WCBD News 2
Count on WCBD News 2 for the latest news, weather, sports and breaking news in the South Carolina Lowcountry.
75,372
Followers
3,638
Following
241,931
Tweets
3.4
Avg Engagement
932
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @WCBD's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2008-07-08
- Verification:No
- Location:Mount Pleasant, SC
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:2.8
- Avg Retweets per Tweet:0.6
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,250 tweetsOn average, tweets receive around 189 likes and 33 retweets, indicating moderate engagement. The account's content often sparks discussion, especially on sensitive topics like gun control and education.
2.8
Avg Likes/Tweet
0.6
Avg Retweets/Tweet
9,148
Total Likes
1,794
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
0
Median Retweets
3
75th Percentile
749
Top Tweet
0.04
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
97.0%
Original
0.2%
Replies
2.7%
Retweets
0.1%
Quotes
0.0%
Threads
0.6%
With Media
99.5%
With Links
1.0%
With #Tags
2.8%
With @Mentions
1.4%
With Emojis
151
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.02
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
79.0%
Weekday Posts
21.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 89 retweets (3% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience is likely residents of the South Carolina Lowcountry who rely on local news for daily updates. The account also reaches a broader audience through national and international news topics.
Average
Audience Quality
32.5%
Suspicion Index
47.5%
Low-Quality %
7
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
56.5%
Empty Bio
49.3%
<10 Tweets
7.5%
Mass Following (>2K)
0.0%
New (<90 days)
60.1%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.9%
No URL
38.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
18,212,878
Total Potential Reach
7
Median Follower Reach
64
75th Percentile Reach
3.7%
>1K followers
0.5%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
33.0%
Creators
3,298 accounts
17.7%
Consumers
1,771 accounts
49.3%
Dormant
4,931 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
69
Verified Followers
0.69% of total
1,113
Protected Accounts
11.13% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,096,598 | Wrestler | Wrestling, Motivation, Self-promotion |
| @JenniferJJacobs | 367,757 | Journalist | Biden admin, Reporting, Iowa |
| @BNOFeed | 321,580 | - | - |
| @MuseumWeek | 230,519 | Cultural Event | art, culture, heritage |
| @TheBubbleBubble | 167,439 | Economic analyst | Economic analysis, Free markets, Sound money |
| @theyoungdread | 149,193 | Musician | Music, Emotions, Expression |
| @RepNancyMace | 134,942 | - | - |
| @_SgtSlaughter | 102,112 | Wrestler | WWE, Hall of Famer, Champion |
| @WTEN | 90,121 | News Reporter | News, Local, Leader |
| @AnnieAndrewsMD | 78,390 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,348
Followers With Bio
5,652
Followers Without Bio
43.48%
% With Bio
56.52%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed1,721
Combined Engagement
1,449
Total Likes
272
Total Retweets
344
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
80%
With Links
Topical Analysis:
A majority of Americans in a new poll released on Friday said they would support stricter gun control laws. https://t.co/oUKloVkglA
“No one is coming for your guns. Can we just have a conversation without mad outrage? I don’t like being afraid of my children being murdered at school." https://t.co/ksPB7MyYCk
Nikki Haley is set to visit the U.S. Southern border today. https://t.co/wMyAIbR6bS
Attorneys for the family said Smith’s body was exhumed Friday ahead of an independent autopsy. https://t.co/q9ytNm7IN0
We're getting several reports of a large boom and shaking across the Lowcountry. Did you feel it? News 2 is working to learn more.
Key Insights & Takeaways
The account frequently shares news that sparks public debate, such as gun control and school safety. It often links to external sources, suggesting a focus on providing detailed information rather than just headlines. The content reflects a mix of local and national issues, appealing to both regional and broader audiences.
Strengths
- + Established follower base of 75,372
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @WCBD reveals an growing Twitter presence with 75,372 followers. The account demonstrates a content-creator strategy, averaging 3.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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