Uganda Registration Services Bureau

Uganda Registration Services Bureau

@URSBHQ

URSB conducts Registrations and provides Information pertaining to Civil, Business and Intellectual Property matters, acts as Official Receiver and Liquidator.

Plot 1,Baskerville Ave,Kampala https://ursb.go.ug Joined 2016-03-06 Date of Analysis: Dec 16, 2025

38,518

Followers

1,312

Following

9,808

Tweets

12.5

Avg Engagement

35

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @URSBHQ's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2016-03-06
  • Verification:No
  • Location:Plot 1,Baskerville Ave,Kampala

Data Summary

  • Tweets Analyzed:3,207
  • Avg Likes per Tweet:6.2
  • Avg Retweets per Tweet:6.3
  • Followers Analyzed:33,184

Engagement Analysis

Based on 3,207 tweets

The account maintains a steady engagement rate, with tweets receiving an average of 216 likes and 74 retweets. Engagement appears to be consistent across various types of content.

6.2

Avg Likes/Tweet

6.3

Avg Retweets/Tweet

20,008

Total Likes

20,061

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

4

Median Retweets

16

75th Percentile

806

Top Tweet

0.32

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

27.4%

Original

32.3%

Replies

39.1%

Retweets

1.1%

Quotes

0.0%

Threads

0.4%

With Media

74.1%

With Links

44.0%

With #Tags

81.1%

With @Mentions

10.4%

With Emojis

225

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.18

Reply/Original Ratio

0.03

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

89.9%

Weekday Posts

10.1%

Weekend Posts

Top Hashtags

#intellectualpropertyug (149) #copyrightprotocol (98) #insolvencyweek22 (89) #worldipday (85) #businessregistrationug (67) #ipdayug22 (54) #simpo (47) #insolvencyweek23 (41) #insolvencyug (39) #ursb (36)

Most Mentioned

@ursbhq (1072) @mercykains (814) @govuganda (166) @stevenbaryevuga (163) @_aripo (161) @urauganda (124) @gcicuganda (108) @gou_jsec (97) @denisnabz (92) @provianok (90)

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Content Strategy Analysis

Based on 3,207 tweets

Content Type Distribution

Content Breakdown

Original Tweets 880 (27%)
Replies 1,037 (32%)
Retweets 1,255 (39%)
Quote Tweets 35 (1%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 1,255 retweets (39% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,207 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 33,184 followers

The audience likely includes legal professionals, business owners, and individuals needing registration or intellectual property services. They are interested in updates about URSB's operations and achievements.

Good

Audience Quality

19.8%

Suspicion Index

18.7%

Low-Quality %

63

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

25.5%

Empty Bio

23.6%

<10 Tweets

13.7%

Mass Following (>2K)

0.0%

New (<90 days)

38.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

85.3%

No URL

11.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

52,607,419

Total Potential Reach

63

Median Follower Reach

270

75th Percentile Reach

9.2%

>1K followers

1.1%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

44.0%

Creators

14,614 accounts

32.3%

Consumers

10,727 accounts

23.6%

Dormant

7,843 accounts

213

Verified Followers

0.64% of total

15.6%

Professional Bios

founder, dev, analyst, etc.

0.14

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Kampala, Uganda (6,963) Uganda (1,972) Kampala (863) kampala (313) Kampala Uganda (306) Mbarara, Uganda (259) Wakiso, Uganda (231) Jinja, Uganda (156) Mukono, Uganda (150) uganda (147)

213

Verified Followers

0.64% of total

1,471

Protected Accounts

4.43% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,108,426 Wrestler Wrestling, Motivation, Self-promotion
@OleItumbi 2,142,887 Strategist Politics, Communication, Farming
@DailyMonitor 1,583,875 News Outlet News, Uganda, Independent
@newvisionwire 1,298,530 News Outlet Breaking News, Current Events, News Analysis
@fsnakazibwe 851,126 TV Presenter Ugandan, Proud, Simply ME
@DouglasLwangaUg 805,038 Television Host Television, Events, Philanthropy
@CanaryMugume 757,733 Journalist Investigative journalism, news, truth
@mkainerugaba 730,623 Military Military, Leadership, Uganda
@PoliceUg 689,245 Law Enforcement Law enforcement, public safety, community outreach
@mtnug 654,601 Telecommunications Telecommunications, Connectivity, Innovation

Top Keywords in Follower Bios

god (1,619) uganda (1,443) business (1,024) love (969) life (822) engineer (780) entrepreneur (611) social (601) ceo (574) father (553)

Top Hashtags in Follower Bios

#uganda (25) #arsenal (18) #mufc (18) #god (16) #ggmu (13) #ynwa (12) #africa (12) #business (11) #visituganda (11) #travel (9)

24,734

Followers With Bio

8,450

Followers Without Bio

74.54%

% With Bio

25.46%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,207 analyzed

2,142

Combined Engagement

1,346

Total Likes

796

Total Retweets

428

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

80%

With @Mentions

20%

With Links

Topical Analysis:

Legal Services Business Operations Intellectual Property Official Announcements International Recognition Partnerships
Uganda Registration…
@URSBHQ

Theft alert. Help us identify this THIEF. The gentleman in these pictures accessed our premises on Georgian House yesterday &amp; made away with laptops and other equipment. Members of the public who can identify him can call us on 0776069071. Together, we can end theft. htt

2022-08-17
Retweets: 275 Likes: 531 Engagement: 806
Uganda Registration…
@URSBHQ

We have a NEW Home. Did you know that with support from @GovUganda &amp; @WorldBank, we are moving into a 12-story permanent home on Plot 1, Baskerville Avenue,Kololo. The Uganda Business Facilitation Centre will also have a #OneStopCentre to facilitate multiple services delive

2022-01-27
Retweets: 72 Likes: 327 Engagement: 399
Uganda Registration…
@URSBHQ

International Recognition. Our Team Leader &amp; Registrar General @Mercykains has been overwhelmingly elected as the Deputy Chair of the @WIPO Assemblies at the 62nd Sitting of Member States in Geneva. We congratulate the RG on her election &amp; are proud of her accomplishmen

2021-10-06
Retweets: 57 Likes: 301 Engagement: 358
Uganda Registration…
@URSBHQ

RT @Mercykains: Those of you who promised to marry people’s daughters this year 2023 , i am here to remind you that ⁦@URSBHQ⁩ still conducts Civil Marriages.URSB conducts 50 civil marriages every week, which makes it 200 marriages every month. Omanyi mwogela nyo- tambuza omugambo

2023-01-12
Retweets: 307 Likes: 0 Engagement: 307
Uganda Registration…
@URSBHQ

#BeneficialOwnershipUG FAQs 🤔 Who is a Beneficial Owner? ✍🏾 A beneficial owner means a natural person who has final ownership or control of a company/partnership OR a natural person on whose behalf a transaction is conducted in a company. Read more👇🏾 🧵 1/6 @Mercykains https:

2023-02-13
Retweets: 85 Likes: 187 Engagement: 272

Key Insights & Takeaways

The account frequently shares updates about new developments and achievements, which likely contribute to its credibility and visibility. It emphasizes partnerships and international recognition, which can enhance its reputation and attract more followers. The use of verified accounts and official roles suggests a focus on professionalism and trustworthiness.

Strengths

  • + Established follower base of 38,518
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @URSBHQ reveals an growing Twitter presence with 38,518 followers. The account demonstrates a conversation-first approach, averaging 12.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025