Air Tanzania
The official Twitter channel for Air Tanzania. Please tweet @airtanzania if you need any assistance in English or Swahili. Working hours are 8:00 am to 5:00 pm.
86,520
Followers
599
Following
4,891
Tweets
50.3
Avg Engagement
90
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @AirTanzania's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2011-12-09
- Verification:No
- Location:Dar Es Salaam, Tanzania
Data Summary
- Tweets Analyzed:3,222
- Avg Likes per Tweet:42.0
- Avg Retweets per Tweet:8.3
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,222 tweetsThe account achieves moderate engagement with an average of 1,577 likes and 152 retweets per tweet. Interaction is likely driven by promotional content and customer inquiries.
42.0
Avg Likes/Tweet
8.3
Avg Retweets/Tweet
135,203
Total Likes
26,900
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
23
Median Likes
4
Median Retweets
54
75th Percentile
3,992
Top Tweet
0.58
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
76.1%
Original
17.7%
Replies
4.4%
Retweets
1.7%
Quotes
0.0%
Threads
0.2%
With Media
80.4%
With Links
65.1%
With #Tags
20.7%
With @Mentions
3.7%
With Emojis
178
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.23
Reply/Original Ratio
0.38
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
85.2%
Weekday Posts
14.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,222 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 143 retweets (4% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,222 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes travelers, potential customers, and business partners interested in Air Tanzania's services. The use of Swahili indicates a focus on local and regional customers.
Average
Audience Quality
31.9%
Suspicion Index
42.3%
Low-Quality %
19
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
56.8%
Empty Bio
45.0%
<10 Tweets
5.8%
Mass Following (>2K)
0.0%
New (<90 days)
64.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
94.2%
No URL
27.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
16,361,443
Total Potential Reach
19
Median Follower Reach
75
75th Percentile Reach
2.7%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
25.0%
Creators
2,499 accounts
30.0%
Consumers
3,001 accounts
45.0%
Dormant
4,500 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
23
Verified Followers
0.23% of total
397
Protected Accounts
3.97% of total
2 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,097,884 | Wrestler | Wrestling, Motivation, Self-promotion |
| @CyancutyTz | 167,166 | - | - |
| @MpondaSabinus | 90,483 | Farmer | Maize, Beans, Agriculture |
| @iamcleopatricia | 88,238 | Entrepreneur | Business, Online Business, Delivery |
| @joblessforsure | 64,338 | Footballer | Football, Faith, Writing |
| @Cleverence | 54,797 | Researcher | Researcher, Blockchain, Cyber Security |
| @BabaMwita | 49,419 | - | - |
| @yunusi_jr | 43,009 | - | - |
| @FinLitBae | 39,010 | - | - |
| @Profesa__ | 38,294 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,316
Followers With Bio
5,684
Followers Without Bio
43.16%
% With Bio
56.84%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,222 analyzed11,742
Combined Engagement
11,002
Total Likes
740
Total Retweets
2,348
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
20%
With @Mentions
80%
With Links
Topical Analysis:
Be ready to fly; we are waiting! #FlyAirTanzania https://t.co/2Yg3rNNZns
Epuka shida kama hizi, safiri na Air Tanzania sasa. #FlyAirTanzania https://t.co/RsRHo8r0R8
https://t.co/uokWswXoCI
We are proud to have a father and son team flying for @AirTanzania. Capt Arif Jinnah flying the Airbus A220, while his (son)First Officer Amour Arif, has just joined as a first officer on the Bombardier Q400 and his also our youngest pilot at (21). #FlyAirTanzania #Motivation h
A new journey begins. We're waiting for you on board ✈. Have a good week! #FlyAirTanzania https://t.co/8ELvEUvCG6
Key Insights & Takeaways
The account uses hashtags like #FlyAirTanzania to reinforce brand identity and encourage engagement. Promotional tweets with calls to action, such as 'Be ready to fly,' are effective in driving interest. Customer support tweets are prioritized, indicating a focus on service and user interaction.
Strengths
- + Established follower base of 86,520
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @AirTanzania reveals an growing Twitter presence with 86,520 followers. The account demonstrates a content-creator strategy, averaging 50.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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