David Lombardi

David Lombardi

@LombardiHimself

SF 49ers coverage @TheAthletic. Contact: [email protected].

San Francisco, CA https://www.nytimes.com/athletic/author/david-lombardi/ Joined 2009-06-14 Date of Analysis: Dec 16, 2025

107,266

Followers

661

Following

73,282

Tweets

551.9

Avg Engagement

1,712

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @LombardiHimself's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-06-14
  • Verification:No
  • Location:San Francisco, CA

Data Summary

  • Tweets Analyzed:3,243
  • Avg Likes per Tweet:465.2
  • Avg Retweets per Tweet:86.6
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,243 tweets

His tweets receive high engagement, indicating a loyal and active audience. The average likes and retweets suggest his content is well-received and shared widely.

465.2

Avg Likes/Tweet

86.6

Avg Retweets/Tweet

1,508,802

Total Likes

280,953

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

182

Median Likes

10

Median Retweets

470

75th Percentile

116,392

Top Tweet

5.14

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

64.5%

Original

11.1%

Replies

7.8%

Retweets

16.6%

Quotes

0.0%

Threads

0.3%

With Media

43.9%

With Links

6.6%

With #Tags

16.5%

With @Mentions

1.2%

With Emojis

169

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.17

Reply/Original Ratio

2.12

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

69.7%

Weekday Posts

30.3%

Weekend Posts

Top Hashtags

#1 (76) #2 (44) #49ers (39) #5 (25) #3 (23) #4 (12) #6 (10) #12 (8) #8 (8) #26 (7)

Most Mentioned

@lombardihimself (157) @mattbarrows (79) @theathletic (50) @theathleticnfl (12) @dannyg_49 (10) @timkawakami (10) @49erscap (6) @ryanghensley (6) @random49ers (5) @josephdanna21 (5)

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Content Strategy Analysis

Based on 3,243 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,092 (65%)
Replies 359 (11%)
Retweets 254 (8%)
Quote Tweets 538 (17%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 254 retweets (8% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,243 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

His audience is primarily interested in NFL coverage, especially the 49ers, and includes sports fans and followers of The Athletic. The audience is likely engaged with player stories and team performance.

Average

Audience Quality

25.4%

Suspicion Index

36.3%

Low-Quality %

26

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

51.7%

Empty Bio

30.3%

<10 Tweets

7.9%

Mass Following (>2K)

0.0%

New (<90 days)

50.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

90.6%

No URL

20.9%

<3 Tweets

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

19,692,876

Total Potential Reach

26

Median Follower Reach

117

75th Percentile Reach

3.8%

>1K followers

0.5%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

47.7%

Creators

4,773 accounts

22.0%

Consumers

2,196 accounts

30.3%

Dormant

3,031 accounts

131

Verified Followers

1.31% of total

4.6%

Professional Bios

founder, dev, analyst, etc.

0.1

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

California, USA (166) San Francisco, CA (122) United States (105) Los Angeles, CA (65) Sacramento, CA (55) Las Vegas, NV (46) San Jose, CA (39) California (39) San Diego, CA (34) San Francisco (27)

131

Verified Followers

1.31% of total

1,044

Protected Accounts

10.44% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@BleacherReport 14,249,069 Sports Media Sports, News, App
@ZachBoychuk 827,766 Hockey Player Hockey, Meme/NFT Trading, Ethereum
@MissNicollet 421,994 Golfer Golf, Fitness, Cars
@ericmmatheny 314,920 Attorney Law, Podcasting, Social Commentary
@TickPick 172,149 Ticket Reseller live events, saving money, free tickets
@thecoachtube 159,515 Sports coaching sports, coaching, potential
@ariaguiar 149,296 Comedian Random Comments, Spectacular Puns, Observations
@jasrifootball 146,950 Sports Journalist NFL, Breaking News, Original Reporting
@AmyTaylorNYC 122,643 - -
@Michele_Tafoya 119,443 Sports Reporter Podcasts, Sideline Reporting, Sports

Top Keywords in Follower Bios

ers (351) sports (350) love (219) football (190) life (184) father (175) husband (159) god (98) fttb (96) dad (92)

Top Hashtags in Follower Bios

#fttb (95) #49ers (59) #dubnation (23) #sfgiants (18) #lakeshow (17) #1 (13) #bitcoin (11) #nfl (10) #blm (10) #sjsharks (10)

4,826

Followers With Bio

5,174

Followers Without Bio

48.26%

% With Bio

51.74%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,243 analyzed

244,114

Combined Engagement

73,943

Total Likes

170,171

Total Retweets

48,823

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

40%

With @Mentions

60%

With Links

Topical Analysis:

Nfl Coverage Player Highlights Team Dynamics Personal Stories Sports Journalism

Key Insights & Takeaways

His content often includes player highlights and team dynamics, which resonate with his audience. He frequently shares personal and behind-the-scenes stories, adding a human element to his posts. His verified status and professional bio suggest credibility and authority in NFL coverage.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 107,266
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @LombardiHimself reveals an well-established Twitter presence with 107,266 followers. The account demonstrates a content-creator strategy, averaging 551.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025