UFMG

UFMG

@ufmg

Universidade Federal de Minas Gerais · https://www.facebook.com/unsupportedbrowser · https://www.facebook.com/unsupportedbrowser · https://www.youtube.com/user/UFMG Política de uso: https://ufmg.medium.com/pol%25C3%25ADtica-de-uso-redes-sociais-ufmg-720dee709c19

Minas Gerais, Brasil https://www.ufmg.br Joined 2009-07-07 Date of Analysis: Dec 16, 2025

121,479

Followers

289

Following

29,875

Tweets

56.8

Avg Engagement

585

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @ufmg's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-07-07
  • Verification:No
  • Location:Minas Gerais, Brasil

Data Summary

  • Tweets Analyzed:3,234
  • Avg Likes per Tweet:49.0
  • Avg Retweets per Tweet:7.8
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,234 tweets

The account has a moderate level of engagement, with an average of 5,456 likes and 781 retweets per tweet. The engagement appears to be consistent across the account's content.

49.0

Avg Likes/Tweet

7.8

Avg Retweets/Tweet

158,504

Total Likes

25,323

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

12

Median Likes

1

Median Retweets

31

75th Percentile

39,292

Top Tweet

0.47

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

60.9%

Original

33.9%

Replies

3.3%

Retweets

1.9%

Quotes

0.0%

Threads

0.0%

With Media

76.1%

With Links

4.2%

With #Tags

12.7%

With @Mentions

27.9%

With Emojis

203

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.56

Reply/Original Ratio

0.57

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

97.8%

Weekday Posts

2.2%

Weekend Posts

Top Hashtags

#mostrasuaufmg (20) #extensaoufmg (18) #universidadeeudefendo (15) #ufmg95anos (8) #domingonocampus (6) #ufmg (5) #educaçãoeudefendo (4) #ciênciaeudefendo (4) #outraestação (4) #democraciainabalada (3)

Most Mentioned

@ufmgeducativa (36) @ufmg (29) @extensaoufmg (29) @enfermagemufmg (24) @medicinaufmg (24) @espacoufmg (22) @fale_ufmg (13) @facmedicinaufmg (13) @culturaufmg (9) @ufmgdri (8)

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Content Strategy Analysis

Based on 3,234 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,971 (61%)
Replies 1,097 (34%)
Retweets 106 (3%)
Quote Tweets 60 (2%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 106 retweets (3% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,234 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience includes students, faculty, and staff of UFMG, as well as the general public interested in university news. The content appeals to both academic and casual audiences.

Average

Audience Quality

22.5%

Suspicion Index

29.8%

Low-Quality %

29

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

39.4%

Empty Bio

27.3%

<10 Tweets

7.5%

Mass Following (>2K)

0.0%

New (<90 days)

47.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

85.4%

No URL

20.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

3,617,537

Total Potential Reach

29

Median Follower Reach

146

75th Percentile Reach

5.0%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

55.5%

Creators

5,546 accounts

17.2%

Consumers

1,725 accounts

27.3%

Dormant

2,729 accounts

11

Verified Followers

0.11% of total

4.0%

Professional Bios

founder, dev, analyst, etc.

0.11

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Belo Horizonte, Brasil (553) Belo Horizonte, Brazil (243) Brasil (203) Minas Gerais, Brasil (136) Brazil (119) Belo Horizonte (111) São Paulo, Brasil (84) Sao Paulo, Brazil (53) Minas Gerais, Brazil (50) Rio de Janeiro, Brasil (45)

11

Verified Followers

0.11% of total

1,800

Protected Accounts

18.0% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@barbaragancia 532,158 Jornalista Polemics, Available, Copa 2040
@agenciabrasil 187,702 Journalist Jornalismo Público, Últimas Notícias
@FernandaTakai 135,026 Musician Pato Fu, Solo, Letras & Músicas
@utsch 111,287 Journalist Journalism, Documentaries, Atletico Mineiro
@schrarstzhaupt 54,199 - -
@aestela_haddad 46,980 - -
@thiagocarmona 41,705 Comedian Humor, Palestras, Publicidade
@Fabiopf08Fabio 40,454 - -
@BHeMeupais 33,302 - -
@livro_musika 30,041 - -

Top Keywords in Follower Bios

nao (373) ufmg (255) vida (186) professor (162) pra (144) aqui (135) eladela (112) direito (104) estudante (99) deus (95)

Top Hashtags in Follower Bios

#studytwt (48) #studytwtbr (11) #forabolsonaro (8) #langtwt (5) #collegetwt (5) #booktwt (5) #lulapresidente (4) #conctwt (3) #blacklivesmatter (3) #democracia (3)

6,061

Followers With Bio

3,939

Followers Without Bio

60.61%

% With Bio

39.39%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,234 analyzed

54,834

Combined Engagement

44,161

Total Likes

10,673

Total Retweets

10,967

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

40%

With @Mentions

80%

With Links

Topical Analysis:

Education University Life Humor Institutional Communication Social Issues

Key Insights & Takeaways

The account blends formal institutional messaging with more casual, relatable content, which helps maintain audience interest. It uses a mix of official announcements and humorous or viral content to keep the feed dynamic. The account is active and regularly posts, which contributes to its consistent engagement levels.

Strengths

  • + Established follower base of 121,479
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @ufmg reveals an growing Twitter presence with 121,479 followers. The account demonstrates a content-creator strategy, averaging 56.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025