UN ECOSOC President

UN ECOSOC President

@UNECOSOC

Paula Narváez - United Nations Economic and Social Council (UNECOSOC) President - Official Twitter Account of UN ECOSOC

New York https://www.un.org/en/ecosoc/ Joined 2012-02-26 Date of Analysis: Dec 16, 2025

86,854

Followers

49,297

Following

4,822

Tweets

138.0

Avg Engagement

867

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @UNECOSOC's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2012-02-26
  • Verification:Yes
  • Location:New York

Data Summary

  • Tweets Analyzed:3,215
  • Avg Likes per Tweet:30.4
  • Avg Retweets per Tweet:107.6
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,215 tweets

The account maintains a consistent level of engagement with an average of 2,356 likes and 672 retweets per tweet. Its content is designed to spark discussion and raise awareness about critical global issues.

30.4

Avg Likes/Tweet

107.6

Avg Retweets/Tweet

97,782

Total Likes

345,833

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

17

Median Likes

17

Median Retweets

74

75th Percentile

38,430

Top Tweet

1.59

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

63.5%

Original

1.4%

Replies

35.0%

Retweets

0.1%

Quotes

0.0%

Threads

0.4%

With Media

84.8%

With Links

90.2%

With #Tags

70.8%

With @Mentions

15.1%

With Emojis

213

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.02

Reply/Original Ratio

0.0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

85.7%

Weekday Posts

14.3%

Weekend Posts

Top Hashtags

#globalgoals (964) #sdgs (947) #2030agenda (637) #hlpf (359) #covid19 (346) #youth2030 (152) #climateaction (110) #post2015 (89) #action2015 (88) #ffdforum (81)

Most Mentioned

@unecosoc (1180) @un (421) @antonioguterres (137) @undesa (134) @un_pga (112) @pakistanpr_un (67) @pakistanun_ny (59) @aminajmohammed (51) @globalgoalsun (47) @unyouthenvoy (43)

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Content Strategy Analysis

Based on 3,215 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,041 (63%)
Replies 46 (1%)
Retweets 1,126 (35%)
Quote Tweets 2 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,126 retweets (35% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,215 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience includes policymakers, international organizations, and global citizens interested in sustainable development. It also reaches a broader public through its focus on global challenges and the SDGs.

Average

Audience Quality

22.3%

Suspicion Index

17.9%

Low-Quality %

111

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

24.0%

Empty Bio

19.8%

<10 Tweets

25.0%

Mass Following (>2K)

0.0%

New (<90 days)

43.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

75.0%

No URL

11.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

43,116,464

Total Potential Reach

111

Median Follower Reach

473

75th Percentile Reach

15.1%

>1K followers

3.0%

>10K followers

0.8%

>50K followers

0.5%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

57.5%

Creators

5,752 accounts

22.6%

Consumers

2,265 accounts

19.8%

Dormant

1,983 accounts

174

Verified Followers

1.74% of total

16.7%

Professional Bios

founder, dev, analyst, etc.

0.13

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Nairobi, Kenya (109) Kampala, Uganda (98) Nigeria (97) New York, NY (63) Lagos, Nigeria (59) Ethiopia (59) Dhaka, Bangladesh (53) New York, USA (53) Kenya (49) India (47)

174

Verified Followers

1.74% of total

796

Protected Accounts

7.96% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,097,884 Wrestler Wrestling, Motivation, Self-promotion
@marvi_memon 2,073,002 Politician Politics, Poverty Alleviation, Advisory Council
@zittokabwe 1,664,763 Politician Politics, Democracy, Leadership
@SOROKGUILLAUME 1,441,379 Politician politics, leadership, government
@UNFCCC 979,751 Climate Change Climate change, sustainability, international cooperation
@KRLS 794,229 Politician Catalonia, Independence, Politics
@JoeTrippi 780,113 Political Strategist Dem Strategist, Pro-Democracy, Podcast Host
@yashar 708,352 Journalist Politics, News, Culture
@CGDev 692,474 Think Tank Global prosperity, Independent research, Ideas
@LindiMazibuko 494,986 Politician Feminism, Leadership, Optimism

Top Keywords in Follower Bios

youth (418) climate (353) development (338) human (301) social (291) rights (288) activist (276) international (265) global (255) world (250)

Top Hashtags in Follower Bios

#sdgs (60) #humanrights (24) #climatechange (23) #climateaction (19) #sustainability (17) #peace (17) #climate (16) #education (14) #youth (13) #sdg (10)

7,604

Followers With Bio

2,396

Followers Without Bio

76.04%

% With Bio

23.96%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,215 analyzed

89,644

Combined Engagement

18,255

Total Likes

71,389

Total Retweets

17,929

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

60%

With @Mentions

80%

With Links

Topical Analysis:

Sustainable Development Goals (Sdgs) Climate Change Pandemic Impact Global Governance United Nations Economic And Social Issues
UN ECOSOC President
@UNECOSOC

RT @KofiAnnan: It is with immense sadness that the Annan family and the Kofi Annan Foundation announce that Kofi Annan, former Secretary General of the United Nations and Nobel Peace Laureate, passed away peacefully on Saturday 18th August after a short illness... https://t.co

2018-08-18
Retweets: 38,430 Likes: 0 Engagement: 38,430
UN ECOSOC President
@UNECOSOC

RT @antonioguterres: Today I am calling for an immediate global ceasefire in all corners of the world. It is time to put armed conflict on lockdown and focus together on the true fight of our lives – the #COVID19 pandemic. https://t.co/F6JRA6ekvZ https://t.co/7WgtFMk5GC

2020-03-23
Retweets: 15,569 Likes: 0 Engagement: 15,569
UN ECOSOC President
@UNECOSOC

RT @WHO: There are simple things we each must do to protect ourselves from #COVID19, including 👐 washing with 🧼 &amp; 💦 or alcohol-based rub. WHO is launching the #SafeHands Challenge to promote the power of clean 👐 to fight #coronavirus. Join the challenge &amp; share your 👐 was

2020-03-13
Retweets: 13,306 Likes: 0 Engagement: 13,306
UN ECOSOC President
@UNECOSOC

The #GlobalGoals are facing some serious global challenges. But the #SDGs &amp; the #2030Agenda are still within our reach, if we start acting now. The #HLPF 2022 starts today. Let's act NOW for the SDGs 👉 https://t.co/a8NJwb88AY https://t.co/V0YioVJOlv

2022-07-05
Retweets: 2,336 Likes: 10,067 Engagement: 12,403
UN ECOSOC President
@UNECOSOC

We know that the pandemic is not over yet &amp; had a detrimental effect on our societies &amp; peoples. It has slowed down the implementation of the #2030Agenda &amp; the achievement of the #SDGs, reversing progress on many SDGs. #HLPF https://t.co/TCgCg2gKJx

2022-07-05
Retweets: 1,748 Likes: 8,188 Engagement: 9,936

Key Insights & Takeaways

The account frequently highlights the importance of the SDGs and the need for urgent action to meet the 2030 Agenda. It emphasizes the ongoing impact of the pandemic on global progress and development. Climate change is a recurring theme, with data on its financial and societal costs being shared to underline its severity.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 86,854
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @UNECOSOC reveals an well-established Twitter presence with 86,854 followers. The account demonstrates a content-creator strategy, averaging 138.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025