UNDP Nigeria
In Nigeria, @UNDP supports the Government of Nigeria in meeting its long term development aspirations - working with partners at Federal & State levels.
68,667
Followers
2,768
Following
5,617
Tweets
99.5
Avg Engagement
173
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @UNDPNigeria's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2013-04-05
- Verification:Yes
- Location:Nigeria
Data Summary
- Tweets Analyzed:3,245
- Avg Likes per Tweet:63.3
- Avg Retweets per Tweet:36.2
- Followers Analyzed:10,999
Engagement Analysis
Based on 3,245 tweetsEach tweet typically receives around 5,866 likes and 350 retweets, indicating a highly engaged audience. The account's content is well-received and shared across different platforms.
63.3
Avg Likes/Tweet
36.2
Avg Retweets/Tweet
205,474
Total Likes
117,478
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
5
Median Likes
13
Median Retweets
50
75th Percentile
17,444
Top Tweet
1.45
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
46.0%
Original
6.0%
Replies
46.5%
Retweets
1.4%
Quotes
0.0%
Threads
2.7%
With Media
96.7%
With Links
69.4%
With #Tags
83.1%
With @Mentions
24.7%
With Emojis
273
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.13
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
85.7%
Weekday Posts
14.3%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,245 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,510 retweets (47% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,245 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,999 followersThe audience includes government officials, development partners, and citizens interested in Nigeria's long-term development. It also targets professionals and creatives involved in social change.
Average
Audience Quality
26.3%
Suspicion Index
30.4%
Low-Quality %
42
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
41.4%
Empty Bio
31.0%
<10 Tweets
14.2%
Mass Following (>2K)
0.0%
New (<90 days)
52.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.3%
No URL
19.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
8,408,161
Total Potential Reach
42
Median Follower Reach
205
75th Percentile Reach
6.5%
>1K followers
0.6%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
44.0%
Creators
4,839 accounts
25.0%
Consumers
2,747 accounts
31.0%
Dormant
3,413 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
37
Verified Followers
0.34% of total
516
Protected Accounts
4.69% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @PoliceNG | 2,497,038 | Law Enforcement | Law enforcement, public safety, complaints handling |
| @Johnnydrille | 450,066 | Musician | Music, Singer, Songwriter |
| @peterndoro | 366,885 | Journalist | Journalism, Broadcasting, Africa |
| @drissawaked | 265,857 | Physician | Health education, Coronavirus, Medical specialist |
| @Mo_IbrahimFdn | 138,012 | Philanthropy | good governance, great leadership, Africa |
| @WeDontHaveTime | 133,275 | Climate Activist | climate solutions, tree planting, review platform |
| @HonAhmedHussen | 94,488 | Politician | Politics, Families, Development |
| @sgyemikale | 91,456 | Statistician | Economics, Data, Nigeria |
| @seunonigbinde | 88,830 | Engineer | God, Engineering, Revelation |
| @debayoorr | 76,757 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,444
Followers With Bio
4,555
Followers Without Bio
58.59%
% With Bio
41.41%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,245 analyzed48,365
Combined Engagement
29,498
Total Likes
18,867
Total Retweets
9,673
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
80%
With @Mentions
80%
With Links
Topical Analysis:
RT @wto: BREAKING: Ngozi Okonjo-Iweala from Nigeria is appointed as the next WTO Director-General. Dr. Okonjo-Iweala makes history as the first woman and the first African to lead the WTO. Her term starts on the 1st of March 2021. More details soon. #WTODG @NOIweala https:/
Later today, the team visited the @nigimmigration Border Control Offices between the 🇳🇬 & 🇨🇲 border. These offices serve to facilitate cross border movement of goods and persons. The mission team toured the 500 housing & engaged with officials to understand the needs tha
Great to have @Johnnydrille at the office today for the ´Conversation with Trailblazers’ podcast. Creatives are key to changing the narrative and facilitating development in Nigeria 🇳🇬. Stay tuned 🎙️ https://t.co/mnAjJUMyuv
Yesterday, we bid farewell to our Senior Economic Advisor @ARWMM as he prepares for his retirement. We thanked him for his service to @UNDP and for his great contribution in Nigeria🇳🇬 towards the #INFF , #MPI and the #SDGs. We wish him well in his retirement🎉. @NigeriaGov http
At the newly #Ngarannam village, livelihood assistance was key to returnees. Traders that benefited from the cash grant of N100,000 upon return were able to boost their trading businesses as seen here 👇🏾 #RSFNigeria #StabilizeNigeria https://t.co/F4IxWfI3Ev
Key Insights & Takeaways
The account frequently collaborates with high-profile individuals and organizations, which boosts visibility and credibility. It emphasizes the role of creatives in driving social change, suggesting a focus on innovation and narrative transformation. The content often highlights key personnel transitions, indicating a focus on leadership and institutional development.
Strengths
- + Established follower base of 68,667
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @UNDPNigeria reveals an growing Twitter presence with 68,667 followers. The account demonstrates a content-creator strategy, averaging 99.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access