UPS Türkiye
UPS Türkiye Resmi Twitter Hesabı. Dünya çapında 220’den fazla ülkede, Türkiye’de 81 ilde yurt içi ve yurt dışı lojistik ve tedarik zinciri çözümleri.
56,516
Followers
929
Following
5,043
Tweets
14.6
Avg Engagement
56
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @UPSTurkiye's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2011-10-27
- Verification:No
- Location:Türkiye
Data Summary
- Tweets Analyzed:3,209
- Avg Likes per Tweet:11.1
- Avg Retweets per Tweet:3.5
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,209 tweetsThe account maintains a steady average of likes and retweets, showing consistent interaction. Engagement is slightly higher on crisis-related and promotional tweets.
11.1
Avg Likes/Tweet
3.5
Avg Retweets/Tweet
35,467
Total Likes
11,350
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
1
Median Retweets
10
75th Percentile
3,122
Top Tweet
0.26
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
61.5%
Original
25.8%
Replies
9.3%
Retweets
3.3%
Quotes
0.0%
Threads
0.0%
With Media
72.0%
With Links
38.3%
With #Tags
51.1%
With @Mentions
8.8%
With Emojis
155
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.42
Reply/Original Ratio
0.36
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
96.2%
Weekday Posts
3.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,209 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 299 retweets (9% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,209 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes businesses and individuals needing logistics services, as well as local communities in Turkey. The account also targets international clients seeking global supply chain solutions.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
55
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
87.8%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
7,047,293
Total Potential Reach
55
Median Follower Reach
180
75th Percentile Reach
4.6%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
1,976
Protected Accounts
19.76% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @saidercan | 1,031,013 | Philosopher | Teknoloji, Felsefe, Dijitalizm |
| @Argostroloji | 846,675 | Astrologer | Astroloji, Psikoloji, Fenomenler |
| @asli_safak | 741,015 | Writer | Royal Family, Literature, Activism |
| @AKUT_Dernegi | 596,736 | - | - |
| @hasibe_eren | 358,713 | Journalist | Fashion, Beauty, Travel |
| @guzemyilmaz | 121,816 | Anchor | Economics, Reporter, Traveler |
| @konukulas | 119,870 | Cryptocurrency Trader | SHIB, REEF, DENT |
| @cemdinlenmis | 112,881 | Cartoonist | cartoons, drawing, humor |
| @karamanhikmet | 99,323 | YouTuber | Youtube, Instagram, Music |
| @busrasanay | 84,293 | Journalist | Haber, Spiker, TEDx |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,094
Followers With Bio
4,906
Followers Without Bio
50.94%
% With Bio
49.06%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,209 analyzed9,027
Combined Engagement
7,462
Total Likes
1,565
Total Retweets
1,805
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
Elazığ ve Malatya depremlerinden etkilenen tüm vatandaşlarımıza geçmiş olsun. Haftasonu boyunca Elazığ ve Malatya Valiliklerine göndereceğiniz ücretsiz yardım gönderileri için açık şubelerimize linkimizden ulaşabilirsiniz: https://t.co/Vb0XlcPsAL https://t.co/DF6Xgb016b
İşinizi dünyaya açıyor, birlikte çözüm üretiyoruz. https://t.co/NopnJz0Qzg
Bahar yorgunluğunda şubeye gelmekle uğraşmayın! Gönderinizi adresinizden aldırmak için #UPSBaharİndirimi hashtag'i ile bize WhatsApp'tan yazın, 25 KG'ye kadar bireysel paketinizi Türkiye'nin her yerine 18 TL'ye gönderin! https://t.co/XoZVMtnil0 https://t.co/aAKiZKvTav
Babanızla fikir birliği yaparak annenizi en çok mutlu edecek hediyeye karar verdiyseniz, sıra hediyenizi ona UPS ile ulaştırmakta! #BabamlaİşBaşında Yurt içi bireysel gönderilerinizde %50 & yurt dışı bireysel gönderilerinizde ise %30 indirim! Detaylar: https://t.co/Ije0jynN0O
Bu resimlerle hangi kelimenin anlatılmak istendiğini bulabilir misiniz? Hediye şansı yakalamak için: RT+Beğen+Yanıt https://t.co/mWPa53uTHB
Key Insights & Takeaways
The account uses a mix of promotional and community-focused content to maintain engagement. Crisis-related tweets, such as those related to earthquakes, generate significant emotional and engagement responses. Promotional offers, like the #UPSBaharİndirimi campaign, are effective in driving user interaction and customer engagement.
Strengths
- + Established follower base of 56,516
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @UPSTurkiye reveals an growing Twitter presence with 56,516 followers. The account demonstrates a content-creator strategy, averaging 14.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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