Visit Dubai

Visit Dubai

@visitdubai

Welcome to Dubai’s official tourism account. Follow us to find out all that our remarkable city has to offer. #VisitDubai

Dubai https://visitdubai.com/ Joined 2013-02-06 Date of Analysis: Dec 16, 2025

210,362

Followers

311

Following

13,081

Tweets

72.2

Avg Engagement

511

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @visitdubai's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2013-02-06
  • Verification:Yes
  • Location:Dubai

Data Summary

  • Tweets Analyzed:3,244
  • Avg Likes per Tweet:48.1
  • Avg Retweets per Tweet:24.1
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,244 tweets

Average likes and retweets are high, showing strong audience interaction. The account uses trending topics and collaborations to boost engagement and visibility.

48.1

Avg Likes/Tweet

24.1

Avg Retweets/Tweet

156,027

Total Likes

78,153

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

20

Median Likes

4

Median Retweets

63

75th Percentile

48,698

Top Tweet

0.34

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

57.0%

Original

38.1%

Replies

4.9%

Retweets

0.0%

Quotes

0.0%

Threads

3.1%

With Media

60.0%

With Links

60.0%

With #Tags

72.5%

With @Mentions

62.5%

With Emojis

142

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.67

Reply/Original Ratio

0.01

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

72.3%

Weekday Posts

27.7%

Weekend Posts

Top Hashtags

#visitdubai (1687) #dubai (321) #dubaidestinations (133) #expo2020 (121) #staysafe (98) #visitdubailater (73) #stayhome (71) #traveltomorrow (55) #dubaipresents (46) #ramadanindubai (37)

Most Mentioned

@expo2020dubai (135) @atlantis (56) @burjkhalifa (44) @dubaitourism (42) @dxbmediaoffice (33) @burjalarab (32) @madinatjumeirah (31) @thedubaimall (24) @emirates (21) @thepointepalm (21)

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Content Strategy Analysis

Based on 3,244 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,848 (57%)
Replies 1,237 (38%)
Retweets 158 (5%)
Quote Tweets 1 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 158 retweets (5% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,244 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience includes tourists, entertainment enthusiasts, and those interested in Dubai's lifestyle. The account also targets fans of K-pop and celebrities like Suho and iamsrk.

Average

Audience Quality

31.3%

Suspicion Index

35.8%

Low-Quality %

11

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

42.5%

Empty Bio

41.8%

<10 Tweets

11.0%

Mass Following (>2K)

0.0%

New (<90 days)

68.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.0%

No URL

29.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

73,371,454

Total Potential Reach

11

Median Follower Reach

69

75th Percentile Reach

3.5%

>1K followers

0.6%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

32.5%

Creators

16,258 accounts

25.6%

Consumers

12,823 accounts

41.8%

Dormant

20,919 accounts

275

Verified Followers

0.55% of total

5.8%

Professional Bios

founder, dev, analyst, etc.

0.05

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Dubai, United Arab Emirates (3,308) United Arab Emirates (726) Dubai (724) India (388) Pakistan (228) دبي, الامارات العربية المتحدة (182) Dubai, UAE (175) Kingdom of Saudi Arabia (164) Abu Dhabi (162) Mumbai, India (161)

457

Verified Followers

0.45% of total

11,561

Protected Accounts

11.45% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@davidguetta 19,899,634 DJ Music, Collaboration, Release
@JohnCena 14,099,555 Wrestler Wrestling, Motivation, Self-promotion
@werevertumorro 8,714,682 Influencer Gaming, Comedy, Email Marketing
@News_Ejazah 8,271,257 News Coverage education, news, Saudi Arabia
@incredibleindia 2,486,361 Tourism Travel, India, Exploration
@Pochosaurus 2,212,424 Influencer Dance, Vlogs, Lifestyle
@aproko_doctor 2,130,878 Doctor Health, Education, Entertainment
@amirkingkhan 2,087,302 Boxer Boxing, Champion, President
@johndumelo 2,005,295 Actor actor, entrepreneur, philanthropist
@Abdullah_iApp 1,763,277 Digital Marketer Apps, Digital Marketing, Digital Transformation

Top Keywords in Follower Bios

love (2,419) dubai (2,176) travel (2,110) life (2,074) business (1,306) world (1,299) uae (1,115) engineer (1,055) lover (843) services (829)

Top Hashtags in Follower Bios

#dubai (165) #travel (130) #uae (83) #bitcoin (78) #tourism (46) #crypto (44) #nft (38) #marketing (35) #ai (32) #music (32)

58,441

Followers With Bio

42,554

Followers Without Bio

57.87%

% With Bio

42.13%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,244 analyzed

86,724

Combined Engagement

43,024

Total Likes

43,700

Total Retweets

17,345

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

80%

With @Mentions

100%

With Links

Topical Analysis:

Tourism Entertainment Culture Celebrity Collaborations Lifestyle Events

Key Insights & Takeaways

Collaborations with celebrities like Suho and iamsrk drive significant engagement and visibility. Content often highlights Dubai's cultural and entertainment offerings, such as festivals and malls. The use of hashtags like #VisitDubai and #Kpop helps in brand promotion and audience targeting.

Strengths

  • + Established follower base of 210,362
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @visitdubai reveals an growing Twitter presence with 210,362 followers. The account demonstrates a content-creator strategy, averaging 72.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025