Joel Young, CBM
3x Emmy Nom Meteorologist @KARK4News & @FOX16News | Born & Raised in the MS Delta | Tweets=Mine RT≠Endorsements | #ARStormTeam | #ARwx
14,416
Followers
4,858
Following
44,948
Tweets
21.7
Avg Engagement
156
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @joel_off_air's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2010-12-30
- Verification:No
- Location:Little Rock, AR
Data Summary
- Tweets Analyzed:599
- Avg Likes per Tweet:5.0
- Avg Retweets per Tweet:16.7
- Followers Analyzed:14,338
Engagement Analysis
Based on 599 tweetsHis tweets typically receive moderate engagement with an average of 92 likes and 25 retweets. The content is well-received, especially when it includes visual elements like videos.
5.0
Avg Likes/Tweet
16.7
Avg Retweets/Tweet
2,985
Total Likes
10,031
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
3
Median Retweets
12
75th Percentile
1,497
Top Tweet
1.51
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
36.6%
Original
13.4%
Replies
43.4%
Retweets
6.7%
Quotes
0.0%
Threads
1.2%
With Media
58.3%
With Links
59.8%
With #Tags
67.6%
With @Mentions
11.7%
With Emojis
158
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.37
Reply/Original Ratio
0.15
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
80.0%
Weekday Posts
20.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 599 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 260 retweets (43% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 599 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 14,338 followersHis audience includes weather enthusiasts, local residents, and followers of his news affiliations. The audience is engaged with both his professional content and personal updates.
Good
Audience Quality
19.1%
Suspicion Index
24.6%
Low-Quality %
108
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
37.1%
Empty Bio
19.0%
<10 Tweets
17.0%
Mass Following (>2K)
0.0%
New (<90 days)
29.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
76.9%
No URL
12.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
65,836,488
Total Potential Reach
108
Median Follower Reach
631
75th Percentile Reach
19.4%
>1K followers
3.5%
>10K followers
0.8%
>50K followers
0.4%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
63.6%
Creators
9,113 accounts
17.4%
Consumers
2,496 accounts
19.0%
Dormant
2,729 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,446
Verified Followers
10.09% of total
1,775
Protected Accounts
12.38% of total
9 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,712 | Wrestler | Wrestling, Motivation, Self-promotion |
| @weatherchannel | 4,416,554 | Meteorologist | Weather, Forecasts, Alerts |
| @StephanieAbrams | 1,955,876 | Meteorologist | Weather, Meteorology, Morning TV |
| @SiriouslySusan | 1,778,372 | Voice Actor | Voice acting, singing, speaking |
| @TheRickWilson | 1,599,133 | Political Consultant | Politics, Advertising, Writing |
| @NOAASatellites | 1,557,621 | Environmental Science | environment, security, data |
| @shwood | 1,512,056 | Magician | Magic, Comedy, Conventions |
| @soledadobrien | 1,320,039 | Journalist | working, mom, journalist |
| @JimCantore | 1,282,814 | Meteorologist | Weather, Meteorology, Nature |
| @JDaIey | 1,226,211 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
9,021
Followers With Bio
5,317
Followers Without Bio
62.92%
% With Bio
37.08%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 599 analyzed4,242
Combined Engagement
0
Total Likes
4,242
Total Retweets
848
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
0%
With Links
Topical Analysis:
RT @NWSJacksonMS: The Rolling Fork/Silver City tornado has received a preliminary EF-4 rating. We still have a great amount of information…
RT @MSEMA: Morning Update as of 6:20am: We can confirm 23 dead, dozens injured, 4 missing due to last night's tornadoes. We have numerous l…
RT @WxZachary: Big tornado just south of Rolling Fork, Mississippi. Could hear the roar. INSANE. #mswx @NWSJacksonMS @wx_Frankie put us i…
RT @WMO: WMO's Hurricane Committee retires Fiona and Ian from the list of rotating names because of the death and destruction they caused i…
RT @samanthaboyd98: Damage actually appears to be even worse right down the street. There’s a truck full of people injured right behind me.…
Key Insights & Takeaways
Joel's top tweets include high-impact weather events like tornadoes, which drive engagement. He maintains a personal connection with his audience by sharing behind-the-scenes moments and family life. His verified status and regional focus help establish credibility and trust with followers.
Strengths
- + Established follower base of 14,416
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @joel_off_air reveals an growing Twitter presence with 14,416 followers. The account demonstrates a content-creator strategy, averaging 21.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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