VisitBrighton
Follow us for the latest news & updates from your favourite city by the sea.
60,991
Followers
1,211
Following
16,470
Tweets
6.4
Avg Engagement
562
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Love_Brighton's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-02-17
- Verification:No
- Location:Brighton & Hove
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:3.8
- Avg Retweets per Tweet:2.6
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,249 tweetsThe account's tweets often include local influencers and hashtags, which may contribute to its engagement. The use of multimedia links also suggests an effort to enhance user interaction.
3.8
Avg Likes/Tweet
2.6
Avg Retweets/Tweet
12,436
Total Likes
8,323
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
3
Median Likes
2
Median Retweets
8
75th Percentile
118
Top Tweet
0.1
Engagement per 1K Followers
Normalized influence metric
Consistent
Engagement Pattern
Steady engagement across posts
Posting Behavior
Content style and format preferences
Commentator
Adds perspective to others content
66.8%
Original
3.9%
Replies
1.2%
Retweets
28.1%
Quotes
0.0%
Threads
2.5%
With Media
96.2%
With Links
78.7%
With #Tags
80.3%
With @Mentions
14.1%
With Emojis
224
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.06
Reply/Original Ratio
23.41
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
97.9%
Weekday Posts
2.1%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 39 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience likely includes residents of Brighton and visitors interested in local news and events. The account's focus on the city by the sea suggests it appeals to those with a strong connection to the area.
Average
Audience Quality
21.7%
Suspicion Index
26.5%
Low-Quality %
55
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
34.3%
Empty Bio
26.8%
<10 Tweets
14.7%
Mass Following (>2K)
0.0%
New (<90 days)
37.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
68.7%
No URL
18.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
10,267,695
Total Potential Reach
55
Median Follower Reach
311
75th Percentile Reach
11.0%
>1K followers
1.2%
>10K followers
0.3%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
52.2%
Creators
5,216 accounts
21.1%
Consumers
2,108 accounts
26.8%
Dormant
2,676 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
49
Verified Followers
0.49% of total
905
Protected Accounts
9.05% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @solalexasch | 680,518 | Musician | Music, Travel, Tattoos |
| @DennisKoutoudis | 530,840 | - | - |
| @COLTstudiogroup | 311,549 | Adult Entertainment | masculine men, dreams, since 1967 |
| @ceoworld | 295,672 | CEO | business, leadership, journalism |
| @carolkirkwood | 250,550 | Meteorologist | Weather, BBC, Presenter |
| @mencap_charity | 212,761 | Charity | Support, Learning disability, Carers |
| @AlisonMoyet | 202,676 | Singer | Music, Boomer, Communication |
| @Zoella | 190,074 | Influencer | Empowering content, Good vibrations, Breaking taboos |
| @sexyemmabutt | 164,870 | Actress | Movies, Actress, Model |
| @dgwebsite | 142,569 | Social Media Manager | Marketing, Nutrition, Fitness |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,568
Followers With Bio
3,432
Followers Without Bio
65.68%
% With Bio
34.32%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed379
Combined Engagement
225
Total Likes
154
Total Retweets
76
Avg per Tweet
Key Metrics for Viral Tweets
40%
With Media
60%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @richardosman: There a guy on Pointless from Brighton who is a 'skateboard coach'. That is the single most 'Brighton' job imaginable.
@weetabix @HeinzUK Even we don't approve & we're never normal 😆
See #Brighton from a different angle. Have a lovely evening everyone. Thanks @FinnHop @brightonphoto #NevernormalBrighton https://t.co/6s6SaeWIM3
Episode 4 of the new of the Apprentice series which will air tonight 9pm, will be based in #Brighton. The episode will be called ‘Brighton Discount Buying’. Enjoy! @bbcapprentice https://t.co/HAIzDoM42F
Good morning, lacking #Mondaymotivation? Take some exercise the #Brighton way and see the city & its residents from a new perspective... #NevernormalBrighton Thanks @FinnHop @brightonphoto https://t.co/lcTdVZPbua
Key Insights & Takeaways
The account frequently collaborates with local figures and brands, such as @weetabix and @HeinzUK, which may help in building community trust and visibility. It uses hashtags like #NevernormalBrighton to create a unique brand identity and encourage user participation. The inclusion of event-related content, such as the Apprentice episode, highlights its role in promoting local happenings and media coverage.
Strengths
- + Established follower base of 60,991
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Love_Brighton reveals an growing Twitter presence with 60,991 followers. The account demonstrates a content-creator strategy, averaging 6.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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