Yorkshire Sculpture Park
The UK's leading outdoor art gallery. Art Fund Museum of the Year 2014. Book tickets online. #YSP #ArtWithoutWalls
51,762
Followers
2,828
Following
22,587
Tweets
6.1
Avg Engagement
835
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @YSPsculpture's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-06-15
- Verification:No
- Location:Wakefield, UK
Data Summary
- Tweets Analyzed:3,245
- Avg Likes per Tweet:3.1
- Avg Retweets per Tweet:3.0
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,245 tweetsThe account maintains a steady level of engagement with average likes and retweets, indicating a consistent but not overwhelming level of interaction. The content is focused on announcements and recognition of key figures and events.
3.1
Avg Likes/Tweet
3.0
Avg Retweets/Tweet
10,186
Total Likes
9,682
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
2
Median Retweets
7
75th Percentile
191
Top Tweet
0.12
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
29.7%
Original
28.1%
Replies
41.4%
Retweets
0.8%
Quotes
0.0%
Threads
5.3%
With Media
76.3%
With Links
44.3%
With #Tags
77.6%
With @Mentions
54.9%
With Emojis
253
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.95
Reply/Original Ratio
0.02
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
86.5%
Weekday Posts
13.5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,245 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,343 retweets (41% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,245 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience is likely art enthusiasts, culture seekers, and those interested in contemporary sculpture. They are engaged with updates on exhibitions, events, and the gallery's mission.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
116
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
66.9%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
14,329,678
Total Potential Reach
116
Median Follower Reach
527
75th Percentile Reach
16.4%
>1K followers
1.8%
>10K followers
0.4%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
925
Protected Accounts
9.25% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @henrywinter | 1,353,453 | Sports Journalist | Football, Sports, Journalism |
| @DaveVescio | 536,897 | Actor | Movies, Art, Transformation |
| @novogratz | 463,489 | CEO | Bitcoin, 🍄, Social Justice |
| @zammit_marc | 384,401 | Filmmaker | Film, Acting, Producing |
| @tom_watson | 292,414 | Author | Books, Podcasting, Music |
| @DCMS | 287,242 | Government | Digital, Culture, Media |
| @LNER | 206,913 | Customer Service | trains, customer service, support |
| @RichardBurgon | 204,709 | Politician | Socialism, Leeds, Labour |
| @TNLUK | 191,908 | Lottery | Lottery, Prizes, Jackpot |
| @SayeedaWarsi | 183,737 | Politician | Politics, Education, Writing |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
7,294
Followers With Bio
2,706
Followers Without Bio
72.94%
% With Bio
27.06%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,245 analyzed774
Combined Engagement
418
Total Likes
356
Total Retweets
155
Avg per Tweet
Key Metrics for Viral Tweets
20%
With Media
60%
With Hashtags
80%
With @Mentions
60%
With Links
Topical Analysis:
📢 Peter Murray, Founding Director of #YSP has been awarded a knighthood in recognition of his services to the arts. We're delighted to see Peter’s contribution to culture publicly recognised. Photo: Barbara Hepworth, The Family of Man, 1970, courtesy Hepworth Estate #NYHonours ht
We are grateful to Arts Council England @ace_national for its continued support of Yorkshire Sculpture Park. Recognising the significant role it plays in the UK cultural sector, YSP will remain in ACE’s National Portfolio of funded organisations 2023-26. https://t.co/ma2ED42ODB
RT @NewWritingNorth: 🎉 The #NorthernWritersAwards 2022 are now open! 🙌 Open to writers in the North of England, there's £40k worth of awards up for grabs including publication, mentoring & cash prizes. Find a category to suit you, get drafting and submit by 17 February 2022!
RT @mentalhealth: 🌞 More than six in ten UK adults say being in nature has led them to experience positive emotions such as calm, wonder and joy. #ConnectWithNature #MentalHealthAwarenessWeek https://t.co/90zCGy6Vc3
James Turrell: Deer Shelter Skyspace will reopen on 18 May. Consisting of a large square chamber with an aperture cut into the roof, 'Skyspace' creates a place of contemplation and revelation --- James Turrell, Deer Shelter Skyspace, 2006 📷 @jontywilde https://t.co/XDFN
Key Insights & Takeaways
The account frequently highlights major events and recognitions, such as awards and reopenings, which can drive interest and traffic. It emphasizes its role as an art space that connects with nature, which is a unique selling point. Collaborations with organizations like Arts Council England suggest a strong institutional backing and credibility.
Strengths
- + Established follower base of 51,762
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @YSPsculpture reveals an growing Twitter presence with 51,762 followers. The account demonstrates a content-creator strategy, averaging 6.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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