William Crawley

William Crawley

@williamcrawley

BBC presenter. @BBCNIreland, @BBCNewsNI. @BBCR4Sunday. MRIA. Talking on-air against my better judgment. IMRO Speech Broadcaster of the Year. Cynophilist.

Belfast / Manchester http://www.bbc.co.uk/programmes/b007cpt4 Joined 2009-02-20 Date of Analysis: Dec 16, 2025

43,976

Followers

10,264

Following

104,180

Tweets

334

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @williamcrawley's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-02-20
  • Verification:No
  • Location:Belfast / Manchester

Data Summary

  • Followers Analyzed:43,590

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Audience Demographics

Based on 43,590 followers

His audience likely includes news consumers and BBC listeners interested in current affairs. His professional background suggests a focus on informed and engaged viewers.

Average

Audience Quality

21.2%

Suspicion Index

28.2%

Low-Quality %

98

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

43.1%

Empty Bio

20.3%

<10 Tweets

16.9%

Mass Following (>2K)

0.0%

New (<90 days)

34.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

81.4%

No URL

13.3%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

138,605,826

Total Potential Reach

98

Median Follower Reach

472

75th Percentile Reach

15.8%

>1K followers

2.7%

>10K followers

0.7%

>50K followers

0.4%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

62.3%

Creators

27,150 accounts

17.4%

Consumers

7,584 accounts

20.3%

Dormant

8,856 accounts

352

Verified Followers

0.81% of total

10.2%

Professional Bios

founder, dev, analyst, etc.

0.18

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Belfast, Northern Ireland (2,467) Belfast (2,295) Northern Ireland (1,819) Ireland (1,082) United Kingdom (358) London (339) Northern Ireland, United Kingd (305) London, England (245) Belfast, Ireland (208) belfast (190)

352

Verified Followers

0.81% of total

4,827

Protected Accounts

11.07% of total

9 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,169,198 Wrestler Wrestling, Motivation, Self-promotion
@Spotify 12,612,526 Music streaming Music, Podcasts, Live audio
@lonelyplanet 6,128,375 Travel Blogger travel, photography, videos
@britishmuseum 2,055,294 Museum History, Art, Culture
@JamesArthur23 2,032,222 Singer Music, Singer, Songwriter
@6BillionPeople 2,007,070 - -
@PenguinUKBooks 1,853,716 Publishing Books, Authors, Reading
@TheRickWilson 1,619,116 Political Consultant Politics, Advertising, Writing
@KimDotcom 1,462,775 Entrepreneur Entrepreneur, Gamer, Internet Freedom
@SinghLions 1,319,160 Restaurateur Food, Travel, Influencer

Top Keywords in Follower Bios

views (2,407) ireland (1,659) belfast (1,523) northern (1,131) irish (1,114) love (1,021) life (884) politics (882) music (778) news (649)

Top Hashtags in Follower Bios

#think32 (47) #belfast (45) #gawa (44) #mufc (40) #ynwa (40) #fbpe (37) #blm (30) #lfc (28) #northernireland (26) #suftum (23)

24,790

Followers With Bio

18,800

Followers Without Bio

56.87%

% With Bio

43.13%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Key Insights & Takeaways

His profile suggests a strong professional identity with a focus on broadcasting and media. He has received industry recognition, indicating a level of credibility and expertise in his field. The low engagement metrics may point to a more one-way communication style or a specialized audience.

Strengths

  • + Established follower base of 43,976
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @williamcrawley reveals an growing Twitter presence with 43,976 followers. The account demonstrates a content-creator strategy, averaging engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025