TOPICALS

TOPICALS

@topicals

Skincare for flare-ups 🤠✨ Exclusively @sephora 🍒

https://mytopicals.com/ Joined 2018-09-22 Date of Analysis: Dec 16, 2025

25,050

Followers

354

Following

6,467

Tweets

109

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @topicals's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2018-09-22
  • Verification:No
  • Location:Not specified

Data Summary

  • Followers Analyzed:25,078

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Audience Demographics

Based on 25,078 followers

The audience is likely skincare enthusiasts and individuals dealing with skin flare-ups. They may be interested in product recommendations and skincare tips.

Excellent

Audience Quality

9.7%

Suspicion Index

12.4%

Low-Quality %

220

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

21.6%

Empty Bio

5.3%

<10 Tweets

9.7%

Mass Following (>2K)

0.0%

New (<90 days)

17.6%

Low Ratio (<0.1)

0.0%

New (<180 days)

77.1%

No URL

3.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

27,459,970

Total Potential Reach

220

Median Follower Reach

571

75th Percentile Reach

13.9%

>1K followers

1.1%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

88.1%

Creators

22,082 accounts

6.7%

Consumers

1,672 accounts

5.3%

Dormant

1,324 accounts

152

Verified Followers

0.61% of total

7.1%

Professional Bios

founder, dev, analyst, etc.

0.43

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Los Angeles, CA (286) United States (234) London, England (223) New York, NY (216) Atlanta, GA (205) Chicago, IL (184) she/her (174) Brooklyn, NY (153) Houston, TX (151) Lagos, Nigeria (144)

152

Verified Followers

0.61% of total

6,034

Protected Accounts

24.06% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@jefrinichol 1,397,777 - -
@XBusiness 1,364,477 Social Media Expert Twitter, Business, Improvement
@keyon 706,615 Film Critic film, reviews, poverty
@crybabybihh 567,628 Influencer witchcraft, astrology, LGBTQ+
@IamMzilikazi 564,588 Musician Pan-African music, Album, Rise
@SlimJim 526,261 Snack Influencer meat, long boi, champions
@RyanDestiny 385,114 Actress Acting, Music, Fashion
@thetiarawillis 300,410 Esthetician Makeup, Esthetician, Beauty
@jaxajueny 297,716 Influencer Glee, Promos, Business
@LaBeautyologist 187,943 Esthetician Skincare, Beauty, Education

Top Keywords in Follower Bios

sheher (1,809) ig (758) love (684) black (656) life (571) beauty (486) skincare (478) alumna (437) esthetician (431) lover (416)

Top Hashtags in Follower Bios

#blacklivesmatter (237) #blm (105) #freepalestine (34) #allblacklivesmatter (30) #endsars (29) #1 (27) #skincare (20) #acab (17) #blacktechtwitter (12) #beauty (11)

19,658

Followers With Bio

5,420

Followers Without Bio

78.39%

% With Bio

21.61%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Key Insights & Takeaways

The account is likely a brand representative or Sephora's official skincare account. Low engagement suggests the content may not be resonating with the audience. The focus on skincare for flare-ups indicates a specific niche market.

Strengths

  • + Established follower base of 25,050
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @topicals reveals an growing Twitter presence with 25,050 followers. The account demonstrates a content-creator strategy, averaging engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025