Arizona State University

Arizona State University

@ASU

Official Twitter of Arizona State University. No. 1 in innovation. Top 10 of all universities worldwide for U.S. patents awarded.

Tempe, Arizona https://www.asu.edu/ Joined 2009-01-08 Date of Analysis: Dec 16, 2025

307,064

Followers

2,974

Following

43,275

Tweets

15.7

Avg Engagement

1,750

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @ASU's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-01-08
  • Verification:Yes
  • Location:Tempe, Arizona

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:10.8
  • Avg Retweets per Tweet:4.9
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,249 tweets

The account consistently receives a moderate number of likes and retweets, indicating a steady level of interaction. Engagement appears to be driven by news updates, milestones, and celebratory content.

10.8

Avg Likes/Tweet

4.9

Avg Retweets/Tweet

34,957

Total Likes

15,959

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

5

Median Likes

2

Median Retweets

14

75th Percentile

1,002

Top Tweet

0.05

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

63.0%

Original

10.1%

Replies

26.2%

Retweets

0.7%

Quotes

0.0%

Threads

1.1%

With Media

70.2%

With Links

29.2%

With #Tags

77.4%

With @Mentions

32.6%

With Emojis

192

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.16

Reply/Original Ratio

0.03

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

85.0%

Weekday Posts

15.0%

Weekend Posts

Top Hashtags

#asugrad (285) #asuyearinreview (55) #forksup (32) #sundevils (26) #asufounders (20) #futuresundevil (19) #sundevilgiving (19) #sundevil (17) #asuwelcome (14) #sblvii (13)

Most Mentioned

@asu (495) @asunews (114) @asuengineering (108) @michaelcrow (84) @cronkite_asu (73) @barretthonors (71) @seseasu (70) @wpcareyschool (67) @asuonline (63) @asuhealth (60)

Want This Report as PDF?

We're building PDF export for these analytics reports. Register your interest to get early access.

Register Interest

Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,046 (63%)
Replies 329 (10%)
Retweets 852 (26%)
Quote Tweets 22 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 852 retweets (26% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes students, alumni, faculty, and prospective applicants interested in ASU's programs and initiatives. It also reaches a broader public interested in higher education and innovation.

Average

Audience Quality

24.6%

Suspicion Index

29.8%

Low-Quality %

25

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

35.0%

Empty Bio

34.4%

<10 Tweets

11.2%

Mass Following (>2K)

0.0%

New (<90 days)

47.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

79.7%

No URL

24.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

48,910,380

Total Potential Reach

25

Median Follower Reach

147

75th Percentile Reach

5.8%

>1K followers

0.9%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

42.0%

Creators

21,013 accounts

23.6%

Consumers

11,793 accounts

34.4%

Dormant

17,194 accounts

742

Verified Followers

1.48% of total

9.7%

Professional Bios

founder, dev, analyst, etc.

0.11

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Phoenix, AZ (1,848) Arizona, USA (1,152) Tempe, AZ (919) United States (553) Scottsdale, AZ (336) Arizona (301) Los Angeles, CA (237) Chandler, AZ (224) Mesa, AZ (215) California, USA (199)

1,239

Verified Followers

1.23% of total

10,624

Protected Accounts

10.52% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,102,387 Wrestler Wrestling, Motivation, Self-promotion
@CulturaUNAM 2,014,435 Cultural Institution Artes, Cultura, Difusión
@Whataburger 1,264,330 Restaurant Burgers, Pride, Serving
@Zoom 1,091,391 Technology Technology, Connection, Collaboration
@Lionsgate 1,063,903 Entertainment movies, entertainment, comedy
@ZachBoychuk 829,415 Hockey Player Hockey, Meme/NFT Trading, Ethereum
@NOH8Campaign 801,538 Activism equality, bullying, discrimination
@SenatorTimScott 723,318 Politician South Carolina, American Dream, Mama's Boy
@SleepSkee 710,870 Musician Music, Independent, Artist
@CFBPlayoff 625,135 Sports Organization Football, College, Playoff

Top Keywords in Follower Bios

asu (3,169) arizona (2,594) student (2,455) love (2,318) school (2,251) life (2,029) state (1,949) university (1,926) high (1,806) gpa (1,409)

Top Hashtags in Follower Bios

#1 (127) #asu (97) #forksup (94) #blm (87) #blacklivesmatter (83) #maga (55) #resist (53) #ai (49) #5 (48) #edtech (47)

57,618

Followers With Bio

43,380

Followers Without Bio

57.05%

% With Bio

42.95%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

Buy Follower Data

Export full follower list with profile details, bios, locations, and follower counts as CSV.

Buy Followers - from $15

Buy Tweet Data

Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.

Buy Tweets - from $15

Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

3,905

Combined Engagement

1,760

Total Likes

2,145

Total Retweets

781

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

100%

With @Mentions

40%

With Links

Topical Analysis:

Innovation Diversity Education Recognition Campus Events Milestones

Key Insights & Takeaways

The account emphasizes ASU's commitment to diversity and innovation, which are key themes in its messaging. It frequently shares news about institutional recognition and achievements, reinforcing its credibility and status. Engagement is strongest with breaking news, milestones, and celebratory content related to graduates and campus events.

Strengths

  • + Established follower base of 307,064
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @ASU reveals an growing Twitter presence with 307,064 followers. The account demonstrates a content-creator strategy, averaging 15.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

Need Programmatic Access?

We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.

Register Interest for API Access

About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025