7 News WKBW

7 News WKBW

@WKBW

7 News WKBW is Buffalo and Western New York's source for news, sports, and weather. #seeiton7

Buffalo https://www.wkbw.com/ Joined 2009-03-11 Date of Analysis: Dec 16, 2025

88,485

Followers

1,403

Following

153,423

Tweets

8.2

Avg Engagement

970

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @WKBW's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-03-11
  • Verification:Yes
  • Location:Buffalo

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:3.8
  • Avg Retweets per Tweet:4.4
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,250 tweets

The account shows moderate to high engagement with an average of 444 likes and 118 retweets per tweet. The content is well-received, with a verified user base of 0.8%.

3.8

Avg Likes/Tweet

4.4

Avg Retweets/Tweet

12,436

Total Likes

14,305

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

1

Median Retweets

4

75th Percentile

4,502

Top Tweet

0.09

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

78.0%

Original

1.1%

Replies

20.7%

Retweets

0.2%

Quotes

0.0%

Threads

0.4%

With Media

98.6%

With Links

8.5%

With #Tags

21.8%

With @Mentions

1.8%

With Emojis

152

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.01

Reply/Original Ratio

0.01

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

85.4%

Weekday Posts

14.6%

Weekend Posts

Top Hashtags

#billsmafia (82) #bills (66) #buffalo (41) #seeiton7 (26) #wny (16) #buffalostrong (12) #sabres (11) #wx (8) #believeinbuffalo (3) #nys (3)

Most Mentioned

@wkbw (570) @eileenwkbw (130) @autumnsweather (83) @matt_bove (65) @jaurdynjohnson (53) @kristen_mirand (48) @mschwartztv (46) @phebenkassahun (40) @eddrantch (34) @jeffrussowkbw (30)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,535 (78%)
Replies 35 (1%)
Retweets 674 (21%)
Quote Tweets 6 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 674 retweets (21% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience is primarily local residents of Buffalo and Western New York who are interested in real-time news and community updates. The content appeals to a broad demographic, including sports fans and families.

Average

Audience Quality

32.6%

Suspicion Index

48.7%

Low-Quality %

7

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

60.6%

Empty Bio

47.7%

<10 Tweets

6.9%

Mass Following (>2K)

0.0%

New (<90 days)

60.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

91.8%

No URL

36.8%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

17,542,795

Total Potential Reach

7

Median Follower Reach

54

75th Percentile Reach

3.6%

>1K followers

0.4%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

32.3%

Creators

3,229 accounts

20.0%

Consumers

1,998 accounts

47.7%

Dormant

4,773 accounts

75

Verified Followers

0.75% of total

4.3%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Buffalo, NY (888) New York, USA (127) United States (80) Niagara Falls, NY (46) New York (45) Amherst, NY (42) Tonawanda, NY (38) Buffalo (35) Buffalo NY (29) Orchard Park, NY (27)

75

Verified Followers

0.75% of total

1,024

Protected Accounts

10.24% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,097,044 Wrestler Wrestling, Motivation, Self-promotion
@TheDemCoalition 522,200 Political Activist #TheResistance, #ImpeachmentTaskForce, Dems
@news4buffalo 198,576 News broadcaster Local news, Buffalo, Television
@1drcole 188,344 Doctor Health, Animals, Climate
@_SgtSlaughter 101,031 Wrestler WWE, Hall of Famer, Champion
@WTEN 90,124 News Reporter News, Local, Leader
@Visiongeo 89,112 Philanthropist NGO funding, Philanthropy, Travel
@LeeGoldbergABC7 83,699 Meteorologist Weather, Meteorology, News
@JeanChatzky 81,671 Financial journalist finance, writing, podcasting
@StacyHopeSmall 69,784 Travel Agent Travel, Joy, Dogs

Top Keywords in Follower Bios

buffalo (332) bills (308) love (271) billsmafia (236) life (197) mom (184) ny (119) sports (117) family (102) proud (100)

Top Hashtags in Follower Bios

#billsmafia (223) #gobills (43) #letsgobuffalo (30) #blm (14) #maga (11) #resist (10) #blacklivesmatter (10) #buffalobills (10) #sabres (9) #buffalo (7)

3,938

Followers With Bio

6,062

Followers Without Bio

39.38%

% With Bio

60.62%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

9,433

Combined Engagement

2,452

Total Likes

6,981

Total Retweets

1,887

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

80%

With @Mentions

100%

With Links

Topical Analysis:

Local News Community Engagement Sports Charity Breaking News Public Safety

Key Insights & Takeaways

The account frequently shares breaking news and local events, which likely drives engagement. Highlighting community support and charitable acts, such as the $1 million donation, helps build trust and connection. Promoting local sports teams and athletes increases brand loyalty and relevance to the audience.

Strengths

  • + Established follower base of 88,485
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @WKBW reveals an growing Twitter presence with 88,485 followers. The account demonstrates a content-creator strategy, averaging 8.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025