Maria Caulfield MP

Maria Caulfield MP

@mariacaulfield

Conservative MP for Lewes . Contact via email for constituency queries. Promoted by Maria Caulfield of Unit 6, Villandry, Newhaven BN9 9GB

Lewes, England https://members.parliament.uk/member/4492/career Joined 2010-10-25 Date of Analysis: Dec 16, 2025

26,779

Followers

5,209

Following

18,603

Tweets

274.2

Avg Engagement

565

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @mariacaulfield's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2010-10-25
  • Verification:Yes
  • Location:Lewes, England

Data Summary

  • Tweets Analyzed:3,241
  • Avg Likes per Tweet:34.5
  • Avg Retweets per Tweet:239.7
  • Followers Analyzed:26,523

Engagement Analysis

Based on 3,241 tweets

Her tweets receive moderate engagement, with an average of 6,132 likes and 1,326 retweets per post.

34.5

Avg Likes/Tweet

239.7

Avg Retweets/Tweet

111,746

Total Likes

776,978

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

1

Median Retweets

28

75th Percentile

73,169

Top Tweet

10.24

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

17.0%

Original

46.0%

Replies

30.6%

Retweets

6.4%

Quotes

0.0%

Threads

0.5%

With Media

42.9%

With Links

20.0%

With #Tags

88.8%

With @Mentions

12.9%

With Emojis

162

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

2.71

Reply/Original Ratio

0.21

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

72.3%

Weekday Posts

27.7%

Weekend Posts

Top Hashtags

#coronavirus (36) #newhaven (26) #lewes (24) #seaford (22) #stayhomesavelives (22) #covid19 (18) #nhs (15) #sussex (12) #getbrexitdone (12) #menopauserevolution (10)

Most Mentioned

@mariacaulfield (259) @borisjohnson (140) @conservatives (87) @trussliz (69) @patricktheart (67) @matthancock (59) @bbcsussex (48) @skjbell (43) @parliament (41) @lilbeeloo67 (38)

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Content Strategy Analysis

Based on 3,241 tweets

Content Type Distribution

Content Breakdown

Original Tweets 551 (17%)
Replies 1,492 (46%)
Retweets 991 (31%)
Quote Tweets 207 (6%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 991 retweets (31% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,241 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 26,523 followers

Her audience includes constituents, political supporters, and individuals interested in local and national politics.

Average

Audience Quality

20.5%

Suspicion Index

16.5%

Low-Quality %

268

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

25.2%

Empty Bio

13.0%

<10 Tweets

34.0%

Mass Following (>2K)

0.0%

New (<90 days)

30.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

74.0%

No URL

7.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

139,182,132

Total Potential Reach

268

Median Follower Reach

1,083

75th Percentile Reach

26.3%

>1K followers

5.0%

>10K followers

1.4%

>50K followers

0.8%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

73.7%

Creators

19,542 accounts

13.3%

Consumers

3,539 accounts

13.0%

Dormant

3,442 accounts

1,016

Verified Followers

3.83% of total

13.2%

Professional Bios

founder, dev, analyst, etc.

0.24

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (1,121) United Kingdom (944) London (941) England, United Kingdom (556) UK (473) South East, England (290) England (186) Brighton, England (141) London, UK (127) East Sussex (123)

1,016

Verified Followers

3.83% of total

2,489

Protected Accounts

9.38% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,106,789 Wrestler Wrestling, Motivation, Self-promotion
@BorisJohnson 4,773,232 Politician Politics, Leadership, Conservative Party
@verified 4,201,257 - -
@ThisisDavina 2,711,995 TV Presenter Fitness, Wellness, TV
@colortheory 2,154,099 Musician Music, 80s, Synthesizers
@britishmuseum 2,069,772 Museum History, Art, Culture
@RishiSunak 1,940,065 Politician Politics, Economics, Finance
@bbclaurak 1,413,381 Journalist Politics, News, Journalism
@SinghLions 1,336,508 Restaurateur Food, Travel, Influencer
@soledadobrien 1,320,628 Journalist working, mom, journalist

Top Keywords in Follower Bios

views (1,676) conservative (1,014) love (956) politics (858) uk (841) life (659) health (638) member (612) proud (536) former (529)

Top Hashtags in Follower Bios

#brexit (86) #backboris (67) #fbpe (63) #politics (42) #conservative (36) #nhs (30) #bringbackboris (30) #gtto (29) #mentalhealth (27) #neverlabour (27)

19,839

Followers With Bio

6,684

Followers Without Bio

74.8%

% With Bio

25.2%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,241 analyzed

231,122

Combined Engagement

0

Total Likes

231,122

Total Retweets

46,224

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

100%

With @Mentions

20%

With Links

Topical Analysis:

Politics Healthcare Personal Resilience Community Engagement Social Issues
Maria Caulfield MP
@mariacaulfield

RT @Jamjar83: 708 DEAD in the last 24 hours. The 13 year old boy was buried with NO immediate family there. A 5 year old has DIED. NHS staff are DYING. I’m scared, my family are scared, my colleagues are scared. YOU can help stop this by STAYING the FUCK at HOME! This in NOT a

2020-04-04
Retweets: 73,169 Likes: 0 Engagement: 73,169
Maria Caulfield MP
@mariacaulfield

RT @BorisJohnson: It is hard to find the words to express my debt to the NHS for saving my life. The efforts of millions of people across this country to stay home are worth it. Together we will overcome this challenge, as we have overcome so many challenges in the past. #StayHo

2020-04-12
Retweets: 52,734 Likes: 0 Engagement: 52,734
Maria Caulfield MP
@mariacaulfield

RT @eliistender10: Couple decide to recreate their canceled cruise #coronavirus https://t.co/kRBjabMXHX

2020-03-15
Retweets: 39,497 Likes: 0 Engagement: 39,497
Maria Caulfield MP
@mariacaulfield

RT @BorisJohnson: Disgraceful scenes in U.S. Congress. The United States stands for democracy around the world and it is now vital that there should be a peaceful and orderly transfer of power.

2021-01-06
Retweets: 34,996 Likes: 0 Engagement: 34,996
Maria Caulfield MP
@mariacaulfield

RT @Paul_Doherty__: Iceland Foods at Kennedy Centre, West Belfast will be opening their store between 8-9am for the elderly starting this Tuesday. The wider public are asked to respect this hour as it has been allocated for elderly people only. Would be great to see other stores

2020-03-15
Retweets: 30,726 Likes: 0 Engagement: 30,726

Key Insights & Takeaways

She frequently shares personal challenges and frontline experiences, which resonate with her audience. Her content often reflects her political stance and personal values, such as resilience and community support. She uses her platform to address local issues and engage with constituents directly.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 26,779
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @mariacaulfield reveals an well-established Twitter presence with 26,779 followers. The account demonstrates a conversation-first approach, averaging 274.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025