Codecademy
Codecademy, from Skillsoft, is the easiest way to learn to code.
519,326
Followers
547
Following
22,672
Tweets
10.9
Avg Engagement
5,746
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Codecademy's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2011-08-14
- Verification:No
- Location:New York, NY
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:8.8
- Avg Retweets per Tweet:2.0
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,247 tweetsCodecademy's tweets typically receive moderate engagement, with an average of 153 likes and 32 retweets per post. The platform actively interacts with its audience through announcements and educational content.
8.8
Avg Likes/Tweet
2.0
Avg Retweets/Tweet
28,684
Total Likes
6,639
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
7
Median Likes
1
Median Retweets
15
75th Percentile
750
Top Tweet
0.02
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
68.9%
Original
26.5%
Replies
4.0%
Retweets
0.6%
Quotes
0.0%
Threads
0.3%
With Media
76.7%
With Links
39.9%
With #Tags
35.9%
With @Mentions
40.6%
With Emojis
176
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.39
Reply/Original Ratio
0.16
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
80.5%
Weekday Posts
19.5%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 129 retweets (4% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes beginners and those looking to learn coding fundamentals. It also targets individuals interested in emerging technologies like Web3 and the Metaverse.
Average
Audience Quality
30.9%
Suspicion Index
38.6%
Low-Quality %
8
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
43.7%
Empty Bio
45.3%
<10 Tweets
6.8%
Mass Following (>2K)
0.0%
New (<90 days)
66.2%
Low Ratio (<0.1)
0.0%
New (<180 days)
85.4%
No URL
33.5%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
28,245,452
Total Potential Reach
8
Median Follower Reach
56
75th Percentile Reach
2.9%
>1K followers
0.2%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
32.2%
Creators
16,092 accounts
22.5%
Consumers
11,260 accounts
45.3%
Dormant
22,648 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
692
Verified Followers
0.69% of total
10,880
Protected Accounts
10.77% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,009 | Wrestler | Wrestling, Motivation, Self-promotion |
| @SinghLions | 1,334,974 | Restaurateur | Food, Travel, Influencer |
| @AppleEDU | 1,001,492 | Education | Education, Innovation, Inspiration |
| @smashingmag | 923,230 | Designers | design, web development, curated |
| @Febatista | 886,044 | Youtuber | Gaming, Nerd Culture, Content Creation |
| @iownjd | 778,746 | Lawyer | learn, inspire, engage |
| @Nikgaturro | 554,397 | Entertainer | Laughing, Enjoying, Dreaming |
| @coursera | 485,473 | Education | Online courses, degrees, world-class universities |
| @Wix | 419,736 | Website Builder | Create, manage, grow |
| @NotionHQ | 407,691 | Productivity | productivity, organization, collaboration |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
63,401
Followers With Bio
37,595
Followers Without Bio
62.78%
% With Bio
37.22%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed1,873
Combined Engagement
1,051
Total Likes
822
Total Retweets
375
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
80%
With @Mentions
60%
With Links
Topical Analysis:
Exciting news! 🎉 We’ve teamed up with @Figma to teach you how to use the best design tools. Learn key design concepts and skills — like wireframing and prototyping for mobile and web apps — in our new course: Introduction to UI and UX Design. #uiuxdesign https://t.co/NSCMIfREWn h
RT @codeorg: Wow! The CEOs of the largest companies and nonprofits in the United States have joined forces to make computer science a basic…
SO BASICALLY A LOT OF PEOPLE SAY HTML ISN’T REAL CODING BECAUSE TECHNICALLY HTML IS A MARKUP LANGUAGE NOT A PROGRAMMING LANGUAGE BUT THAT DEBATE MOSTLY EXISTS TO GATEKEEP BEGINNERS FROM FEELING LIKE THEY’RE REAL PROGRAMMERS. HTML IS CODING. IF YOU’RE WRITING CODE, YOU’RE CODING.
We’ve just launched a free and beginner-friendly course! 🎉 Dive into the tech underlying Web3, the Metaverse, and cryptocurrency in our new course Intro to Blockchain and Crypto — made in partnership with @StacksOrg. Check it out: https://t.co/7sB2AU8TKS https://t.co/2qmolAwTw
Becoming an internet heartthrob was never part of @benawad's plan — but more than 53 million TikTok likes later, that’s what happened to the 24-year-old Software Consultant. Find out why so many people stan Awad’s TikToks about coding here: https://t.co/pAiuz6z7Vz
Key Insights & Takeaways
Codecademy often highlights partnerships and new course launches to attract attention. It engages in debates about coding languages, such as the nature of HTML, to spark discussion. The platform emphasizes free and beginner-friendly content to lower the barrier to entry.
Strengths
- + Established follower base of 519,326
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Codecademy reveals an growing Twitter presence with 519,326 followers. The account demonstrates a content-creator strategy, averaging 10.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access