UCLA Athletics

UCLA Athletics

@UCLAAthletics

The official Twitter account of the UCLA Athletic Department. Champions Made Here. #GoBruins

Los Angeles, CA https://uclabruins.com/ Joined 2009-02-18 Date of Analysis: Dec 16, 2025

93,208

Followers

753

Following

50,762

Tweets

51.2

Avg Engagement

1,051

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @UCLAAthletics's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-02-18
  • Verification:No
  • Location:Los Angeles, CA

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:29.8
  • Avg Retweets per Tweet:21.4
  • Followers Analyzed:10,999

Engagement Analysis

Based on 3,250 tweets

The account maintains a consistent level of engagement with an average of 1,527 likes and 271 retweets per tweet. Its posts often include links and hashtags to drive traffic and interaction.

29.8

Avg Likes/Tweet

21.4

Avg Retweets/Tweet

96,842

Total Likes

69,614

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

9

Median Retweets

49

75th Percentile

7,342

Top Tweet

0.55

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

15.2%

Original

1.2%

Replies

68.1%

Retweets

15.5%

Quotes

0.0%

Threads

0.4%

With Media

96.2%

With Links

67.8%

With #Tags

83.0%

With @Mentions

74.4%

With Emojis

150

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.08

Reply/Original Ratio

0.23

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

67.8%

Weekday Posts

32.2%

Weekend Posts

Top Hashtags

#gobruins (1769) #4sup (97) #marchmadness (68) #wcollegecup (51) #elite (39) #gameday (37) #titleix50 (34) #ucla (33) #womenofwestwood (28) #2 (25)

Most Mentioned

@uclambb (385) @uclafootball (365) @uclawsoccer (246) @uclasoftball (241) @uclawbb (224) @martinjarmond (167) @uclagymnastics (138) @uclabaseball (106) @pac12 (98) @pac12network (96)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 494 (15%)
Replies 38 (1%)
Retweets 2,213 (68%)
Quote Tweets 505 (16%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 2,213 retweets (68% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,999 followers

The primary audience includes UCLA fans, students, alumni, and sports enthusiasts interested in college athletics. The content is also likely to engage local and national media outlets.

Average

Audience Quality

32.3%

Suspicion Index

42.0%

Low-Quality %

12

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

42.7%

Empty Bio

52.5%

<10 Tweets

10.2%

Mass Following (>2K)

0.0%

New (<90 days)

60.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

84.7%

No URL

41.3%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

7,865,919

Total Potential Reach

12

Median Follower Reach

94

75th Percentile Reach

3.2%

>1K followers

0.6%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

26.3%

Creators

2,894 accounts

21.2%

Consumers

2,336 accounts

52.5%

Dormant

5,769 accounts

125

Verified Followers

1.14% of total

3.9%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Los Angeles, CA (314) California, USA (98) United States (81) Los Angeles (44) San Diego, CA (43) Las Vegas, NV (39) Chicago, IL (35) Houston, TX (32) Sacramento, CA (26) Atlanta, GA (26)

125

Verified Followers

1.14% of total

775

Protected Accounts

7.05% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@united 1,175,221 Airline travel, aviation, customer service
@Moreno 430,844 Influencer Business, Manager, Serious
@Huskers 422,504 Athletics Football, Athletics, Big Ten
@UWBadgers 376,294 Sports Team Sports, Wisconsin, Badgers
@ProFootballHOF 316,165 Sports Organization Football, Hall of Fame, History
@BigTenNetwork 283,156 Sports Media College sports, Big Ten, TV network
@bigten 170,707 Sports Conference Sports, College, Athletics
@umterps 161,376 Sports Team Football, College Sports, Bowl Game
@TJLakers01 140,459 Veteran Christian faith, Conservative, Trump fan
@travisa850 129,634 Cannabis Advocate Cannabis, GreenLove, Travel

Top Keywords in Follower Bios

gpa (989) high (911) school (874) class (821) lbs (622) co (608) football (478) hs (301) athlete (291) sports (264)

Top Hashtags in Follower Bios

#1 (38) #11 (26) #3 (20) #14 (19) #5 (19) #8 (19) #10 (19) #lakeshow (19) #23 (18) #4 (18)

6,300

Followers With Bio

4,699

Followers Without Bio

57.28%

% With Bio

42.72%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

15,185

Combined Engagement

10,726

Total Likes

4,459

Total Retweets

3,037

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

40%

With @Mentions

100%

With Links

Topical Analysis:

Sports Announcements Community Engagement Brand Promotion

Key Insights & Takeaways

The account frequently shares major announcements and event updates, which likely drive high engagement. It uses hashtags like #GoBruins to reinforce brand identity and community connection. Promotional content, such as ticket sales and event highlights, is a recurring theme.

Strengths

  • + Established follower base of 93,208
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @UCLAAthletics reveals an growing Twitter presence with 93,208 followers. The account demonstrates a content-creator strategy, averaging 51.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025