Uber Colombia

Uber Colombia

@Uber_Col

Bienvenido a la cuenta oficial de Uber Colombia, visitanos en https://www.uber.com/

Colombia https://www.uber.com/ Joined 2013-08-28 Date of Analysis: Dec 16, 2025

89,876

Followers

1,079

Following

29,775

Tweets

42.3

Avg Engagement

104

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Uber_Col's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2013-08-28
  • Verification:No
  • Location:Colombia

Data Summary

  • Tweets Analyzed:3,204
  • Avg Likes per Tweet:33.2
  • Avg Retweets per Tweet:9.1
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,204 tweets

The account has a high average engagement with 10,343 likes and 2,846 retweets per tweet. It uses a mix of promotional and emotional content to drive interaction.

33.2

Avg Likes/Tweet

9.1

Avg Retweets/Tweet

106,447

Total Likes

29,049

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

0

Median Retweets

0

75th Percentile

65,878

Top Tweet

0.47

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

9.1%

Original

90.8%

Replies

0.1%

Retweets

0.1%

Quotes

0.0%

Threads

0.0%

With Media

42.4%

With Links

3.2%

With #Tags

96.8%

With @Mentions

23.1%

With Emojis

192

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

10.03

Reply/Original Ratio

1.0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

75.2%

Weekday Posts

24.8%

Weekend Posts

Top Hashtags

#5añoscontigo (60) #vamosconorgullo (9) #unasolucionparauberya (8) #aniversarioubertaxi (5) #uberacuerdo (3) #ubertaxi (3) #porquéno (2) #losregaloslleganconflash (2) #colombia (1) #6n (1)

Most Mentioned

@grrrpililu (24) @monylu_ (21) @jvergar2 (19) @joc94_ (18) @hanniacorena (15) @amartinezpardo (14) @juaquinvega3 (14) @judaos18 (13) @wmg29 (13) @felipebevallejo (13)

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Content Strategy Analysis

Based on 3,204 tweets

Content Type Distribution

Content Breakdown

Original Tweets 290 (9%)
Replies 2,910 (91%)
Retweets 2 (0%)
Quote Tweets 2 (0%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 2 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,204 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience is Colombian users interested in ride-hailing services and company updates. It also targets potential customers and partners.

Average

Audience Quality

33.3%

Suspicion Index

46.4%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

52.6%

Empty Bio

50.7%

<10 Tweets

5.8%

Mass Following (>2K)

0.0%

New (<90 days)

67.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

93.1%

No URL

40.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

5,840,557

Total Potential Reach

4

Median Follower Reach

51

75th Percentile Reach

2.6%

>1K followers

0.5%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

31.7%

Creators

3,168 accounts

17.6%

Consumers

1,763 accounts

50.7%

Dormant

5,069 accounts

15

Verified Followers

0.15% of total

2.8%

Professional Bios

founder, dev, analyst, etc.

0.04

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Bogotá, D.C., Colombia (672) Colombia (288) Medellín, Colombia (140) Bogota (92) Bogotá (88) Barranquilla, Colombia (73) Bogotá, Colombia (62) Cali, Colombia (61) colombia (54) Bucaramanga, Colombia (40)

15

Verified Followers

0.15% of total

857

Protected Accounts

8.57% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@MJDuzan 1,398,735 Periodista journalism, YouTube, subscriptions
@VLADDO 1,370,709 Multifacético Actualidad, columnista, caricaturista
@JuanPabloCalvas 135,425 Journalist Periodismo, Radio, Columnismo
@MarlonVillamil_ 134,356 Entomologist odio, zancudos, Mailo
@karollMarquez 123,862 Entertainer Singer, Actor, Composer
@JUANCAELBROKY 121,092 Analyst Analista, Defensor de la paz, CP-PUJ
@ChaconDialoga 116,546 Politician politics, leadership, liberalism
@Villavoalreves 102,516 Local News Villavicencio, Llanos, Comunidad
@LulyBossaTheOne 99,778 Actriz Acting, Motherhood, Writing
@camilachain 74,120 Periodista journalism, photography, love

Top Keywords in Follower Bios

vida (248) dios (197) colombia (130) gusta (110) amante (100) social (95) musica (90) futbol (87) familia (86) amo (82)

Top Hashtags in Follower Bios

#antiuribista (5) #halamadrid (4) #colombia (4) #1 (3) #antipetrista (3) #bogota (3) #empleo (2) #siguemeytesigo (2) #single (2) #conpetrohastaelfinal (2)

4,743

Followers With Bio

5,257

Followers Without Bio

47.43%

% With Bio

52.57%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,204 analyzed

123,817

Combined Engagement

98,309

Total Likes

25,508

Total Retweets

24,763

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

0%

With @Mentions

100%

With Links

Topical Analysis:

Brand Promotion Customer Engagement Company Updates Emotional Storytelling Campaign Announcements

Key Insights & Takeaways

The account frequently uses emotional and impactful messaging to connect with followers. It leverages hashtags and links to drive traffic and engagement. Promotional content is often paired with calls to action or event announcements.

Strengths

  • + Established follower base of 89,876
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Uber_Col reveals an growing Twitter presence with 89,876 followers. The account demonstrates a conversation-first approach, averaging 42.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025