Freddie Mac
We are committed to our mission of providing liquidity, stability and affordability to the housing market.
80,139
Followers
1,360
Following
9,290
Tweets
15.5
Avg Engagement
1,188
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @FreddieMac's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-04-15
- Verification:Yes
- Location:McLean, VA
Data Summary
- Tweets Analyzed:3,218
- Avg Likes per Tweet:5.6
- Avg Retweets per Tweet:9.9
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,218 tweetsFreddie Mac's tweets typically receive an average of 373 likes and 120 retweets, indicating moderate to high engagement. Their content is well-received and shared within their target audience.
5.6
Avg Likes/Tweet
9.9
Avg Retweets/Tweet
18,104
Total Likes
31,856
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
3
Median Retweets
12
75th Percentile
9,149
Top Tweet
0.19
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
75.4%
Original
3.3%
Replies
18.7%
Retweets
2.7%
Quotes
0.0%
Threads
0.1%
With Media
68.3%
With Links
46.6%
With #Tags
39.9%
With @Mentions
0.3%
With Emojis
173
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.04
Reply/Original Ratio
0.14
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
97.2%
Weekday Posts
2.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,218 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 601 retweets (19% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,218 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersTheir audience includes lenders, homebuyers, and real estate professionals interested in housing market trends and financial tools. They also engage with renters and homeowners looking for wealth-building advice.
Average
Audience Quality
22.8%
Suspicion Index
26.1%
Low-Quality %
31
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
34.0%
Empty Bio
28.2%
<10 Tweets
14.1%
Mass Following (>2K)
0.0%
New (<90 days)
42.7%
Low Ratio (<0.1)
0.0%
New (<180 days)
66.9%
No URL
18.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
18,358,188
Total Potential Reach
31
Median Follower Reach
148
75th Percentile Reach
5.0%
>1K followers
0.5%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
47.0%
Creators
4,697 accounts
24.8%
Consumers
2,483 accounts
28.2%
Dormant
2,820 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
246
Verified Followers
2.46% of total
1,067
Protected Accounts
10.67% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,097,904 | Wrestler | Wrestling, Motivation, Self-promotion |
| @ekonomikanaliz | 387,511 | Economist | Economics, Education, Research |
| @geoff_deweaver | 360,445 | Marketing Expert | Digital Marketing, Strategy, Leadership |
| @aswagalmal | 97,410 | Financial Strategist | economics, finance, Fintech |
| @DebtAssassin15 | 95,712 | Credit Repair | Credit repair, Restoration, Collection agency |
| @RealEstate_Quan | 86,366 | Cannabis Advocate | cannabis, empowerment, awareness |
| @JeanChatzky | 81,624 | Financial journalist | finance, writing, podcasting |
| @AaronKlein10x | 80,818 | Trader | stocks, options, trading |
| @Poshmarketer | 72,092 | Social Media Marketer | Instagram growth, self-publishing, small businesses |
| @JohnPompliano | 72,070 | Crypto Influencer | Bitcoin, Athletic, Interesting |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,600
Followers With Bio
3,400
Followers Without Bio
66.0%
% With Bio
34.0%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,218 analyzed14,530
Combined Engagement
1,786
Total Likes
12,744
Total Retweets
2,906
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
60%
With @Mentions
80%
With Links
Topical Analysis:
RT @RedCross: #RedCross is providing shelter, meals & comfort to people impacted by #Harvey. To find a location: https://t.co/sizEp51qtg or 1-800-REDCROSS https://t.co/jfewo2EJh0
RT @fema: If you’d like to help people affected by #Harvey, connect with trusted voluntary organizations by visiting: https://t.co/jlOOfNGusH https://t.co/rnW8o2zKr1
Today we announced AIM for self-employed is available to lenders. Automated income calculation makes it easier & faster for lenders to underwrite self-employed borrowers. More info: https://t.co/dKdrPCIhfk https://t.co/f9IxEHXO7S
RT @business: JUST IN: Jobless claims in the U.S. decline to the lowest level in 4 decades https://t.co/X9Nd9I5Sr4 https://t.co/pl9M7Uybmf
Building and managing #wealth is a lifelong process, and it's important to stay consistent. These are the steps renters, buyers and #homeowners can take to build a more stable future for their families. #FinancialLiteracyMonth
Key Insights & Takeaways
They focus on innovative solutions like AIM for self-employed borrowers, which simplifies the underwriting process. They highlight trends such as homebuyer migration patterns during the pandemic, showing awareness of market shifts. They emphasize long-term wealth-building strategies, targeting renters and homeowners seeking financial guidance.
Strengths
- + Established follower base of 80,139
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @FreddieMac reveals an growing Twitter presence with 80,139 followers. The account demonstrates a content-creator strategy, averaging 15.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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