Tom White

Tom White

@tomwhitemedia

Presenter - @SkySportsNews #GoodMorningTransfers, #TransferTalk and #GMSF | Mental Health First Aider #MHFA

https://www.facebook.com/unsupportedbrowser Joined 2017-05-04 Date of Analysis: Dec 16, 2025

20,469

Followers

1,782

Following

3,664

Tweets

53

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @tomwhitemedia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2017-05-04
  • Verification:No
  • Location:Not specified

Data Summary

  • Followers Analyzed:20,447

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Audience Demographics

Based on 20,447 followers

His audience likely includes sports fans, particularly those interested in football transfers and news. The mental health focus may also attract individuals and organizations interested in mental health advocacy.

Good

Audience Quality

18.3%

Suspicion Index

21.5%

Low-Quality %

156

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

36.5%

Empty Bio

10.7%

<10 Tweets

20.6%

Mass Following (>2K)

0.0%

New (<90 days)

31.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

87.4%

No URL

6.4%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

84,440,480

Total Potential Reach

156

Median Follower Reach

447

75th Percentile Reach

13.1%

>1K followers

3.1%

>10K followers

1.2%

>50K followers

0.7%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

75.2%

Creators

15,374 accounts

14.1%

Consumers

2,883 accounts

10.7%

Dormant

2,190 accounts

226

Verified Followers

1.11% of total

7.9%

Professional Bios

founder, dev, analyst, etc.

0.19

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Sunderland, England (693) Sunderland (430) London, England (352) North East, England (349) United Kingdom (318) England, United Kingdom (311) London (252) Durham, England (141) Newcastle Upon Tyne, England (136) Manchester, England (122)

226

Verified Followers

1.11% of total

2,719

Protected Accounts

13.3% of total

9 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,178,677 Wrestler Wrestling, Motivation, Self-promotion
@Tyson_Fury 2,255,900 Boxer Boxing, Fitness, Motivation
@6BillionPeople 2,008,457 - -
@chris_kammy 1,890,904 Football pundit Football, TV, Singing
@DiMarzio 1,859,265 Journalist Calcio, Calciomercato, Libri
@SinghLions 1,318,493 Restaurateur Food, Travel, Influencer
@CybersmileHQ 1,239,465 Nonprofit kindness, equality, inclusion
@AdleneGUEDIOURA 1,201,548 Footballer Football, Algeria, TiriBark
@SunderlandAFC 1,023,345 Sports Team Football, Soccer, Club
@footballdaily 827,631 Sports Journalist Breaking news, press conferences, interviews

Top Keywords in Follower Bios

football (1,307) safc (1,073) sunderland (1,010) love (833) views (666) sports (663) fc (515) life (502) afc (406) dad (405)

Top Hashtags in Follower Bios

#safc (286) #mufc (83) #nufc (53) #coys (48) #lfc (38) #ynwa (30) #nffc (28) #football (25) #fpl (24) #hawaythelads (24)

12,987

Followers With Bio

7,460

Followers Without Bio

63.52%

% With Bio

36.48%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Key Insights & Takeaways

His Twitter activity is focused on sports and mental health topics, which are key areas of his professional identity. The low engagement metrics suggest that his content may not be resonating with a broader audience or may not be encouraging interaction. His verified status and professional bio indicate a strong personal brand in the sports and mental health sectors.

Strengths

  • + Established follower base of 20,469
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @tomwhitemedia reveals an growing Twitter presence with 20,469 followers. The account demonstrates a content-creator strategy, averaging engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025