David Pocock

David Pocock

@DavidPocock

Independent Senator for the ACT. Media: [email protected] Insta: davidpocock Authorised by D. Pocock, David Pocock, Campbell ACT, 2612

Canberra | Ngunnawal Country https://www.davidpocock.com.au/ Joined 2011-03-03 Date of Analysis: Dec 16, 2025

166,419

Followers

1,741

Following

10,401

Tweets

329.2

Avg Engagement

841

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @DavidPocock's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2011-03-03
  • Verification:No
  • Location:Canberra | Ngunnawal Country

Data Summary

  • Tweets Analyzed:3,239
  • Avg Likes per Tweet:264.9
  • Avg Retweets per Tweet:64.3
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,239 tweets

His tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The engagement suggests a loyal and active community interested in his perspectives.

264.9

Avg Likes/Tweet

64.3

Avg Retweets/Tweet

858,092

Total Likes

208,341

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

67

Median Likes

11

Median Retweets

252

75th Percentile

39,249

Top Tweet

1.98

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

58.6%

Original

29.3%

Replies

6.4%

Retweets

5.7%

Quotes

0.0%

Threads

1.3%

With Media

61.8%

With Links

26.7%

With #Tags

50.5%

With @Mentions

15.6%

With Emojis

174

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.5

Reply/Original Ratio

0.89

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

73.3%

Weekday Posts

26.7%

Weekend Posts

Top Hashtags

#cbr (69) #rwc2019 (28) #rwc2015 (28) #auspol (26) #rugby (23) #ausvotes (21) #topleague (21) #thecooldown (20) #canberra (18) #leardblockade (17)

Most Mentioned

@brumbiesrugby (74) @pocockdavid (71) @qantaswallabies (41) @wallabies (36) @emmaawpocock (27) @unicanberra (24) @scottmorrisonmp (21) @triplej (18) @awconservancy (16) @benserpell1 (15)

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Content Strategy Analysis

Based on 3,239 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,897 (59%)
Replies 950 (29%)
Retweets 207 (6%)
Quote Tweets 185 (6%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 207 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,239 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience includes political followers, media professionals, and the general public interested in Australian politics. The mix of personal and political content appeals to a broad demographic.

Average

Audience Quality

20.8%

Suspicion Index

26.0%

Low-Quality %

72

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

38.8%

Empty Bio

19.8%

<10 Tweets

14.0%

Mass Following (>2K)

0.0%

New (<90 days)

39.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

85.6%

No URL

13.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

75,123,118

Total Potential Reach

72

Median Follower Reach

325

75th Percentile Reach

11.1%

>1K followers

1.3%

>10K followers

0.3%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

63.2%

Creators

31,599 accounts

17.0%

Consumers

8,495 accounts

19.8%

Dormant

9,906 accounts

282

Verified Followers

0.56% of total

10.3%

Professional Bios

founder, dev, analyst, etc.

0.15

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Australia (2,185) Sydney, New South Wales (1,419) Melbourne, Victoria (1,346) Canberra (827) Sydney (672) Brisbane, Queensland (590) Melbourne (559) Sydney, Australia (551) Melbourne, Australia (500) Perth, Western Australia (345)

332

Verified Followers

0.33% of total

9,834

Protected Accounts

9.74% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,100,881 Wrestler Wrestling, Motivation, Self-promotion
@BBCSport 10,749,895 Sports News Sports, News, Updates
@C5N 3,006,743 News Outlet Travel, Photography, News
@rogerhamilton 928,066 Entrepreneur education, entrepreneurship, futurism
@Springboks 816,361 Rugby Rugby, South Africa, Official
@BBCEarth 811,123 Nature Documentaries Nature, Exploration, Photography
@tv_Amaro 792,612 Journalist Periodismo, Instagram, Viento
@iownjd 776,973 Lawyer learn, inspire, engage
@larrykim 728,690 Entrepreneur Startups, AdWords, Chatbots
@patcummins30 709,318 Cricketer Cricket, Ambassador, Athlete

Top Keywords in Follower Bios

rugby (3,907) views (2,749) love (2,323) life (1,844) sports (1,664) lover (1,462) politics (1,347) living (1,323) music (1,323) world (1,175)

Top Hashtags in Follower Bios

#auspol (101) #voteyes (96) #rugby (86) #blacklivesmatter (44) #blm (38) #climateaction (34) #climatechange (34) #sustainability (33) #ynwa (33) #1 (31)

52,141

Followers With Bio

48,855

Followers Without Bio

51.63%

% With Bio

48.37%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,239 analyzed

106,630

Combined Engagement

74,203

Total Likes

32,427

Total Retweets

21,326

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

60%

With @Mentions

40%

With Links

Topical Analysis:

Politics Personal Storytelling Media Engagement

Key Insights & Takeaways

Pocock blends personal stories with political commentary, making his content relatable and engaging. He often references historical events and personal experiences to highlight political issues. His use of media and social platforms positions him as a key figure in public discourse.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 166,419
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @DavidPocock reveals an well-established Twitter presence with 166,419 followers. The account demonstrates a content-creator strategy, averaging 329.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025