Zach Griff
Airlines, travel, tech for @thepointsguy. @Wharton MBA candidate. Always on the move, preferably in the sky. Embrace the underscore. IG: @_zachgriff
20,213
Followers
397
Following
2,594
Tweets
54.7
Avg Engagement
108
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @_ZachGriff's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2020-08-25
- Verification:No
- Location:Philly
Data Summary
- Tweets Analyzed:1,991
- Avg Likes per Tweet:51.4
- Avg Retweets per Tweet:3.3
- Followers Analyzed:15,460
Engagement Analysis
Based on 1,991 tweetsZach's tweets typically receive a high number of likes and retweets, indicating strong audience interaction. His content is both informative and entertaining, which drives engagement.
51.4
Avg Likes/Tweet
3.3
Avg Retweets/Tweet
102,387
Total Likes
6,615
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
4
Median Likes
0
Median Retweets
39
75th Percentile
16,568
Top Tweet
2.71
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
32.7%
Original
64.9%
Replies
0.3%
Retweets
2.1%
Quotes
0.0%
Threads
0.8%
With Media
39.4%
With Links
0.9%
With #Tags
85.7%
With @Mentions
10.0%
With Emojis
150
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
1.98
Reply/Original Ratio
6.83
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
92.8%
Weekday Posts
7.2%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 1,991 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 6 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 1,991 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 15,460 followersHis audience is primarily interested in travel, aviation, and tech, with a focus on industry updates and personal travel stories. They are likely professionals or enthusiasts who follow airline news and travel trends.
Average
Audience Quality
20.7%
Suspicion Index
23.1%
Low-Quality %
107
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
36.5%
Empty Bio
15.6%
<10 Tweets
19.5%
Mass Following (>2K)
0.0%
New (<90 days)
39.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
79.7%
No URL
9.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
39,406,323
Total Potential Reach
107
Median Follower Reach
374
75th Percentile Reach
11.9%
>1K followers
1.9%
>10K followers
0.4%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
67.6%
Creators
10,449 accounts
16.8%
Consumers
2,592 accounts
15.6%
Dormant
2,419 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
729
Verified Followers
4.72% of total
2,754
Protected Accounts
17.81% of total
9 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,108,387 | Wrestler | Wrestling, Motivation, Self-promotion |
| @SinghLions | 1,336,118 | Restaurateur | Food, Travel, Influencer |
| @LeBronJames | 1,006,634 | - | - |
| @WindhorstESPN | 857,660 | Sports Journalist | NBA, Author, ESPN |
| @iownjd | 779,907 | Lawyer | learn, inspire, engage |
| @MrScottEddy | 611,340 | Travel Expert | Travel, Hospitality, Brand Strategy |
| @boomaero | 517,770 | - | - |
| @FAANews | 448,032 | Regulatory | aviation, safety, regulations |
| @danielbru | 425,517 | - | - |
| @thepointsguy | 395,761 | Travel Expert | points, miles, travel |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
9,822
Followers With Bio
5,638
Followers Without Bio
63.53%
% With Bio
36.47%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 1,991 analyzed23,853
Combined Engagement
22,215
Total Likes
1,638
Total Retweets
4,771
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
80%
With @Mentions
60%
With Links
Topical Analysis:
It’s finally here. @Delta’s free Wi-Fi offering begins on Feb. 1! “There is no fine print… we have invested over a $1B to create this,” says Delta CEO Ed Bastian at CES. About 80% of domestic system will be free Wi-Fi enabled to start. And no device limits, too!
A very special treat on the world’s longest flight… seeing the Northern Lights!! We’re doing the transpacific crossing, and I got very lucky waking up in the middle of the night to see this 🌌 https://t.co/TpbofWD8cM
.@Delta will compensate travelers who had canceled flights this weekend. No word on how much $ (or miles), but it’s a big step in the right direction. Delta will also reimburse out-of-pocket expenses that resulted from the disruption. This is how it’s done 👏 https://t.co/1RNL
Lees than 3 hours since I submitted my form, @SouthwestAir has provided: 1️⃣ Full refund for my canceled flight 2️⃣ $149 check for the last-minute Hawaiian fare 3️⃣ $250 voucher for a future Southwest flight Maybe it’s the blue check, but it sure seems like Southwest is paying
Wow, @SouthwestAir is really paying up for the meltdown. Just received an apology email signed by CEO Bob Jordan with 25,000 Rapid Rewards points (per person), worth $300+ This is in addition to the $39 refund, $149 reimbursement and $250 travel voucher I already received. http
Key Insights & Takeaways
Zach frequently shares personal travel experiences, which adds a human touch to his content. He highlights major airline developments, such as new Wi-Fi services and compensation for canceled flights, which keeps his audience informed. His use of personal anecdotes, like seeing the Northern Lights, helps build a connection with his followers.
Strengths
- + Established follower base of 20,213
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @_ZachGriff reveals an growing Twitter presence with 20,213 followers. The account demonstrates a conversation-first approach, averaging 54.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access