Visit North Carolina

Visit North Carolina

@VisitNC

Feel the sand of our beautiful beaches between your toes, camp under thousands of mountain stars, or kick back in any of our vibrant cities. 1-800-VISITNC

North Carolina https://www.visitnc.com/ Joined 2009-04-09 Date of Analysis: Dec 16, 2025

69,652

Followers

769

Following

18,129

Tweets

16.6

Avg Engagement

1,075

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @VisitNC's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-04-09
  • Verification:No
  • Location:North Carolina

Data Summary

  • Tweets Analyzed:3,242
  • Avg Likes per Tweet:11.9
  • Avg Retweets per Tweet:4.7
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,242 tweets

The account has average engagement with likes and retweets, indicating a moderate level of interaction with its content.

11.9

Avg Likes/Tweet

4.7

Avg Retweets/Tweet

38,539

Total Likes

15,124

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

5

Median Likes

2

Median Retweets

19

75th Percentile

858

Top Tweet

0.24

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

50.2%

Original

39.3%

Replies

2.3%

Retweets

8.2%

Quotes

0.0%

Threads

1.7%

With Media

70.5%

With Links

36.2%

With #Tags

60.6%

With @Mentions

59.3%

With Emojis

145

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.78

Reply/Original Ratio

3.55

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

82.9%

Weekday Posts

17.1%

Weekend Posts

Top Hashtags

#visitnc (543) #countonmenc (89) #makeityournature (48) #careolinas (44) #ncbeer (43) #obx3 (39) #dyk (38) #firststhatlast (29) #virtualroadtrip (12) #allstarrace (11)

Most Mentioned

@theouterbanks (106) @wilmingtoncoast (80) @charlottgotalot (54) @visitasheville (54) @leavenotrace (50) @visitraleigh (48) @currituck_obx (46) @durhamnc (42) @visitfaync (39) @visitws (38)

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Content Strategy Analysis

Based on 3,242 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,627 (50%)
Replies 1,274 (39%)
Retweets 75 (2%)
Quote Tweets 266 (8%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 75 retweets (2% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,242 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience is likely travelers, tourists, and potential visitors interested in exploring North Carolina's beaches, mountains, and cities.

Average

Audience Quality

29.5%

Suspicion Index

40.6%

Low-Quality %

12

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

48.0%

Empty Bio

43.1%

<10 Tweets

9.0%

Mass Following (>2K)

0.0%

New (<90 days)

55.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

81.9%

No URL

33.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

7,068,827

Total Potential Reach

12

Median Follower Reach

93

75th Percentile Reach

5.3%

>1K followers

0.8%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

37.7%

Creators

3,769 accounts

19.2%

Consumers

1,917 accounts

43.1%

Dormant

4,314 accounts

81

Verified Followers

0.81% of total

6.2%

Professional Bios

founder, dev, analyst, etc.

0.08

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

North Carolina, USA (468) Raleigh, NC (275) Charlotte, NC (165) North Carolina (157) United States (132) Durham, NC (88) Greensboro, NC (71) Asheville, NC (64) Winston-Salem, NC (54) USA (49)

81

Verified Followers

0.81% of total

1,150

Protected Accounts

11.5% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@NOH8Campaign 798,996 Activism equality, bullying, discrimination
@MrScottEddy 588,223 Travel Expert Travel, Hospitality, Brand Strategy
@CampingWorld 362,775 RV Retailer RVs, camping, outdoor adventures
@wsoctv 299,606 News Station News, Charlotte, TV
@TelegraphTravel 293,674 Travel Experts Inspiration, advice, news
@Asamsakti 282,734 Art Lover Art, Technology, Tea
@CLTMotorSpdwy 187,043 Entertainment Racing, Christmas, Events
@VisitTampaBay 127,652 Tourism Travel, Tourism, Exploration
@GanderRV 122,528 RV Sales RVs, outdoor lifestyle, gear
@USTravel 109,888 Travel Advocate Jobs, Economy, Business

Top Keywords in Follower Bios

love (401) nc (348) mom (264) life (259) carolina (219) wife (214) travel (213) north (191) family (181) lover (175)

Top Hashtags in Follower Bios

#travel (23) #1 (14) #keeppounding (12) #letsgocanes (10) #ncpol (9) #resist (9) #northcarolina (9) #blacklivesmatter (9) #goheels (8) #raleigh (7)

5,196

Followers With Bio

4,804

Followers Without Bio

51.96%

% With Bio

48.04%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,242 analyzed

2,566

Combined Engagement

1,595

Total Likes

971

Total Retweets

513

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

40%

With @Mentions

80%

With Links

Topical Analysis:

Tourism Nature Travel Culture Events Local Attractions

Key Insights & Takeaways

The content often highlights natural beauty and unique experiences, which can attract a wide range of visitors. The use of location tags and hashtags helps in targeting specific regions and interests. Engagement could be improved by incorporating more interactive elements or user-generated content.

Strengths

  • + Established follower base of 69,652
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @VisitNC reveals an growing Twitter presence with 69,652 followers. The account demonstrates a content-creator strategy, averaging 16.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025