Virgin Media Television
All the latest news, entertainment & more from Virgin Media Television. The home of #GuinnessSixNations #ImACeleb #IrelandAM #LoveIsland #TonightVMTV
122,318
Followers
643
Following
57,661
Tweets
7.5
Avg Engagement
451
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @VirginMedia_TV's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-03-03
- Verification:No
- Location:Ireland
Data Summary
- Tweets Analyzed:3,246
- Avg Likes per Tweet:4.8
- Avg Retweets per Tweet:2.7
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,246 tweetsThe account has an average engagement rate with likes and retweets, indicating a moderate level of interaction. The content is tailored to attract and retain followers through relevant and timely updates.
4.8
Avg Likes/Tweet
2.7
Avg Retweets/Tweet
15,517
Total Likes
8,833
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
1
Median Retweets
5
75th Percentile
1,193
Top Tweet
0.06
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
72.0%
Original
2.1%
Replies
24.3%
Retweets
1.6%
Quotes
0.0%
Threads
0.1%
With Media
83.3%
With Links
70.1%
With #Tags
44.4%
With @Mentions
57.5%
With Emojis
184
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.03
Reply/Original Ratio
0.07
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
76.6%
Weekday Posts
23.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,246 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 790 retweets (24% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,246 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is likely to be fans of Virgin Media Television's shows and entertainment content. They are interested in news, celebrity interactions, and event promotions.
Average
Audience Quality
28.5%
Suspicion Index
39.9%
Low-Quality %
25
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
54.8%
Empty Bio
35.9%
<10 Tweets
10.4%
Mass Following (>2K)
0.0%
New (<90 days)
53.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
86.1%
No URL
25.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
41,524,739
Total Potential Reach
25
Median Follower Reach
144
75th Percentile Reach
6.6%
>1K followers
0.8%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
41.9%
Creators
20,943 accounts
22.2%
Consumers
11,090 accounts
35.9%
Dormant
17,967 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
224
Verified Followers
0.22% of total
11,816
Protected Accounts
11.7% of total
9 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @danawhite | 6,201,657 | MMA Promoter | UFC, Vegas, ESPN |
| @WWESheamus | 4,794,361 | Wrestler | WWE, Sheamus, Celtic Warrior |
| @GreatestQuotes | 4,232,212 | Inspirational Speaker | Challenge, Motivate, Inspire |
| @Variety | 2,912,672 | Entertainment industry | Entertainment, Business, Variety |
| @6BillionPeople | 2,032,990 | - | - |
| @shwood | 1,508,763 | Magician | Magic, Comedy, Conventions |
| @soledadobrien | 1,317,942 | Journalist | working, mom, journalist |
| @DEADLINE | 1,113,896 | Entertainment News | Entertainment, News, Hollywood |
| @LeBronJames | 1,010,000 | - | - |
| @Hozier | 983,971 | Musician | Music, Heartfelt Lyrics, New Release |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
48,240
Followers With Bio
52,759
Followers Without Bio
47.76%
% With Bio
52.24%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,246 analyzed4,228
Combined Engagement
2,642
Total Likes
1,586
Total Retweets
846
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
60%
With @Mentions
60%
With Links
Topical Analysis:
RT @VMSportIE: “An orthodoxy started in the south that nationalists in the north were to blame. If they had just behaved & not worried abou…
Give Mr. Lewis Capaldi a warm Mullingar welcome 🫶 Niall Horan's Homecoming: The Road to Mullingar with Lewis Capaldi, Sunday at 10pm on Virgin Media One & Virgin Media Player #GuinnessHomecoming https://t.co/G4Uka6dR3U
Shopping centres, spicebags & Guinness 😍 @Dami__Hope reveals where he plans on taking @1ndiyah on her first trip to Ireland ☘️ https://t.co/TyVVxScXSX
The besties take on Ireland 🚗 Niall Horan's Homecoming: The Road to Mullingar with Lewis Capaldi, Tonight at 10pm on Virgin Media One & Virgin Media Player #guinnesshomecoming @NiallOfficial @LewisCapaldi https://t.co/i64HLj1K2a
Guitars, Oysters, and even secret gigs 🤫 If you missed the besties road tripping around Ireland we have some good news! You can catch it again tonight 🫶 Niall Horan’s Homecoming: The Road to Mullingar with Lewis Capaldi, Tonight at 9pm on Virgin Media Two #guinnesshomecoming h
Key Insights & Takeaways
The account frequently promotes popular shows and events, which helps in maintaining audience interest. Collaborations with celebrities and influencers are a key strategy to boost engagement and visibility. Highlighting unique and trending topics, such as travel and entertainment, helps in attracting a broader audience.
Strengths
- + Established follower base of 122,318
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @VirginMedia_TV reveals an growing Twitter presence with 122,318 followers. The account demonstrates a content-creator strategy, averaging 7.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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