United Nations in India
@UNinIndia is the official Twitter account for the United Nations in India. Retweets ≠ endorsements. Follow our Resident Coordinator @ShombiSharp on Twitter.
255,791
Followers
1,535
Following
23,040
Tweets
86.9
Avg Engagement
631
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @UNinIndia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2013-09-12
- Verification:Yes
- Location:New Delhi, India
Data Summary
- Tweets Analyzed:3,243
- Avg Likes per Tweet:18.4
- Avg Retweets per Tweet:68.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,243 tweetsThe account consistently receives a high number of likes and retweets, indicating strong audience interaction. The engagement reflects the relevance and impact of the content shared by the account.
18.4
Avg Likes/Tweet
68.5
Avg Retweets/Tweet
59,630
Total Likes
222,246
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
7
Median Retweets
40
75th Percentile
8,235
Top Tweet
0.34
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
32.5%
Original
13.4%
Replies
53.3%
Retweets
0.8%
Quotes
0.0%
Threads
0.4%
With Media
46.8%
With Links
62.3%
With #Tags
86.4%
With @Mentions
39.4%
With Emojis
208
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.41
Reply/Original Ratio
0.01
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
86.2%
Weekday Posts
13.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,243 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,730 retweets (53% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,243 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience includes individuals and organizations interested in global development, environmental sustainability, and international relations. It also targets Indian citizens and stakeholders who are engaged with UN initiatives in the country.
Average
Audience Quality
29.7%
Suspicion Index
30.6%
Low-Quality %
13
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
37.2%
Empty Bio
36.1%
<10 Tweets
10.8%
Mass Following (>2K)
0.0%
New (<90 days)
71.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.2%
No URL
24.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
44,543,410
Total Potential Reach
13
Median Follower Reach
64
75th Percentile Reach
3.4%
>1K followers
0.5%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
38.1%
Creators
19,060 accounts
25.8%
Consumers
12,879 accounts
36.1%
Dormant
18,061 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
301
Verified Followers
0.3% of total
9,936
Protected Accounts
9.84% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,101,340 | Wrestler | Wrestling, Motivation, Self-promotion |
| @Mohanlal | 6,672,038 | Actor | Indian movies, God's Own Country, Proud |
| @Refugees | 2,819,682 | Humanitarian | refugees, asylum-seekers, protection |
| @DrTedros | 1,945,589 | Doctor | Health, Global, Leadership |
| @ShayarImran | 1,362,105 | Politician | Politics, Poetry, Activism |
| @SinghLions | 1,334,418 | Restaurateur | Food, Travel, Influencer |
| @Declaracion | 905,317 | - | - |
| @UN_HRC | 741,779 | Diplomat | human rights, promotion, protection |
| @udayfoundation | 722,041 | Non-profit | health, humanitarian assistance, disaster relief |
| @Divya_Bhaskar | 600,545 | News Publisher | News, Updates, Local |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
66,525
Followers With Bio
34,467
Followers Without Bio
65.87%
% With Bio
34.13%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,243 analyzed28,307
Combined Engagement
15,598
Total Likes
12,709
Total Retweets
5,661
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
60%
With @Mentions
20%
With Links
Topical Analysis:
"We thank you for your kindness, love, and support" For India’s 75th #AzadiKaAmritMahotsav, refugee youth join forces with multi-Grammy Award-winner @rickykej to pay a heartfelt tribute to the Government and people of India. @UNHCRAsia @Refugees #WithRefugees #AmritMahotsav htt
RT @narendramodi: We are honoured by the presence of @UN Secretary General, Mr. @antonioguterres for the launch of Mission LiFE. Had a wond…
For #WorldEnvironmentDay, Heads of 🇺🇳 agencies in India got together to deliver a special message. It's a simple one really: We have #OnlyOneEarth. Together, let's protect it. Retweet if you agree! #TeamUNIndia 🇺🇳🇮🇳 https://t.co/tx0wCxnlhk
India now stands committed to reduce emissions intensity of its GDP by 45% by 2030 + achieve 50% electric power installed capacity from non-fossil fuel-based energy resources by 2030. 🇮🇳s updated NDC also captures the citizen centric approach to combat #climatechange - #LiFE.
RT @narendramodi: Tomorrow, 5th June is marked as #WorldEnvironmentDay. At 6 PM, the LiFE global movement will be launched. This movement s…
Key Insights & Takeaways
The account uses significant hashtags to amplify its messages and reach a broader audience. It highlights key global initiatives and India's commitments, such as climate action and sustainable development. The content often features collaboration between UN agencies and local stakeholders, emphasizing partnership and shared goals.
Strengths
- + Established follower base of 255,791
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @UNinIndia reveals an growing Twitter presence with 255,791 followers. The account demonstrates a content-creator strategy, averaging 86.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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