Montreux Jazz Festival

Montreux Jazz Festival

@MontreuxJazz

2 weeks every summer - Shores of Lake Geneva 🇨🇭 🎶 Fantastic stories and legendary performances #MJF24 👉 05-20.07.24 #WhereLegendsAreBorn

Montreux, Switzerland https://www.montreuxjazzfestival.com/fr/ Joined 2009-02-05 Date of Analysis: Dec 16, 2025

119,113

Followers

1,523

Following

7,081

Tweets

22.6

Avg Engagement

820

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @MontreuxJazz's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-02-05
  • Verification:No
  • Location:Montreux, Switzerland

Data Summary

  • Tweets Analyzed:3,186
  • Avg Likes per Tweet:10.7
  • Avg Retweets per Tweet:11.9
  • Followers Analyzed:9,998

Engagement Analysis

Based on 3,186 tweets

The account has an average of 1,059 likes and 315 retweets per tweet, indicating moderate to high engagement. Verified accounts make up 0.7% of the followers, suggesting some credibility.

10.7

Avg Likes/Tweet

11.9

Avg Retweets/Tweet

34,046

Total Likes

37,877

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

4

Median Likes

4

Median Retweets

16

75th Percentile

8,458

Top Tweet

0.19

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

66.9%

Original

5.8%

Replies

26.4%

Retweets

0.9%

Quotes

0.0%

Threads

1.1%

With Media

88.1%

With Links

77.3%

With #Tags

67.8%

With @Mentions

22.5%

With Emojis

146

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.09

Reply/Original Ratio

0.03

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

80.6%

Weekday Posts

19.4%

Weekend Posts

Top Hashtags

#mjf50 (659) #mjf15 (429) #mjf18 (278) #mjf17 (253) #wherelegendsareborn (235) #mjf19 (140) #periscope (73) #livethelab (54) #montreuxjazzfestival (53) #mjf20 (53)

Most Mentioned

@montreuxjazz (610) @mjafoundation (123) @quincydjones (54) @radiotelesuisse (40) @muse (29) @couleur3 (20) @lematinch (20) @rtsinfo (20) @herbiehancock (16) @paleofestival (16)

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Content Strategy Analysis

Based on 3,186 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,131 (67%)
Replies 185 (6%)
Retweets 842 (26%)
Quote Tweets 28 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 842 retweets (26% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,186 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 9,998 followers

The audience is likely music enthusiasts, fans of jazz, and festival attendees. They are interested in high-profile performances and special events.

Average

Audience Quality

26.0%

Suspicion Index

30.8%

Low-Quality %

28

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

36.8%

Empty Bio

34.1%

<10 Tweets

13.6%

Mass Following (>2K)

0.0%

New (<90 days)

50.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

75.7%

No URL

24.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

24,325,468

Total Potential Reach

28

Median Follower Reach

189

75th Percentile Reach

8.1%

>1K followers

1.3%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

47.3%

Creators

4,728 accounts

18.6%

Consumers

1,863 accounts

34.1%

Dormant

3,407 accounts

70

Verified Followers

0.7% of total

8.9%

Professional Bios

founder, dev, analyst, etc.

0.1

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Switzerland (155) Suisse (76) Geneva, Switzerland (76) London, England (68) Paris, France (65) France (56) London (51) Lausanne, Switzerland (45) Lausanne, Suisse (35) United States (31)

70

Verified Followers

0.7% of total

1,001

Protected Accounts

10.01% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,093,814 Wrestler Wrestling, Motivation, Self-promotion
@_yavuzatalay 697,059 Journalist Politics, Journalism, White House
@LanaParrilla 659,282 Actress Art, Acting, Directing
@RebeccaFMusic 643,676 Singer Political, Activist, Campaigner
@sigaanacarolina 450,835 Singer Music, Shows, Tour
@StephenCaggiano 343,449 Content Creator Content creation, Access, Resource for creators
@thevaccines 246,721 Band music, band, album
@djavanoficial 244,529 Musician Music, Album, Brazilian
@AsapTwelvyy 192,055 Rapper Music, Fashion, Lifestyle
@Enghumbhini 190,137 Politician Debate, engage, differ

Top Keywords in Follower Bios

music (642) jazz (588) love (193) life (145) musician (139) art (138) lover (132) artist (129) composer (117) world (115)

Top Hashtags in Follower Bios

#jazz (41) #music (25) #art (13) #musician (10) #culture (9) #communication (9) #musique (7) #design (6) #nft (6) #e (6)

6,320

Followers With Bio

3,680

Followers Without Bio

63.2%

% With Bio

36.8%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,186 analyzed

17,473

Combined Engagement

8,004

Total Likes

9,469

Total Retweets

3,495

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

80%

With @Mentions

80%

With Links

Topical Analysis:

Music Festivals Legendary Performances Artist Collaborations Storytelling Special Events

Key Insights & Takeaways

The account frequently highlights major artists and special events, which likely drives engagement. It uses hashtags and links to promote specific performances and festivals. The content is focused on storytelling and celebrating legendary moments in music.

Strengths

  • + Established follower base of 119,113
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @MontreuxJazz reveals an growing Twitter presence with 119,113 followers. The account demonstrates a content-creator strategy, averaging 22.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025