」とスマートチーズのセットを抽選で55名さまにプレゼント。他では味わえない奇跡のマリアージュをぜひ体験してください!! #奇跡のマリアージュ体験 https://t.co/snqPSdsgi7

2022-09-09
Retweets: 7,862 Likes: 2,100 Engagement: 9,962
スマートチーズ「2代目スマ子」
@tokachi_smart

\抽選で55名さまプレゼント/ スマートチーズと最高に合うオリジナル十勝ワイン「42°55′」の完成記念キャンペーン。ぜひぜひ奇跡のマリアージュを楽しんでくださいな。欲しい人は、この投稿をリツイート&スマ子をフォロー! #奇跡のマリアージュ体験 https://t.co/YPmfAJwpw3

2022-09-15
Retweets: 6,610 Likes: 1,764 Engagement: 8,374
スマートチーズ「2代目スマ子」
@tokachi_smart

知ってました?「体育の日」は、来年から名前が「スポーツの日」に変わって、しかも2020年だけは7月24日にお引越しして、2021年はまた10月に戻ってくるんだって。すごいフットワーク!すごくスポーツっぽい!

2019-10-10
Retweets: 3,490 Likes: 4,546 Engagement: 8,036

Key Insights & Takeaways

The account uses promotional campaigns and contests to drive engagement and follower growth. It leverages interactive content such as retweet and follow mechanics to increase participation. It focuses on food-related themes, particularly cheese and wine pairings, to attract a niche audience.

Strengths

  • + Established follower base of 67,750
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @tokachi_smart reveals an growing Twitter presence with 67,750 followers. The account demonstrates a conversation-first approach, averaging 87.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025