Union Bank of India
One of the largest Public Sector Banks in India. Disclaimer: Union Bank of India shall bear no responsibility for confidentiality of info shared on twitter.
646,076
Followers
63
Following
133,185
Tweets
37.0
Avg Engagement
195
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @UnionBankTweets's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2016-10-15
- Verification:Yes
- Location:Mumbai, India
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:33.5
- Avg Retweets per Tweet:3.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,249 tweetsThe account maintains a steady average engagement with likes and retweets, indicating consistent interaction. The use of hashtags and collaborations helps drive visibility and participation.
33.5
Avg Likes/Tweet
3.5
Avg Retweets/Tweet
108,981
Total Likes
11,307
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
0
75th Percentile
9,824
Top Tweet
0.06
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
4.2%
Original
95.7%
Replies
0.1%
Retweets
0.0%
Quotes
0.0%
Threads
0.2%
With Media
45.9%
With Links
4.2%
With #Tags
96.3%
With @Mentions
0.9%
With Emojis
149
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
22.87
Reply/Original Ratio
0.5
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
77.6%
Weekday Posts
22.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 2 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes customers, potential customers, and followers interested in banking services and social causes. The content also appeals to parents and educators looking for guidance on child development and financial habits.
Below Average
Audience Quality
36.5%
Suspicion Index
50.0%
Low-Quality %
3
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
65.1%
Empty Bio
55.2%
<10 Tweets
2.5%
Mass Following (>2K)
0.0%
New (<90 days)
74.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
95.9%
No URL
35.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
3,843,136
Total Potential Reach
3
Median Follower Reach
15
75th Percentile Reach
0.8%
>1K followers
0.0%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
16.2%
Creators
8,124 accounts
28.6%
Consumers
14,280 accounts
55.2%
Dormant
27,596 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
86
Verified Followers
0.09% of total
5,842
Protected Accounts
5.84% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,101 | Wrestler | Wrestling, Motivation, Self-promotion |
| @LeBronJames | 1,005,325 | - | - |
| @iownjd | 778,769 | Lawyer | learn, inspire, engage |
| @worthSeeingPic | 556,138 | Photographer | Sun, Nature, Photography |
| @spiritandsoul1 | 153,387 | - | - |
| @SVESHEKHER | 151,294 | Politician | Politics, Respect, Social Media |
| @ALINK_AI | 119,690 | - | - |
| @rl9156 | 92,849 | Politician | Bolivariano, Hugo Chavez, Por Ahora |
| @kesineni_nani | 85,603 | Politician | Politics, Vijayawada, Member of Parliament |
| @karthikgnath | 79,473 | Founder | Nationalism, Politics, Law |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
42,360
Followers With Bio
57,640
Followers Without Bio
42.36%
% With Bio
57.64%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed28,912
Combined Engagement
27,091
Total Likes
1,821
Total Retweets
5,782
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
60%
With @Mentions
100%
With Links
Topical Analysis:
#UnionBankOfIndia congratulates the winners of the prestigious #AcademyAwards and making the nation proud. #GoodPeopleToBankWith #AmritMahotsav #Oscars95 #NaatuNaatu #TheElephantWhisperers #RRRMovie #Oscar #IndiaatOscars https://t.co/RJDgZBs2Rv
Singing sensation @maithilithakur is sharing her thought on inculcating good habits early on for a better future. Now you can give your little champs a gift of good habits with Union Muskaan, a specialised account for minors. Know more: https://t.co/TNmxa91zd0 #UnionBankOfIndia
Let's hear the singing sensation Maithili Thakur talking about overcoming life's challenges with dignity. What's her secret of staying financially ready for emergencies Watch the video to find out. @maithilithakur Click to subscribe now:https://t.co/0Bq6hSQ8RM #UnionBankOfIndia
#UnionBankOfIndia pays tribute to Dr. B. R. Ambedkar, a scholar, visionary, and economist that brought the real social change. #GoodPeopleToBankWith #AmritMahotsav #AmbedkarJayanti https://t.co/DKk8PYXpBc
#UnionBankOfIndia Team Ranchi under #EmpowerHER initiative conducted CSR activity by donating school bags and stationaries to the students of St Xavier’s School, Doranda. @DFS_India @AmritMahotsav #GoodPeopleToBankWith #AmritMahotsav https://t.co/0ov7Vcr5pA
Key Insights & Takeaways
The account emphasizes recognition of achievements and national pride through awards and events. It promotes financial literacy and good habits, targeting parents and educators. Collaborations with influencers like Maithili Thakur help humanize the brand and connect with younger audiences.
Strengths
- + Established follower base of 646,076
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @UnionBankTweets reveals an growing Twitter presence with 646,076 followers. The account demonstrates a conversation-first approach, averaging 37.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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