WWF_Australia

WWF_Australia

@WWF_Australia

🌳 We are working to #RegenerateNature Help save greater gliders: https://t.co/zIBCZ1BOUL

Sydney Australia https://wwf.org.au/ Joined 2007-09-17 Date of Analysis: Dec 16, 2025

51,315

Followers

2,234

Following

29,777

Tweets

120.9

Avg Engagement

1,086

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @WWF_Australia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2007-09-17
  • Verification:Yes
  • Location:Sydney Australia

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:32.8
  • Avg Retweets per Tweet:88.1
  • Followers Analyzed:9,998

Engagement Analysis

Based on 3,250 tweets

The account maintains a steady level of engagement with an average of 1,881 likes and 549 retweets per tweet. Their content is well-received, indicating a strong connection with followers.

32.8

Avg Likes/Tweet

88.1

Avg Retweets/Tweet

106,631

Total Likes

286,299

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

10

Median Likes

6

Median Retweets

35

75th Percentile

179,534

Top Tweet

2.36

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

75.6%

Original

9.5%

Replies

10.6%

Retweets

4.4%

Quotes

0.0%

Threads

1.7%

With Media

94.2%

With Links

41.3%

With #Tags

32.9%

With @Mentions

61.2%

With Emojis

215

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.13

Reply/Original Ratio

0.42

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

84.0%

Weekday Posts

16.0%

Weekend Posts

Top Hashtags

#regenerateaustralia (93) #earthhour (63) #shareourplanet (51) #renewablerecovery (44) #switchoff (36) #renewablesnation (32) #vdaypunoff (26) #climatechange (25) #plasticfreejuly (24) #greatbarrierreef (23)

Most Mentioned

@wwf_australia (111) @dermotoz (69) @earthhour_au (43) @ourplanet (39) @nickymison (35) @ausgov (33) @zoossa (30) @tarongazoo (29) @tanya_plibersek (28) @wwf (28)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,456 (76%)
Replies 308 (9%)
Retweets 343 (11%)
Quote Tweets 143 (4%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 343 retweets (11% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 9,998 followers

The audience is likely environmentally conscious individuals, animal lovers, and those interested in conservation efforts. They may also include educators and policymakers seeking information on ecological issues.

Below Average

Audience Quality

37.5%

Suspicion Index

100.0%

Low-Quality %

94

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

100.0%

Empty Bio

100.0%

<10 Tweets

0.0%

Mass Following (>2K)

0.0%

New (<90 days)

0.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

76.5%

No URL

100.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

21,151,212

Total Potential Reach

94

Median Follower Reach

435

75th Percentile Reach

13.4%

>1K followers

1.5%

>10K followers

0.4%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

0.0%

Creators

0 accounts

0.0%

Consumers

0 accounts

100.0%

Dormant

9,998 accounts

0

Verified Followers

0.0% of total

0.0%

Professional Bios

founder, dev, analyst, etc.

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Australia (459) Sydney, New South Wales (219) Melbourne, Victoria (216) Sydney, Australia (91) Sydney (82) Melbourne, Australia (76) Brisbane, Queensland (71) Perth, Western Australia (70) Adelaide, South Australia (68) Melbourne (49)

0

Verified Followers

0.0% of total

978

Protected Accounts

9.78% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@CodySimpson 6,579,601 Singer Music, Surfing, Environmentalism
@MargaretAtwood 2,026,340 Author writing, literature, activism
@UlrichJvV 1,162,045 Activist Digital media, Global development, Gardening and sustainability
@QandA 397,629 Moderator questions, challenge power, share views
@tveitdal 348,093 Environmental Activist Climate Change, Renewable Energy, Nature
@tanya_plibersek 342,549 Politician Education, Women's Rights, Sydney
@jennycohn1 231,957 Advocate Election security, Hand-marked paper ballots, Manual audits
@BBCYaldaHakim 215,652 - -
@Twitch_Pink 200,814 Streamer Gaming, Streaming, Entertainment
@freya_cole 197,898 Journalist Environment, Journalism, Myanmar

Top Keywords in Follower Bios

love (387) lover (298) climate (241) life (238) animal (235) views (235) world (225) nature (220) wildlife (215) conservation (212)

Top Hashtags in Follower Bios

#nft (23) #solana (23) #blacklivesmatter (19) #blm (19) #bitcoin (17) #voteyes (14) #conservation (14) #climateaction (14) #climatecrisis (14) #environment (13)

7,383

Followers With Bio

2,617

Followers Without Bio

73.83%

% With Bio

26.17%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

229,640

Combined Engagement

3,168

Total Likes

226,472

Total Retweets

45,928

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

80%

With @Mentions

80%

With Links

Topical Analysis:

Climate Change Wildlife Conservation Animal Rescue Nature Regeneration Environmental Education
WWF_Australia
@WWF_Australia

RT @wwf_uk: There was worldwide outcry when the Notre Dame cathedral was on fire. Why is there not the same level of outrage for the fires destroying the #AmazonRainforest? https://t.co/VbSda5PYAK

2019-08-21
Retweets: 179,534 Likes: 0 Engagement: 179,534
WWF_Australia
@WWF_Australia

RT @DalaiLama: Taking care of our planet, is a matter of looking after our own home. We can no longer exploit the earth’s resources—the trees, water, air and minerals—with no care for the coming generations. I support young people’s protests at governments’ inaction over the clim

2019-12-09
Retweets: 22,045 Likes: 0 Engagement: 22,045
WWF_Australia
@WWF_Australia

RT @GretaThunberg: Ecologists at the University of Sydney and WWF Australia estimate that a billion animals has died in Australia’s bushfires. “Over a billion would be a very conservative figure,” says Chris Dickman from the University of Sydney. #AustraliaFires https://t.co/b1D

2020-01-07
Retweets: 16,558 Likes: 0 Engagement: 16,558
WWF_Australia
@WWF_Australia

RT @GretaThunberg: Stay strong Australia. Keep standing up for science. This means you are winning! #ClimateEmergency #EcologicalEmergency https://t.co/I0fLfL3Qx7

2019-11-03
Retweets: 7,825 Likes: 0 Engagement: 7,825
WWF_Australia
@WWF_Australia

Trees lower surface and air temperatures by providing shade. Shaded surfaces may be 11-25°C cooler than the peak temperatures of unshaded surfaces. #weallneedtrees #trees #Australia Find out more https://t.co/xS5MAg0dIM https://t.co/M4cwevhnty

2023-06-13
Retweets: 510 Likes: 3,168 Engagement: 3,678

Key Insights & Takeaways

The account emphasizes the role of trees in climate mitigation by cooling surfaces. They highlight real-life success stories, such as the release of a koala back into the wild. They also address urgent environmental crises, like floods affecting wildlife.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 51,315
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @WWF_Australia reveals an well-established Twitter presence with 51,315 followers. The account demonstrates a content-creator strategy, averaging 120.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025