Zeplin
Between Design and Dev – there’s Zeplin. 💁♀️ Document designs. Manage workflows. Build products faster. See @omlet_dev for design system analytics (YC S15).
23,543
Followers
606
Following
8,564
Tweets
547
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @zeplin's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2013-12-10
- Verification:No
- Location:The Design Delivery Stage
Data Summary
- Followers Analyzed:23,710
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Audience Demographics
Based on 23,710 followersThe audience likely includes designers, developers, and product managers interested in design tools and workflow optimization. The verified status may attract professionals looking for reliable design collaboration solutions.
Good
Audience Quality
14.7%
Suspicion Index
15.5%
Low-Quality %
118
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
23.3%
Empty Bio
13.2%
<10 Tweets
14.1%
Mass Following (>2K)
0.0%
New (<90 days)
26.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
52.9%
No URL
7.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
16,227,069
Total Potential Reach
118
Median Follower Reach
348
75th Percentile Reach
8.6%
>1K followers
0.8%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
67.2%
Creators
15,944 accounts
19.6%
Consumers
4,642 accounts
13.2%
Dormant
3,124 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
415
Verified Followers
1.75% of total
2,231
Protected Accounts
9.41% of total
10 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @SlackHQ | 459,226 | Communication | technology, productivity, communication |
| @johnmaeda | 393,756 | Designer | Design, Technology, Innovation |
| @figma | 387,173 | Design Platform | Design, Collaboration, Product |
| @khoi | 299,570 | Designer | design, blogging, podcasting |
| @freddier | 290,494 | Entrepreneur | Education, Technology, Entrepreneurship |
| @andrewchen | 270,889 | Author | consumer, partner, author |
| @RauliMrd | 164,718 | Artist | Arts, Gizmos, Aviation |
| @BeefEnt | 143,216 | Music Label | Music, Booking, Promotion |
| @MikeCam | 133,571 | Engineer | engineering, gaming, rugby |
| @InVisionApp | 126,340 | Design Platform | design, development, digital products |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
18,183
Followers With Bio
5,527
Followers Without Bio
76.69%
% With Bio
23.31%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Key Insights & Takeaways
The bio highlights Zeplin's role in bridging design and development, emphasizing workflow management and product speed. The mention of @omlet_dev suggests a strategic partnership or collaboration in the design system space. The low engagement may point to a need for more interactive or promotional content to boost visibility.
Strengths
- + Established follower base of 23,543
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @zeplin reveals an growing Twitter presence with 23,543 followers. The account demonstrates a content-creator strategy, averaging engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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