UNESCO en español 🏛️#Educación #Ciencia #Cultura
Cuenta oficial de la Organización de las Naciones Unidas para la Educación, la Ciencia y la Cultura (UNESCO).
521,814
Followers
3,781
Following
19,749
Tweets
89.2
Avg Engagement
4,030
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @UNESCO_es's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2011-05-27
- Verification:Yes
- Location:Naciones Unidas
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:52.7
- Avg Retweets per Tweet:36.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,249 tweetsThe account consistently receives high average likes and retweets, indicating strong public interest in UNESCO's content. The use of urgent and impactful tweets helps drive engagement and visibility.
52.7
Avg Likes/Tweet
36.5
Avg Retweets/Tweet
171,213
Total Likes
118,578
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
28
Median Likes
20
Median Retweets
91
75th Percentile
9,948
Top Tweet
0.17
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
74.4%
Original
2.9%
Replies
22.0%
Retweets
0.7%
Quotes
0.0%
Threads
0.0%
With Media
75.5%
With Links
74.4%
With #Tags
44.4%
With @Mentions
44.4%
With Emojis
233
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.04
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
79.0%
Weekday Posts
21.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 716 retweets (22% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience includes educators, students, cultural enthusiasts, and policymakers interested in global heritage and development. It also reaches a broad international audience due to UNESCO's global influence.
Average
Audience Quality
25.6%
Suspicion Index
30.1%
Low-Quality %
24
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
40.0%
Empty Bio
29.7%
<10 Tweets
9.8%
Mass Following (>2K)
0.0%
New (<90 days)
57.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
86.8%
No URL
20.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
83,519,206
Total Potential Reach
24
Median Follower Reach
136
75th Percentile Reach
6.3%
>1K followers
0.9%
>10K followers
0.3%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
48.6%
Creators
24,316 accounts
21.6%
Consumers
10,824 accounts
29.7%
Dormant
14,860 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
626
Verified Followers
0.63% of total
10,663
Protected Accounts
10.66% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @AlejandroSanz | 19,785,712 | Singer | Music, Singer, Songwriter |
| @JohnCena | 14,105,080 | Wrestler | Wrestling, Motivation, Self-promotion |
| @leopoldolopez | 5,268,501 | Activista | Venezuela, Activismo, Libertad |
| @telefenoticias | 3,077,853 | News Anchor | Noticias, Periodismo, Telefe |
| @patriciajaniot | 2,987,874 | Journalist | Periodista, Conductora, Presidenta |
| @Tabatajalilreal | 2,546,291 | TV Host | Fitness, Travel, Communication |
| @RunRunesWeb | 2,394,266 | Journalist | Corruption, Human Rights, Storytelling |
| @CHVNoticias | 1,702,262 | News Outlet | Chile, mundo, noticias |
| @NelsonMandela | 1,564,231 | Activist | Human rights, equality, justice |
| @conagua_clima | 1,441,043 | Meteorologist | weather, meteorology, Mexico |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
64,002
Followers With Bio
35,998
Followers Without Bio
64.0%
% With Bio
36.0%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed20,690
Combined Engagement
15,067
Total Likes
5,623
Total Retweets
4,138
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
80%
With @Mentions
100%
With Links
Topical Analysis:
🔴 URGENTE Nueva inscripción en la Lista del #PatrimonioMundial de la @UNESCO_es: El Paseo del Prado y el Buen Retiro, paisaje de las artes y las ciencias (#España 🇪🇸). 👏¡Felicidades! 👏 ℹ️ https://t.co/3TqjE260Ar #44WHC https://t.co/ipdHLGbzZw
🔴 URGENTE Nueva inscripción en la Lista del #PatrimonioMundial de la @UNESCO_es: Obra del ingeniero Eladio Dieste: iglesia de Atlántida en #Uruguay 🇺🇾. ¡Bravo! 👏 ℹ️https://t.co/3TqjE260Ar #44WHC https://t.co/4aIxQR9IrY
🔴 URGENTE Complejo Arqueoastronómico Chankillo en #Perú 🇵🇪 acaba de ser inscrito en la Lista del #PatrimonioMundial de la @UNESCO_es. ¡Felicidades 👏! ℹ️ https://t.co/3TqjE260Ar #44WHC https://t.co/nY62z9fkaY
Las #MujeresEnCiencia en cifras: 🟡 Son el 33% de las investigadoras. 🟡 Ocupan < 20% de las posiciones de liderazgo. 🟡 Son un <4% de los #PremiosNobel en ciencias. ¡Necesitamos más mujeres en ciencia! Hoy es el día de la Mujer y la niña en la ciencia. https://t.co/911QMHhY
R👏E👏G👏U👏L👏A👏R👏 L👏A👏 V👏I👏D👏A👏 D👏I👏G👏I👏T👏A👏L👏 @felipeneto nos explica por qué es tan importante construir un #InternetConfiable. https://t.co/kxtK6TIt18 https://t.co/6PWup0Wayr
Key Insights & Takeaways
The account frequently uses urgent and impactful messaging to highlight new additions to the World Heritage List. It emphasizes the importance of reliable internet and digital inclusion through collaborations with public figures. It leverages verified accounts and hashtags to increase reach and credibility.
Strengths
- + Established follower base of 521,814
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @UNESCO_es reveals an growing Twitter presence with 521,814 followers. The account demonstrates a content-creator strategy, averaging 89.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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