UN Human Rights
The United Nations #HumanRights office is led by High Commissioner @volker_turk. Follow us on FB, IG & Tiktok at unitednationshumanrights. #StandUp4HumanRights
4,124,758
Followers
1,637
Following
22,322
Tweets
327.9
Avg Engagement
12,598
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @UNHumanRights's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2009-08-27
- Verification:Yes
- Location:Geneva, Switzerland
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:178.1
- Avg Retweets per Tweet:149.8
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account has a high level of engagement, indicating strong public interest in its content. The average likes and retweets suggest that its messages are widely shared and appreciated.
178.1
Avg Likes/Tweet
149.8
Avg Retweets/Tweet
578,931
Total Likes
486,810
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
53
Median Likes
44
Median Retweets
212
75th Percentile
120,360
Top Tweet
0.08
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
53.7%
Original
5.1%
Replies
37.8%
Retweets
3.4%
Quotes
0.0%
Threads
4.7%
With Media
55.7%
With Links
79.6%
With #Tags
78.2%
With @Mentions
28.2%
With Emojis
206
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.1
Reply/Original Ratio
0.09
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
89.1%
Weekday Posts
10.9%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,228 retweets (38% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience includes individuals, activists, and organizations interested in human rights. It also reaches a global audience due to the account's large following and international focus.
Average
Audience Quality
32.6%
Suspicion Index
44.3%
Low-Quality %
9
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
52.7%
Empty Bio
48.3%
<10 Tweets
4.9%
Mass Following (>2K)
0.0%
New (<90 days)
67.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
91.2%
No URL
35.9%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
40,222,185
Total Potential Reach
9
Median Follower Reach
48
75th Percentile Reach
3.2%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
29.4%
Creators
14,691 accounts
22.3%
Consumers
11,165 accounts
48.3%
Dormant
24,144 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
790
Verified Followers
0.78% of total
7,535
Protected Accounts
7.46% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @ImRaina | 20,926,012 | Cricketer | Cricket, Co-Founder, Care |
| @ElNacionalWeb | 5,739,954 | News outlet | Venezuela, Mundo, Noticias |
| @RecordingAcad | 3,711,245 | Music Industry | Music, Advocacy, Inspiration |
| @delsasolorzano | 1,167,493 | Lawyer | #DDHH, Abogado, CentroDerecha |
| @UMonline | 814,674 | News Outlet | News, Malaysia, Updates |
| @Echinanews | 627,293 | News Outlet | ChinaTravel, ChinaTech, ChinaBiz |
| @cgtnenespanol | 579,129 | News Outlet | China, noticias, descubrir |
| @Uldouz | 461,392 | Influencer | Women's rights, Charity, Social media |
| @ICEgov | 438,470 | Law Enforcement | terrorism, immigration enforcement, transnational crime |
| @_Lia27 | 364,496 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
47,642
Followers With Bio
53,353
Followers Without Bio
47.17%
% With Bio
52.83%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed258,460
Combined Engagement
151,472
Total Likes
106,988
Total Retweets
51,692
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
20%
With @Mentions
40%
With Links
Topical Analysis:
#India: We call on the authorities and protesters to exercise maximum restraint in ongoing #FarmersProtests. The rights to peaceful assembly & expression should be protected both offline & online. It's crucial to find equitable solutions with due respect to #HumanRights f
🇨🇴 #Colombia: We are deeply alarmed at developments in Cali overnight, where police opened fire on demonstrators, and a number of people were killed & injured. ⏩ States have a responsibility to protect #HumanRights and facilitate peaceful assembly. 👉 https://t.co/urHl2qNzsg
RT @UN: Thanks to @BTS_twt for supporting the #GlobalGoals with the promise to help #FightRacism. Join them and people around the world b…
🇨🇴 #Colombia: Estamos profundamente preocupados por los acontecimientos ocurridos en Cali, cuando la policía ha abierto fuego contra manifestantes y se han producido muertes y heridos. ⏩ Los Estados tienen la responsabilidad de proteger los #DDHH y facilitar la reunión pacífica.
#India: We are saddened & disturbed by the death of 84-year-old human rights defender Father #StanSwamy, after prolonged pre-trial detention. With COVID-19, it is even more urgent that States release every person detained without sufficient legal basis. 👉 https://t.co/WkoxxTi
Key Insights & Takeaways
The account frequently highlights human rights issues in specific countries, such as India and Colombia, showing a focus on regional concerns. It uses both English and Spanish to communicate, indicating an effort to reach a broader, multilingual audience. The content often includes calls for restraint and condemnation of violence, reflecting the UN's stance on peaceful protest and human rights protection.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 4,124,758
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @UNHumanRights reveals an well-established Twitter presence with 4,124,758 followers. The account demonstrates a content-creator strategy, averaging 327.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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