ロフト公式
ロフト公式アカウントです。くらしを楽しむモノ・コト情報をつぶやきます！お問い合わせはこちらからお願いいたしますhttps://www.loft.co.jp/contact/contact_question.html ※ご紹介する商品は店舗によりお取扱いが異なります。ロフト各店舗SNS一覧https://www.loft.co.jp/socialmedia/index.html
225,722
Followers
7,838
Following
64,722
Tweets
211.2
Avg Engagement
1,634
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @LOFT_Official's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2013-10-31
- Verification:Yes
- Location:東京都千代田区
Data Summary
- Tweets Analyzed:3,248
- Avg Likes per Tweet:109.1
- Avg Retweets per Tweet:102.1
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,248 tweetsThe account consistently receives high likes and retweets, indicating strong audience interaction. It effectively uses promotional content and collaborations to drive engagement.
109.1
Avg Likes/Tweet
102.1
Avg Retweets/Tweet
354,268
Total Likes
331,587
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
15
Median Likes
7
Median Retweets
79
75th Percentile
21,143
Top Tweet
0.94
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
34.1%
Original
24.7%
Replies
28.8%
Retweets
12.3%
Quotes
0.0%
Threads
0.0%
With Media
60.2%
With Links
48.3%
With #Tags
46.0%
With @Mentions
72.0%
With Emojis
131
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.72
Reply/Original Ratio
0.43
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
79.3%
Weekday Posts
20.7%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,248 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 937 retweets (29% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,248 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is likely young adults and families interested in lifestyle products and retail experiences. They are likely active on social media and interested in exclusive or limited-time offers.
Average
Audience Quality
25.9%
Suspicion Index
23.6%
Low-Quality %
27
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
35.4%
Empty Bio
15.6%
<10 Tweets
22.2%
Mass Following (>2K)
0.0%
New (<90 days)
64.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
92.1%
No URL
11.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
22,269,812
Total Potential Reach
27
Median Follower Reach
147
75th Percentile Reach
6.8%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
74.6%
Creators
37,321 accounts
9.7%
Consumers
4,874 accounts
15.6%
Dormant
7,805 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
134
Verified Followers
0.13% of total
14,251
Protected Accounts
14.11% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @PayPayOfficial | 1,339,768 | Finance | campaigns, shops, support |
| @ministop_fan | 1,310,042 | - | - |
| @Yukiriiiin__K | 1,306,177 | Entertainer | TV, Radio, YouTube |
| @tsubasamasuwaka | 1,217,799 | Influencer | Fashion, Beauty, Magazine |
| @SHUUTY_ss | 1,142,999 | Gamer | Gaming, YouTube, Instagram |
| @yuukikikuchi | 952,580 | Illustrator | Art, Drawing, Design |
| @7_mile_program | 541,878 | Marketing | - |
| @_yuuun_s2 | 468,091 | Voice Actress | Voice Acting, Multi-talented, Dream |
| @quocardofficial | 371,030 | Marketing | shopping, promotions, updates |
| @NortonJapan | 346,568 | Cybersecurity | Cybersecurity, Personal data protection, Information security |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
67,494
Followers With Bio
33,502
Followers Without Bio
66.83%
% With Bio
33.17%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,248 analyzed78,409
Combined Engagement
12,367
Total Likes
66,042
Total Retweets
15,682
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
＼フォロー&RTで当たる／ ①@LOFT_Officialをフォロー ②このツイートをRT →応募完了 抽選で10名様に、東洋水産×ロフト おうちで気分はラーメン店「マルちゃんZUBAAAN！＋ラーメン鉢セット」をプレゼント！#ZUBAAAN ■応募期限：～10/30(日)23:59 https://t.co/7Xt9iwiU8m https://t.co/BCRFcMsAo5
＼フォロー&RTで当たる／ ①@LOFT_Officialをフォロー ②このツイートをRT →応募完了！ 抽選で10名様に、ロフト限定「ランチアイテム3点セット」をプレゼント！ ■応募期限：2023/4/3(月)23:59まで ★春の新作ランチアイテム特集「おベントウの会」ロフト各店にて開催中！
＼フォロー&RTで当たる／ ①@LOFT_Official をフォロー ②このツイートをRT →応募完了 抽選で10名様に、ロフト限定 カシミヤタッチストールを #プレゼント！ ■応募期限：～10/25(金)23:59 https://t.co/l0iB0Qzpg3 全国のロフトではあったかアイテムを揃えたWARM STYLEを開催中です🧣 https://t.co/GpDMfHRZ7d
RT @LOFT_Official: ＼フォロー&RTで当たる／ ①@LOFT_Officialをフォロー ②このツイートをRT →応募完了！ 抽選で10名様に、ロフト限定「ランチアイテム3点セット」をプレゼント！ ■応募期限：2023/4/3(月)23:59まで ★春の新…
＼フォロー&RTで当たる／ ①@LOFT_Official をフォロー ②このツイートをRT →応募完了 抽選で10名様に、ロフト限定 #KEITAMARUYAMA デザイン ランチシリーズ4点セットをプレゼント！ ■応募期限：～9/10(金)23:59 https://t.co/YYGnZMplDS ★ラインナップは他にも多数登場！9/3(金)発売です😋(続→) https://t.co/QZIYWaFBNR
Key Insights & Takeaways
The account frequently promotes limited edition and seasonal products, which likely drives urgency and sales. Collaborations with popular brands or characters, such as #BT21 and リラックマ, help attract diverse audience segments. High engagement suggests that the audience is responsive to visually appealing and novelty-driven content.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 225,722
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @LOFT_Official reveals an well-established Twitter presence with 225,722 followers. The account demonstrates a content-creator strategy, averaging 211.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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