Arizona State University
Official Twitter of Arizona State University. No. 1 in innovation. Top 10 of all universities worldwide for U.S. patents awarded.
307,064
Followers
2,974
Following
43,275
Tweets
15.7
Avg Engagement
1,750
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @ASU's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-01-08
- Verification:Yes
- Location:Tempe, Arizona
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:10.8
- Avg Retweets per Tweet:4.9
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,249 tweetsThe account consistently receives a moderate number of likes and retweets, indicating a steady level of interaction. Engagement appears to be driven by news updates, milestones, and celebratory content.
10.8
Avg Likes/Tweet
4.9
Avg Retweets/Tweet
34,957
Total Likes
15,959
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
5
Median Likes
2
Median Retweets
14
75th Percentile
1,002
Top Tweet
0.05
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
63.0%
Original
10.1%
Replies
26.2%
Retweets
0.7%
Quotes
0.0%
Threads
1.1%
With Media
70.2%
With Links
29.2%
With #Tags
77.4%
With @Mentions
32.6%
With Emojis
192
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.16
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
85.0%
Weekday Posts
15.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 852 retweets (26% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes students, alumni, faculty, and prospective applicants interested in ASU's programs and initiatives. It also reaches a broader public interested in higher education and innovation.
Average
Audience Quality
24.6%
Suspicion Index
29.8%
Low-Quality %
25
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
35.0%
Empty Bio
34.4%
<10 Tweets
11.2%
Mass Following (>2K)
0.0%
New (<90 days)
47.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
79.7%
No URL
24.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
48,910,380
Total Potential Reach
25
Median Follower Reach
147
75th Percentile Reach
5.8%
>1K followers
0.9%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
42.0%
Creators
21,013 accounts
23.6%
Consumers
11,793 accounts
34.4%
Dormant
17,194 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,239
Verified Followers
1.23% of total
10,624
Protected Accounts
10.52% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,102,387 | Wrestler | Wrestling, Motivation, Self-promotion |
| @CulturaUNAM | 2,014,435 | Cultural Institution | Artes, Cultura, Difusión |
| @Whataburger | 1,264,330 | Restaurant | Burgers, Pride, Serving |
| @Zoom | 1,091,391 | Technology | Technology, Connection, Collaboration |
| @Lionsgate | 1,063,903 | Entertainment | movies, entertainment, comedy |
| @ZachBoychuk | 829,415 | Hockey Player | Hockey, Meme/NFT Trading, Ethereum |
| @NOH8Campaign | 801,538 | Activism | equality, bullying, discrimination |
| @SenatorTimScott | 723,318 | Politician | South Carolina, American Dream, Mama's Boy |
| @SleepSkee | 710,870 | Musician | Music, Independent, Artist |
| @CFBPlayoff | 625,135 | Sports Organization | Football, College, Playoff |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
57,618
Followers With Bio
43,380
Followers Without Bio
57.05%
% With Bio
42.95%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed3,905
Combined Engagement
1,760
Total Likes
2,145
Total Retweets
781
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
40%
With Links
Topical Analysis:
RT @ASUFootball: Sun Devil nation, please welcome ASU graduate Kenny Dillingham back to the desert. Welcome home Coach! #ForksUp #O2V ht…
BREAKING NEWS: @ASU has been named a Hispanic-Serving Institution by the @usedgov, a major milestone in its commitment to increase the diversity of its student body. 🎓 https://t.co/3AJfiDPTRX
RT @SunDevilHoops: SILENCED MCKALE 🤐 @SunDevilHoops takes down No. 7 Arizona 😈 https://t.co/bptn5Q8O9r
.@ASU has been recognized as a global leader in sustainability efforts, coming in second in the world and first in the U.S. in the @timeshighered Impact Rankings released Wednesday.
Our thoughts and support are with @uarizona in light of today's tragedy.
Key Insights & Takeaways
The account emphasizes ASU's commitment to diversity and innovation, which are key themes in its messaging. It frequently shares news about institutional recognition and achievements, reinforcing its credibility and status. Engagement is strongest with breaking news, milestones, and celebratory content related to graduates and campus events.
Strengths
- + Established follower base of 307,064
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @ASU reveals an growing Twitter presence with 307,064 followers. The account demonstrates a content-creator strategy, averaging 15.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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