aflplayers

aflplayers

@AFLPlayers

The official Twitter of the AFL Players' Association

https://www.aflplayers.com.au/ Joined 2009-05-22 Date of Analysis: Dec 16, 2025

93,325

Followers

4,705

Following

22,078

Tweets

23.4

Avg Engagement

610

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @AFLPlayers's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-05-22
  • Verification:No
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3,211
  • Avg Likes per Tweet:19.0
  • Avg Retweets per Tweet:4.5
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,211 tweets

The account consistently receives a high number of likes and retweets, indicating strong audience interaction. The engagement reflects the relevance and impact of the association's messaging.

19.0

Avg Likes/Tweet

4.5

Avg Retweets/Tweet

60,858

Total Likes

14,349

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

5

Median Likes

1

Median Retweets

20

75th Percentile

2,916

Top Tweet

0.25

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

57.4%

Original

19.2%

Replies

17.0%

Retweets

6.4%

Quotes

0.0%

Threads

0.2%

With Media

84.8%

With Links

25.8%

With #Tags

81.7%

With @Mentions

59.9%

With Emojis

182

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.33

Reply/Original Ratio

0.37

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

93.7%

Weekday Posts

6.3%

Weekend Posts

Top Hashtags

#22under22 (238) #aflwmvpoftheweek (84) #aflgf (60) #snaffle (46) #aflpamvp19 (33) #aflpamvp20 (23) #aflw (21) #aflfinals (17) #mvpofthemonth (14) #foreverfreo (12)

Most Mentioned

@aflplayers (429) @collingwoodfc (198) @geelongcats (171) @richmond_fc (165) @gwsgiants (160) @afl (154) @carltonfc (154) @goldcoastsuns (148) @pafc (141) @brisbanelions (126)

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Content Strategy Analysis

Based on 3,211 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,842 (57%)
Replies 617 (19%)
Retweets 547 (17%)
Quote Tweets 205 (6%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 547 retweets (17% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,211 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience includes AFL players, fans, and media outlets interested in the sport's development. It also reaches a broader audience through its advocacy and public statements.

Below Average

Audience Quality

36.7%

Suspicion Index

54.0%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

59.5%

Empty Bio

59.9%

<10 Tweets

3.5%

Mass Following (>2K)

0.0%

New (<90 days)

71.6%

Low Ratio (<0.1)

0.0%

New (<180 days)

94.5%

No URL

48.5%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

16,263,356

Total Potential Reach

4

Median Follower Reach

22

75th Percentile Reach

2.1%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

22.0%

Creators

2,204 accounts

18.1%

Consumers

1,809 accounts

59.9%

Dormant

5,987 accounts

25

Verified Followers

0.25% of total

3.1%

Professional Bios

founder, dev, analyst, etc.

0.04

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Melbourne, Victoria (635) Australia (252) Perth, Western Australia (130) Adelaide, South Australia (112) Melbourne (79) Melbourne, Australia (70) Sydney, New South Wales (59) Brisbane, Queensland (53) Victoria, Australia (46) Geelong, Victoria (36)

25

Verified Followers

0.25% of total

673

Protected Accounts

6.73% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,094,091 Wrestler Wrestling, Motivation, Self-promotion
@4realJasonB 197,195 Author AlphaAdventurer, Aesthete, Author
@PatsKarvelas 159,355 Presenter Politics, Current Affairs, Media
@calferguson12 118,915 Cricketer Cricket, Golf, Football
@Craig_Foster 118,902 Activist Human rights, sports, multiculturalism
@Odyne_LaFee 91,409 - -
@TheEllieChase 52,266 Influencer Travel, Food, Fashion
@js_kay 48,983 Software Developer technology, coding, innovation
@WorldVisionAus 48,580 Humanitarian Community development, assistance, news
@thefrontbar7 47,841 - -

Top Keywords in Follower Bios

love (301) afl (278) sports (247) life (180) footy (162) sport (156) melbourne (103) football (98) family (96) cricket (96)

Top Hashtags in Follower Bios

#1 (9) #gotiges (8) #gopies (7) #afl (6) #supercoach (6) #bitcoin (5) #upthebaggers (5) #foreverfreo (5) #bloods (5) #baggers (4)

4,048

Followers With Bio

5,952

Followers Without Bio

40.48%

% With Bio

59.52%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,211 analyzed

6,332

Combined Engagement

5,848

Total Likes

484

Total Retweets

1,266

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

20%

With @Mentions

60%

With Links

Topical Analysis:

Player Advocacy Media Relations Aflw Promotion Player Welfare Sport Development

Key Insights & Takeaways

The account actively responds to media criticism and promotes the importance of AFLW. It highlights the dedication and sacrifices of players to keep the season running. The content emphasizes the role of players in the economic and social impact of the sport.

Strengths

  • + Established follower base of 93,325
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @AFLPlayers reveals an growing Twitter presence with 93,325 followers. The account demonstrates a content-creator strategy, averaging 23.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025